Campaign Marketing Manager - Midnight Foundation

📌 Core Information

🔹 Job Title: Campaign Marketing Manager - Midnight Foundation

🔹 Company: IO Global

🔹 Location: United Kingdom

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-28

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: Remote (UK-based)

🚀 Job Overview

Key aspects of this role include:

• Managing digital and physical marketing campaigns across international geographies
• Supporting disruptive or emerging technology, such as blockchain
• Collaborating with cross-functional teams to ensure campaign effectiveness
• Analyzing campaign performance data to optimize results

ASSUMPTION: This role requires a balance of creativity, data analysis, and cross-functional collaboration. The ideal candidate will have experience in managing marketing campaigns for emerging technologies.

📋 Key Responsibilities

✅ Develop and execute comprehensive marketing campaigns aligning with company goals

✅ Collaborate with cross-functional teams to ensure campaign messaging and creative assets are on-brand and effective

✅ Analyze campaign performance data and adjust strategies as needed to optimize results

✅ Manage campaign budgets and timelines to ensure projects are delivered on time and within budget

✅ Stay up-to-date on industry trends and best practices to continuously improve campaign effectiveness

✅ Build and maintain relationships with external vendors and partners to support campaign execution

✅ Communicate campaign progress and results to key stakeholders

ASSUMPTION: This role requires a high level of autonomy and the ability to manage multiple projects simultaneously. Strong organizational skills and attention to detail are essential.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing or related field

Experience: 5 to 7 years of digital marketing experience with a focus on online campaigns

Required Skills:

• Proficient in tools like Google Analytics, SEMrush, and Moz
• Skillset in managing paid digital platforms
• Strong analytical skills to interpret campaign data effectively
• Excellent communication and leadership abilities for team collaboration
• Stay updated on industry trends and algorithm changes

Preferred Skills:

• Experience in blockchain or emerging technology industries
• Fluency in additional languages

ASSUMPTION: While experience in blockchain is not required, a strong interest in and understanding of the technology is essential for success in this role.

💰 Compensation & Benefits

Salary Range: £50,000 - £70,000 per annum (Based on industry standards for a Marketing Manager role in the UK with 5-10 years of experience)

Benefits:

• Remote work
• Laptop reimbursement
• New starter package to buy hardware essentials (headphones, monitor, etc.)
• Learning & Development opportunities
• Competitive PTO

Working Hours: Full-time (37.5 hours per week, flexible hours)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically focused on blockchain technology

Company Size: Medium (201-500 employees)

Founded: 2014

Company Description:

• IO Global (IOHK) is a leading blockchain research and engineering company, known for the Cardano blockchain platform
• Committed to academic rigour and evidence-based software development
• Advocates for decentralized remote working, with employees in over 50 countries

Company Specialties:

• Blockchain
• Research
• Development
• Consultancy
• and Education

Company Website: iohk.io

ASSUMPTION: IOHK's focus on blockchain technology and decentralized remote working makes it an attractive option for candidates interested in emerging technologies and flexible work arrangements.

📊 Role Analysis

Career Level: Mid-Senior level (5-10 years of experience)

Reporting Structure: This role reports directly to the Head of Marketing

Work Arrangement: Remote (UK-based) with flexible hours

Growth Opportunities:

• Potential to grow into a leadership role within the marketing team
• Opportunities to work on cutting-edge blockchain technology projects
• Chance to gain experience in a fast-paced, dynamic industry

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn and develop new skills in a rapidly evolving industry.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): United Kingdom

Geographic Context:

• The United Kingdom has a thriving tech industry, with a strong focus on blockchain and emerging technologies
• Remote work allows for a better work-life balance and the ability to work from anywhere in the UK
• The UK offers a high quality of life, with excellent education and healthcare systems

Work Schedule: Full-time (37.5 hours per week, flexible hours)

ASSUMPTION: The remote work arrangement and flexible hours make this role an attractive option for candidates seeking a better work-life balance and the ability to work from anywhere in the UK.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR team
• Technical interview with the Marketing team
• Final interview with the Head of Marketing

Key Assessment Areas:

• Marketing campaign management skills
• Data analysis and interpretation
• Cross-functional collaboration and communication
• Industry knowledge and trends

Application Tips:

• Highlight your experience with digital marketing campaigns and data analysis
• Tailor your resume to emphasize skills and experiences relevant to this role
• Prepare examples of successful marketing campaigns you've managed and the results you achieved

ATS Keywords: Digital Marketing, Campaign Management, Data Analysis, Budget Management, Cross-Functional Collaboration, Communication, Leadership, Industry Trends, Blockchain

ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials to highlight your relevant skills and experiences.

🛠️ Tools & Technologies

• Google Analytics
• SEMrush
• Moz
• Paid digital platforms (e.g., Google Ads, Facebook Ads, etc.)
• Project management tools (e.g., Asana, Trello, etc.)

ASSUMPTION: Proficiency in these tools is essential for success in this role, and candidates should be prepared to demonstrate their experience with them during the interview process.

👔 Cultural Fit Considerations

Company Values:

• Academic rigour
• Evidence-based software development
• Decentralized remote working

Work Style:

• Collaborative and cross-functional
• Data-driven and analytical
• Adaptable and open to new ideas

Self-Assessment Questions:

• Do you thrive in a collaborative, cross-functional work environment?
• Are you comfortable working remotely and managing your own time?
• Do you have a strong analytical mindset and enjoy working with data?

ASSUMPTION: IOHK's focus on academic rigour, evidence-based software development, and decentralized remote working makes it an attractive option for candidates who value flexibility, collaboration, and data-driven decision-making.

⚠️ Potential Challenges

• Managing multiple campaigns simultaneously, requiring strong organizational skills
• Keeping up with the fast-paced and ever-evolving blockchain industry
• Working remotely, which may require additional self-motivation and time management skills
• Collaborating with cross-functional teams, which may involve navigating different priorities and work styles

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to collaborate and communicate effectively with team members.

📈 Similar Roles Comparison

• This role is similar to a Marketing Manager position, but with a focus on emerging technology and blockchain
• Compared to other marketing roles, this position may require a stronger emphasis on data analysis and interpretation
• Career progression may involve moving into a leadership role within the marketing team or transitioning into a more specialized role within the blockchain industry

ASSUMPTION: Candidates should compare this role to other marketing manager positions, but keep in mind the unique focus on blockchain technology and the potential for career growth in the emerging technology industry.

📝 Sample Projects

• Managing a global marketing campaign to launch a new blockchain product
• Analyzing campaign performance data to optimize results and maximize ROI
• Collaborating with cross-functional teams to ensure campaign messaging and creative assets are on-brand and effective

ASSUMPTION: These sample projects illustrate the key responsibilities of this role and provide insight into the types of tasks the successful candidate will be expected to perform.

❓ Key Questions to Ask During Interview

• How does this role support the overall goals and objectives of the Midnight Foundation?
• What are the key priorities for this role in the first 90 days?
• How does the marketing team collaborate with other departments within IOHK?
• What opportunities are there for professional development and growth within the marketing team?
• How does IOHK support its employees in working remotely and maintaining a healthy work-life balance?

ASSUMPTION: These questions are designed to provide insight into the role's priorities, the company culture, and the opportunities for professional development and growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your experience with digital marketing campaigns and data analysis
• Prepare examples of successful marketing campaigns you've managed and the results you achieved
• Follow up with the HR team one week after submitting your application to confirm receipt

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.