📌 Core Information
🔹 Job Title: Campaign Operations Specialist
🔹 Company: TRUE INDEPENDENT HOLDINGS
🔹 Location: Kansas City, Missouri, United States
🔹 Job Type: Full Time
🔹 Category: Advertising Services
🔹 Date Posted: 2025-06-25
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: Hybrid (3 days in office, 2 days remote)
🚀 Job Overview
Key aspects of this role include:
- Managing client campaigns and website tagging
- Proactive and strategic approach to campaign operations
- Excellent communication and interpersonal skills
- Collaboration with vendors and internal teams
ASSUMPTION: This role requires a proactive and organized individual who can manage multiple campaigns and maintain strong communication with various stakeholders.
📋 Key Responsibilities
✅ Develop and manage campaigns, ensuring they align with client goals and monitor campaign pacing
✅ Implement tracking and ensure effective campaign setup and maintenance using Google Campaign Manager, Google Tag Manager, and Google Analytics
✅ Monitor campaign delivery and media delivery reporting
✅ Elevate complex reporting requirements to the Campaign Operations Supervisor for guidance and mentorship
✅ Traffic creative to meet vendor specifications and communicate effectively in relevant channels at each step
✅ Maintain accurate time records related to all functions of agency, client, and team work assignments in the Advantage software system
✅ Attend internal training, online conferences, seminars, and travel to client locations
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree from a four-year college or university, preferably with a degree or concentration in advertising, marketing, or communications
Experience: One to two years of related professional work experience in managing digital media campaigns preferred, or an equivalent combination of education and experience
Required Skills:
- Proven ability to think strategically, use critical thinking, and demonstrate excellent problem-solving skills
- Familiarity with Google Campaign Manager, Google Tag Manager, and Google Analytics
- Strong communication and interpersonal skills
Preferred Skills:
- Experience with campaign planning and management software
- Fluency in additional languages (beneficial but not required)
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the nature of the work and the need to communicate effectively with clients and team members.
💰 Compensation & Benefits
Salary Range: Based on industry standards for entry-level roles in advertising services, the estimated salary range is $45,000 - $60,000 per year. This is an estimate and the actual salary may vary based on experience and performance.
Benefits:
- Insurance Coverage (medical, dental, vision, life, and disability)
- 401(k) retirement plan with employer 3% match
- Work/life benefits, including mental health and wellbeing support
- Robust Paid Time Off program, increasing with years of employment
- Paid holidays, including agency closing Christmas Eve-New Years Day
- Maternity, Paternity, and Adoption Paid Time Off, plus Voluntary Paid Leave Bank
Working Hours: Full-time position with a hybrid work arrangement (3 days in the office, 2 days working from home)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: TRUE INDEPINDENT HOLDINGS is a leading independent media marketing group in North America, specializing in digital, traditional, and performance media channels, complemented with data, analytics, and reporting.
Company Size: TRUE INDEPENDENT HOLDINGS is a small company with 2-10 employees, which may provide a more intimate and collaborative work environment.
Founded: 2020, with a focus on providing brands with top strategic marketing plans rooted in access to research, technology, data, analytics, and a deep understanding of consumer behavior to drive business growth.
Company Description:
- TRUE INDEPENDENT HOLDINGS is a division of Meet the People and one of the leading independent media marketing groups in North America.
- The company specializes in all digital, traditional, and performance media channels, complemented with data, analytics, and reporting.
- The collaborative structure of the company allows each agency to stand on their own while collaborating when needed, ensuring clients receive more holistic and effective solutions in less time from true experts.
Company Specialties:
- Advertising Services
- Media Marketing
- Data Analysis
- Consumer Behavior Research
Company Website: trueholdinggroup.com
ASSUMPTION: TRUE INDEPENDENT HOLDINGS' small size and collaborative structure may offer applicants the opportunity to work closely with senior team members and have a significant impact on the company's success.
📊 Role Analysis
Career Level: Entry-level to mid-level, with opportunities for growth and development within the company.
Reporting Structure: The Campaign Operations Specialist will report directly to the Campaign Operations Supervisor.
Work Arrangement: Hybrid work arrangement with 3 days in the office and 2 days working from home.
Growth Opportunities:
- As the company grows, there may be opportunities for the Campaign Operations Specialist to take on more responsibilities and advance their career within the organization.
- The collaborative nature of the company may provide opportunities to work on diverse projects and gain experience in various aspects of media marketing.
ASSUMPTION: TRUE INDEPENDENT HOLDINGS' focus on collaboration and growth may provide opportunities for the Campaign Operations Specialist to develop their skills and advance their career within the company.
🌍 Location & Work Environment
Office Type: TRUE INDEPENDENT HOLDINGS has multiple office locations, including Kansas City, MO, Columbia, MO, St. Louis, MO, and Minneapolis, MN.
Office Location(s): Kansas City, Missouri
Geographic Context:
- Kansas City, Missouri, is located in the Midwest region of the United States and is known for its vibrant arts and culture scene, as well as its affordability compared to other major metropolitan areas.
- The city has a humid continental climate, with hot summers and cold winters.
- The cost of living in Kansas City is relatively low compared to other major metropolitan areas in the United States.
Work Schedule: Full-time position with a hybrid work arrangement (3 days in the office, 2 days working from home)
ASSUMPTION: The hybrid work arrangement may provide the Campaign Operations Specialist with a better work-life balance and the opportunity to work from home when needed.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Campaign management skills
- Technical proficiency with Google Campaign Manager, Google Tag Manager, and Google Analytics
- Communication and interpersonal skills
- Problem-solving abilities
- Cultural fit with the company's collaborative and growth-focused environment
Application Tips:
- Highlight relevant experience and skills in your resume, using specific examples to demonstrate your qualifications for the role.
- Tailor your cover letter to TRUE INDEPENDENT HOLDINGS, addressing how your skills and experience align with the company's mission and values.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication abilities, and experience with campaign management.
ATS Keywords: Campaign Management, Google Campaign Manager, Google Tag Manager, Google Analytics, Communication Skills, Problem Solving, Strategic Thinking, Critical Thinking
ASSUMPTION: TRUE INDEPENDENT HOLDINGS' small size and collaborative structure may result in a more personalized and streamlined interview process, with a greater emphasis on cultural fit and long-term potential.
🛠️ Tools & Technologies
- Google Campaign Manager
- Google Tag Manager
- Google Analytics
- Advantage software system
ASSUMPTION: Familiarity with these tools and technologies is essential for the Campaign Operations Specialist to perform their job effectively.
👔 Cultural Fit Considerations
Company Values:
- Collaboration
- Expertise
- Innovation
- Growth
Work Style:
- Collaborative
- Fast-paced
- Results-driven
- Adaptable
Self-Assessment Questions:
- Do you thrive in a collaborative and fast-paced environment?
- Are you comfortable working with multiple stakeholders and managing multiple projects simultaneously?
- Do you have strong communication and interpersonal skills, with the ability to build and maintain effective working relationships with clients and team members?
ASSUMPTION: TRUE INDEPENDENT HOLDINGS' small size and collaborative structure may require employees to be adaptable, results-driven, and comfortable working in a fast-paced environment.
⚠️ Potential Challenges
- The Campaign Operations Specialist may face challenges managing multiple campaigns simultaneously, requiring strong organizational skills and attention to detail.
- The role may require working with tight deadlines and managing client expectations, which can be stressful at times.
- The hybrid work arrangement may present challenges in maintaining work-life balance and staying connected with the team when working remotely.
- The cost of living in Kansas City, Missouri, may be lower than in other major metropolitan areas, but it may still present financial challenges for some applicants.
ASSUMPTION: TRUE INDEPENDENT HOLDINGS' small size and collaborative structure may provide opportunities for the Campaign Operations Specialist to overcome challenges and grow both personally and professionally.
📈 Similar Roles Comparison
- Compared to other campaign management roles, this position may offer more opportunities for collaboration and growth within a small, independent agency.
- TRUE INDEPENDENT HOLDINGS' focus on collaboration and expertise may provide the Campaign Operations Specialist with more exposure to senior team members and a greater impact on the company's success.
- Career paths within TRUE INDEPENDENT HOLDINGS may be more fluid and adaptable than in larger, more structured organizations, providing opportunities for growth and development.
ASSUMPTION: TRUE INDEPENDENT HOLDINGS' unique structure and focus on collaboration may provide the Campaign Operations Specialist with a more personalized and growth-oriented work experience compared to similar roles in larger organizations.
📝 Sample Projects
- Managing a large-scale digital advertising campaign for a national retail client, ensuring effective tracking and delivery within the client's budget and timeline.
- Collaborating with a cross-functional team to develop and implement a comprehensive marketing strategy for a new product launch, including targeted advertising, influencer partnerships, and event planning.
- Analyzing campaign performance data to identify trends, optimize strategies, and improve overall campaign effectiveness for a diverse portfolio of clients.
ASSUMPTION: TRUE INDEPENDENT HOLDINGS' small size and collaborative structure may provide the Campaign Operations Specialist with opportunities to work on a wide range of projects and gain experience in various aspects of media marketing.
❓ Key Questions to Ask During Interview
- How does TRUE INDEPENDENT HOLDINGS support the growth and development of its employees?
- What is the typical career path for a Campaign Operations Specialist within the company?
- How does TRUE INDEPENDENT HOLDINGS foster a collaborative and innovative work environment?
- What are the most challenging aspects of the Campaign Operations Specialist role, and how can the company support the individual in overcoming these challenges?
- How does TRUE INDEPENDENT HOLDINGS measure the success of its Campaign Operations Specialists, and what key performance indicators (KPIs) are used to track progress?
ASSUMPTION: TRUE INDEPENDENT HOLDINGS' small size and collaborative structure may provide the Campaign Operations Specialist with the opportunity to have a significant impact on the company's success and contribute to its growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, using specific examples to demonstrate your qualifications for the role.
- Write a cover letter addressing how your skills and experience align with TRUE INDEPENDENT HOLDINGS' mission and values.
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, communication abilities, and experience with campaign management.
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
