π Core Information
πΉ Job Title: Campaign Production Editor
πΉ Company: Global Blue
πΉ Location: Porto, Portugal (Hybrid: 2 days per week in the office)
πΉ Job Type: Full-time
πΉ Category: Commercial
πΉ Date Posted: April 10, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Hybrid
π Job Overview
Key aspects of this role include:
- Managing and configuring campaign journeys in a marketing automation platform (SAS)
- Maintaining and updating marketing content on the company website using the CMS (Magnolia)
- Developing, customizing, and overseeing email templates for brand and drive-to-store campaigns using Agillic/SAS360
- Conducting quality control checks across B2C channels
- Assisting with A/B testing and quality assurance to optimize content for various audiences and platforms
ASSUMPTION: This role requires a strong understanding of marketing automation platforms, CMS, and email marketing. Familiarity with SAS, Agillic, or similar platforms is preferred.
π Key Responsibilities
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Configure and manage campaign journeys in a marketing automation platform (SAS)
β
Maintain and update marketing content on the company website using the CMS (Magnolia)
β
Develop, customize, and oversee email templates for brand and drive-to-store campaigns using Agillic/SAS360
β
Conduct thorough checks across B2C channels to ensure content adheres to brand standards in grammar, spelling, and coherence
β
Assist with A/B testing and quality assurance to optimize content for various audiences and platforms
ASSUMPTION: This role requires strong attention to detail, effective communication skills, and the ability to work well under deadlines.
π― Required Qualifications
Education: University graduate or equivalent experience
Experience: 4+ years of experience in an international environment
Required Skills:
- Familiarity with CMS (Agillic / Magnolia)
- Process-driven mindset
- Able to display good attention to detail
- Well-developed interpersonal skills, able to communicate effectively
- Familiarity with project management tools
Preferred Skills:
- Experience with SAS/SAS 360
- Fluency in English and Chinese (not mandatory)
ASSUMPTION: Candidates with experience in marketing automation platforms, CMS, and email marketing will be highly competitive for this role.
π° Compensation & Benefits
Salary Range: β¬35,000 - β¬45,000 per year (Estimated based on market research for similar roles in Portugal)
Benefits:
- Hybrid work arrangement (2 days per week in the office)
- Opportunity to work in a multinational environment
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on market research for similar roles in Portugal. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Software Development, with a focus on Tax Free Shopping, Dynamic Currency Conversion, and Marketing Services
Company Size: 1,001-5,000 employees, providing a large and diverse work environment
Founded: 1980, with over 40 years of industry expertise
Company Description:
- Global Blue simplifies the shopping experience and boosts retailer performance by connecting shoppers and brands worldwide
- Offers Tax Free Shopping, Dynamic Currency Conversion, and post-purchase solutions
- Supports retailers in handling over 35 million Tax Free Shopping transactions and payment partners in elevating the experience of more than 31 million transactions worldwide
Company Specialties:
- Tax Free Shopping
- Dynamic Currency Conversion
- Marketing Services
- Business Intelligence
- Post-Purchase Solutions
- Payment Services
- RetailTech
- Luxury and Retail
- Circular Economy
- E-Commerce
- Retail Performance
- Data and Luxury shopper
Company Website: www.globalblue.com
ASSUMPTION: Global Blue's extensive experience and diverse employee base provide a strong foundation for growth and learning opportunities.
π Role Analysis
Career Level: Mid-level, with opportunities for growth and development
Reporting Structure: Reports solid-line to the Creative Services and Operations Manager
Work Arrangement: Hybrid, with 2 days per week in the office
Growth Opportunities:
- Potential to advance within the Creative Services and Operations team
- Opportunities to work on international projects and collaborate with diverse teams
- Chance to develop skills in marketing automation, CMS, and email marketing
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and international work environment.
π Location & Work Environment
Office Type: Hybrid, with 2 days per week in the office
Office Location(s): Porto, Portugal
Geographic Context:
- Porto is the second-largest city in Portugal, known for its historic center (a UNESCO World Heritage site), vibrant culture, and rich history
- The Porto office provides a collaborative and multicultural work environment
- Porto offers a high quality of life, with affordable living costs compared to other major European cities
Work Schedule: Full-time (40 hours per week), with flexible hours and the opportunity to work remotely 3 days per week
ASSUMPTION: The hybrid work arrangement offers a good balance between in-office collaboration and remote work flexibility.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Technical skills in marketing automation, CMS, and email marketing
- Attention to detail and quality control abilities
- Communication and interpersonal skills
- Cultural fit and alignment with Global Blue's values
Application Tips:
- Highlight relevant experience with marketing automation platforms, CMS, and email marketing
- Demonstrate strong attention to detail and quality control skills in your resume and cover letter
- Showcase your communication and interpersonal skills through clear and concise writing
- Research Global Blue's values and be prepared to discuss how your personal values align with the company's
ATS Keywords: Campaign Management, Content Management System, Email Template Management, Quality Control, A/B Testing, Attention to Detail, Time Management, Interpersonal Skills, Project Management, SAS, Agillic, Magnolia, Resourcefulness, Process Driven, Self-Starter, Communication
ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight relevant skills and experiences, and be prepared to discuss their fit with Global Blue's company culture.
π οΈ Tools & Technologies
- SAS (or similar marketing automation platform)
- Agillic/SAS360 (email marketing platform)
- Magnolia (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Familiarity with these tools and technologies is preferred, but not always required. Global Blue may provide training and support for new hires.
π Cultural Fit Considerations
Company Values:
- Empowerment: Encouraging teams to collaborate and support one another
- Innovation: Pioneering new technologies and solutions in the industry
- Customer Focus: Seeking to understand and meet the needs of customers
Work Style:
- Collaborative: Working closely with teams to achieve common goals
- Adaptable: Embracing change and finding creative solutions to challenges
- Results-driven: Focusing on delivering high-quality outcomes and driving performance
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with tight deadlines and managing multiple projects?
- Do you have a strong attention to detail and a commitment to quality control?
ASSUMPTION: Applicants should assess their fit with Global Blue's company culture and values, as well as their ability to thrive in a collaborative and fast-paced work environment.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to a multinational work environment with diverse teams and cultures
- Working with tight deadlines and maintaining high-quality standards
- Navigating a large and diverse organization with multiple departments and teams
ASSUMPTION: Applicants should be prepared to manage multiple projects, adapt to a diverse work environment, and maintain high-quality standards under tight deadlines.
π Similar Roles Comparison
- This role is similar to a Marketing Campaign Manager or Email Marketing Specialist, but with a stronger focus on campaign production and quality control
- Unlike other roles in the industry, this position requires a unique combination of marketing automation, CMS, and email marketing skills, as well as strong attention to detail
- Career progression may include opportunities to specialize in marketing automation, CMS, or email marketing, or to move into a management or strategic role
ASSUMPTION: Applicants should compare this role to similar positions in the industry, but be aware of the unique combination of skills and responsibilities required for this specific role.
π Sample Projects
- Managing a large-scale email marketing campaign, including template development, testing, and deployment
- Collaborating with cross-functional teams to create and optimize marketing content for various digital platforms
- Implementing A/B testing and quality assurance processes to improve campaign performance
ASSUMPTION: These sample projects provide a sense of the day-to-day responsibilities and challenges faced by the Campaign Production Editor.
β Key Questions to Ask During Interview
- Can you describe the typical workflow for managing campaign journeys in SAS?
- How does the team collaborate to maintain and update marketing content on the company website using Magnolia?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does Global Blue support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and their commitment to understanding the company's culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences, such as marketing automation, CMS, email marketing, and quality control
- Prepare for the interview by researching Global Blue's values and company culture, and be ready to discuss your fit with the organization
- Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.