📌 Core Information
🔹 Job Title: Campaign Specialist
🔹 Company: Xometry
🔹 Location: Brazil (Remote)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-25
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Brazil)
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing auction-based campaigns for a high volume of clients
- Ensuring campaign alignment with client goals and KPIs
- Continuously tracking campaign performance and identifying trends
- Developing scalable processes for bulk optimization
- Collaborating with internal teams to align campaign strategies with organizational objectives
ASSUMPTION: This role requires a high level of independence and self-motivation, as well as strong analytical skills and attention to detail.
📋 Key Responsibilities
✅ Manage and optimize auction-based campaigns for a high volume of clients, ensuring alignment with their goals and KPIs
✅ Continuously track campaign performance using analytics tools, identifying trends and areas for improvement
✅ Develop scalable processes to efficiently manage and optimize campaigns across multiple accounts simultaneously
✅ Generate detailed performance reports and actionable insights to ensure campaigns meet success metrics
✅ Address challenges proactively, leveraging data-driven solutions to maintain campaign effectiveness
✅ Identify opportunities for automation and workflow improvements to streamline campaign management
✅ Work closely with sales, analytics, and product teams to align campaign strategies with organizational objectives
✅ Stay updated on auction-based optimization trends and best practices to maintain competitive performance standards
ASSUMPTION: This role involves minimal direct client interaction, focusing instead on bulk campaign management and optimization.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2-3 years of experience in marketing or advertising campaign management, preferably with auction-based optimizations
Required Skills:
- Strong analytical skills and proficiency in tools such as Google Analytics, Excel, and Tableau
- Proven ability to manage multiple campaigns simultaneously while maintaining attention to detail and quality outcomes
- Experience with programmatic advertising platforms or real-time bidding systems (a plus)
- Self-starter who excels in independent work environments and can prioritize tasks effectively
Preferred Skills:
- Fluency in Portuguese (Brazil)
ASSUMPTION: Proficiency in English is required for this role, as indicated by the job posting.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Campaign Specialist role in Brazil, the estimated salary range is R$ 5,000 - R$ 8,000 per month (gross).
Benefits:
- Health insurance
- Dental insurance
- Vision insurance
- 401(k) matching
- Employee stock purchase plan
- Paid time off
Working Hours: Full-time (40 hours per week), with flexible hours and remote work arrangement
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Xometry operates in the manufacturing industry, specifically offering on-demand manufacturing services through an AI-enabled marketplace.
Company Size: Xometry has 1,001-5,000 employees, making it a mid-sized company with a significant presence in the market.
Founded: Xometry was founded in 2013, with its headquarters in the Washington DC - Baltimore Area.
Company Description:
- Xometry is a leading AI-enabled marketplace for on-demand manufacturing
- The company connects designers, engineers, and manufacturers, offering a wide range of manufacturing capabilities
- Xometry's platform empowers sellers of manufacturing services to grow their businesses
Company Specialties:
- Production Manufacturing
- Rapid Prototyping
- RFQ Service
- Supply Chain Solutions
- On-demand Manufacturing
- Large-scale Production
- Quality Assurance
- Vetted Supplier Network
- Competitive Pricing
- US Manufacturing Network
- Global Manufacturing Network
- ITAR-registered
- ISO 9001:2015
- ISO 13485:2016
- IATF 16949:2016
- AS9100D
Company Website: https://www.xometry.com
ASSUMPTION: Xometry's focus on technology and AI enables it to provide efficient and high-quality manufacturing services to its clients.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring relevant experience and skills but offering opportunities for growth and development.
Reporting Structure: The Campaign Specialist will report directly to the Marketing Manager or a similar role within the organization.
Work Arrangement: This is a remote-only position, with the expectation that the candidate will work from their home office or a co-working space in Brazil.
Growth Opportunities:
- Progression to a Senior Campaign Specialist or Campaign Manager role
- Expanding into other marketing or advertising specializations
- Transitioning into a team leadership or management position
ASSUMPTION: Xometry's focus on technology and data-driven decision-making provides ample opportunities for career growth and development within the organization.
🌍 Location & Work Environment
Office Type: Remote (home office or co-working space)
Office Location(s): Brazil (Remote)
Geographic Context:
- Brazil has a large and growing market for digital marketing and advertising services
- The remote work arrangement allows for greater flexibility and work-life balance
- The time zone difference with the company's headquarters in the US may require some adjustments to working hours
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work asynchronously
ASSUMPTION: The remote work arrangement may require strong self-motivation and time management skills to maintain productivity and focus.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical assessment or case study presentation
- Final interview with the hiring manager or a panel of interviewers
- Background check and onboarding
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Campaign management experience and relevant industry knowledge
- Attention to detail and quality assurance
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of auction-based optimization and programmatic advertising platforms
- Showcase your ability to manage multiple campaigns simultaneously and maintain high-quality outcomes
ATS Keywords: Auction-based optimization, campaign management, programmatic advertising, data-driven solutions, performance monitoring, process automation, attention to detail, independent work, task prioritization, Google Analytics, Excel, Tableau
ASSUMPTION: Xometry's hiring process may vary depending on the specific role and the candidate's qualifications.
🛠️ Tools & Technologies
- Google Analytics
- Excel
- Tableau
- Programmatic advertising platforms (e.g., Google Ads, Facebook Ads, etc.)
- Real-time bidding systems (e.g., Adform, AppNexus, etc.)
- Project management tools (e.g., Asana, Trello, etc.)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the organization's needs.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
- Diversity, equity, and inclusion
Work Style:
- Data-driven decision-making
- Agile and adaptable to change
- Strong focus on results and outcomes
- Collaborative and supportive team environment
- Remote work-friendly and flexible
Self-Assessment Questions:
- How do you stay organized and manage multiple campaigns simultaneously?
- Can you provide an example of a time when you identified a trend or opportunity for improvement in a campaign's performance?
- How do you prioritize tasks and manage your time effectively in a remote work environment?
ASSUMPTION: Xometry's company culture values innovation, collaboration, and a strong focus on results and outcomes, making it an excellent fit for candidates with a similar work style.
⚠️ Potential Challenges
- Managing a high volume of campaigns simultaneously may require exceptional organizational skills and time management
- Working remotely may present distractions and require strong self-motivation
- Auction-based optimization trends and best practices may change rapidly, requiring continuous learning and adaptation
- The time zone difference with the company's headquarters may impact communication and collaboration with internal teams
ASSUMPTION: These challenges can be mitigated by strong self-management skills, effective communication, and a proactive approach to learning and adaptation.
📈 Similar Roles Comparison
- Campaign Specialist vs. Paid Media Specialist: Both roles focus on managing and optimizing campaigns, but the Campaign Specialist role has a stronger focus on auction-based optimizations and bulk campaign management
- Industry-specific context: Xometry's focus on manufacturing and on-demand manufacturing services sets it apart from other digital marketing and advertising agencies
- Career path comparison: The Campaign Specialist role offers opportunities for progression to senior or management positions within the marketing or advertising department
ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the organization and its industry.
📝 Sample Projects
- Developing and implementing a scalable process for optimizing campaigns across multiple accounts simultaneously
- Analyzing campaign performance data to identify trends and opportunities for improvement, and presenting actionable insights to internal teams
- Collaborating with sales and product teams to align campaign strategies with organizational objectives and launch new campaigns
ASSUMPTION: These sample projects demonstrate the Campaign Specialist's ability to manage and optimize campaigns at scale, while also collaborating with internal teams to drive business growth.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the Campaign Specialist team currently, and how can this role help address them?
- How does the company support the professional development and growth of its Campaign Specialists?
- Can you describe the team structure and dynamics within the marketing department, and how this role fits into the broader organizational context?
- How does the company measure and evaluate the success of its Campaign Specialists, and what key performance indicators (KPIs) are most important for this role?
- What opportunities are there for collaboration and knowledge-sharing with other marketing or advertising teams within the organization?
ASSUMPTION: Asking these questions demonstrates the candidate's interest in understanding the role's context and potential for growth and development within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio or examples of your campaign management and optimization work, if applicable
- Follow up with the hiring manager or HR department one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
