📌 Core Information
🔹 Job Title: Campaigns Marketing Assistant Manager (DMart)
🔹 Company: Delivery Hero
🔹 Location: Taguig City, Taguig, Philippines
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 23, 2025
🔹 Experience Level: Intermediate (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading integrated marketing campaigns to support business objectives
- Managing campaign calendars and executing seasonal/promotional activities
- Cross-channel marketing across digital and traditional platforms
- Data-driven campaign optimization and performance analysis
- Collaborating with cross-functional teams for product alignment and brand consistency
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on data-driven decision making and cross-functional collaboration.
📋 Key Responsibilities
✅ Develop and execute integrated marketing campaigns to support business objectives
✅ Manage campaign calendars and execute seasonal/promotional activities
✅ Plan and execute campaigns across multiple channels (email, paid search, display ads, social media, influencer partnerships, content marketing, in-app promotions)
✅ Design and implement promotional strategies (discounts, bundles, flash sales)
✅ Analyze campaign performance using tools like Google Analytics, social media insights, and eCommerce platform data
✅ Continuously optimize campaigns through A/B testing and user behavior analysis
✅ Collaborate with cross-functional teams (Category and Commercial Team, Marketing Team) to ensure campaign alignment with product availability, pricing, inventory management, and brand messaging
✅ Maintain brand consistency across all touchpoints and foster customer engagement
✅ Manage campaign budgets effectively and track spend across all marketing channels
✅ Stay up-to-date with industry trends, consumer behavior, and competitive activity in the grocery Quick Commerce space
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to lead campaigns from concept to execution.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: At least 3-4 years of experience in marketing, with a focus on campaign management, digital marketing, and eCommerce
Required Skills:
- Proven experience in the grocery, FMCG, CPG, or eCommerce industries
- Strong understanding of eCommerce platforms and online consumer behavior
- Experience in developing integrated marketing strategies across digital and traditional marketing channels
- Expertise in digital marketing tools and platforms (e.g., Google Ads, Facebook Ads, Google Analytics, Shopify)
- Excellent project management skills
- Strong analytical skills with a data-driven approach to decision-making
- Creative and innovative mindset
- Exceptional communication and collaboration skills
Preferred Skills:
- Experience in the grocery or eCommerce sectors
- Fluency in Filipino (Tagalog) and English
ASSUMPTION: Candidates with experience in the grocery or eCommerce sectors will have a strong understanding of the target audience and market trends, making them well-suited for this role.
💰 Compensation & Benefits
Salary Range: PHP 60,000 - 80,000 per month (based on industry standards for intermediate marketing roles in the Philippines)
Benefits:
- Health insurance
- Retirement benefits
- Employee discounts on foodpanda orders
- Learning and development opportunities
Working Hours: Full-time (40 hours/week), Monday to Friday, with flexibility for campaign deadlines
ASSUMPTION: The salary range is an estimate based on industry standards for intermediate marketing roles in the Philippines. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Technology, Information, and Internet
Company Size: 10,001+ employees (global)
Founded: 2010 (as a spin-off from Rocket Internet)
Company Description:
- Delivery Hero is a leading local delivery platform, operating in over 70 countries worldwide
- The company offers online food ordering and delivery services, as well as other on-demand delivery services
- Delivery Hero is headquartered in Berlin, Germany, and is listed on the Frankfurt Stock Exchange
Company Specialties:
- Online food ordering and delivery
- eCommerce and technology
- Marketing and apps
- Food tech and delivery logistics
Company Website: www.deliveryhero.com
ASSUMPTION: Delivery Hero's global presence and diverse business segments offer opportunities for career growth and exposure to international markets.
📊 Role Analysis
Career Level: Intermediate (2-5 years of experience)
Reporting Structure: This role reports directly to the Marketing Manager or Head of Marketing
Work Arrangement: On-site, with flexibility for remote work during campaign execution
Growth Opportunities:
- Potential career progression to Marketing Manager or Head of Marketing roles
- Opportunities to work on international campaigns and gain exposure to global markets
- Learning and development opportunities through training and workshops
ASSUMPTION: This role offers a good balance between creative and analytical work, with opportunities for career growth within the marketing function.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with amenities
Office Location(s): Oranienburger Straße 70, Berlin, Berlin 10117, DE (global headquarters); Taguig City, Taguig, Philippines (local office)
Geographic Context:
- Taguig City is a bustling urban area with a mix of residential, commercial, and entertainment districts
- The local office is conveniently located near public transportation and shopping centers
- The Philippines has a tropical climate, with temperatures ranging from 25°C to 32°C (77°F to 90°F) throughout the year
Work Schedule: Full-time (40 hours/week), Monday to Friday, with flexibility for campaign deadlines
ASSUMPTION: The local office environment is dynamic and multicultural, reflecting Delivery Hero's global presence and diverse customer base.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interviews with the Marketing Manager or Head of Marketing
- Final interview with the Country Manager or relevant stakeholders
Key Assessment Areas:
- Campaign strategy and planning
- Data analysis and performance optimization
- Cross-functional collaboration and communication skills
- Cultural fit and alignment with Delivery Hero's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and achievements
- Prepare examples of successful marketing campaigns you've led or contributed to
- Research Delivery Hero's business and competition to demonstrate your understanding of the market
ATS Keywords: Campaign Management, Digital Marketing, E-commerce, Analytics, Project Management, Cross-Functional Collaboration, Customer Insights, Budget Management, Market Research, Promotions, Brand Building, Customer Engagement, A/B Testing, Social Media Marketing, Email Marketing, Competitive Analysis
ASSUMPTION: Delivery Hero's interview process is designed to assess candidates' technical skills, problem-solving abilities, and cultural fit within the organization.
🛠️ Tools & Technologies
- Google Ads
- Facebook Ads
- Google Analytics
- Shopify
- Social media management platforms (e.g., Hootsuite, Buffer)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools is preferred, but not required. Training and support will be provided to help new hires get up to speed quickly.
👔 Cultural Fit Considerations
Company Values:
- We build
- We deliver
- We lead
Work Style:
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and resilient
Self-Assessment Questions:
- How do you align your work with Delivery Hero's core values?
- Describe a time when you had to adapt to a significant change in a marketing campaign. How did you handle it?
- How do you ensure that your marketing strategies are data-driven and results-focused?
ASSUMPTION: Delivery Hero values candidates who are passionate about their work, collaborative, and committed to delivering results.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously, requiring strong project management skills
- Keeping up with industry trends and competitive activity in the fast-paced eCommerce sector
- Balancing creative and analytical aspects of the role, which may require shifting focus between different tasks
- Working in a multicultural environment with diverse customer bases, requiring cultural sensitivity and adaptability
ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive approach to learning, and a willingness to adapt to different situations.
📈 Similar Roles Comparison
- This role is similar to a Marketing Campaign Manager or Marketing Specialist position, but with a stronger focus on data-driven decision making and cross-functional collaboration
- Compared to other marketing roles in the eCommerce sector, this position offers a good balance between creative and analytical work
- Career progression opportunities may include roles such as Marketing Manager, Head of Marketing, or other senior marketing positions within the organization
ASSUMPTION: This role offers a unique blend of responsibilities that set it apart from similar marketing positions in the industry.
📝 Sample Projects
- Developing and executing a seasonal marketing campaign to drive online sales during the holiday season
- Analyzing customer data to segment target audiences and refine marketing strategies for improved engagement and conversion
- Collaborating with the Category and Commercial Team to launch a new product line and create targeted promotional campaigns
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and the importance of cross-functional collaboration in this role.
❓ Key Questions to Ask During Interview
- How does this role contribute to the overall marketing strategy for foodpanda in the Philippines?
- Can you describe the team structure and how this role fits within the organization?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Delivery Hero support the professional development and growth of its marketing team members?
- What is the company's approach to work-life balance, and how does it support employees in achieving it?
ASSUMPTION: These questions are designed to provide insight into the role's context, priorities, and growth opportunities, as well as the company's culture and support for employee development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and achievements
- Prepare examples of successful marketing campaigns you've led or contributed to
- Research Delivery Hero's business and competition to demonstrate your understanding of the market
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
