Catalog Content Virtual Assistant

📌 Core Information

🔹 Job Title: Catalog Content Virtual Assistant

🔹 Company: Lago

🔹 Location: Colombia (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing & Content

🔹 Date Posted: April 29, 2025

🔹 Experience Level: Intermediate (2+ years)

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Managing product catalogs for accurate, engaging, and brand-aligned content
• Collaborating with marketing and sales teams to ensure product visibility
• Excellent writing and organizational skills required
• Opportunity to grow and shape the role within a global, innovative team

ASSUMPTION: This role requires a detail-oriented individual with strong writing skills and experience in content management or a related field. The remote nature of the role allows for flexibility and work-life balance.

📋 Key Responsibilities

✅ Image Tagging & Mapping: Review styled product photos, manually tag visible items, and link tagged products to corresponding SKUs within the product catalog.

✅ Catalog Accuracy: Ensure all tagged items reflect current and accurate product listings by verifying SKU matches, pricing, and availability.

✅ Data Organization: Maintain a structured tagging record for internal tracking and consistency, and help manage a database of tagged images for use across platforms.

✅ Quality Assurance: Cross-check tagged content for accuracy and completeness, and flag inconsistencies or missing product data to the team for resolution.

✅ Team Collaboration: Coordinate with content, merchandising, and marketing teams to ensure alignment on product visibility, attend occasional syncs, or submit updates as needed for workflow progress.

ASSUMPTION: The role involves a mix of independent work and team collaboration, with a focus on maintaining high-quality product content across various platforms.

🎯 Required Qualifications

Education: Not specified (Assumed: High school diploma or equivalent)

Experience: At least 2+ years in content management, product catalog management, or a related field.

Required Skills:

• Proficient in using tools such as Excel, Google Sheets, and catalog management software or a website
• Exceptional writing and editing skills with a keen attention to detail
• Strong organizational abilities to manage multiple tasks and priorities efficiently
• Excellent verbal and written communication skills
• Comfortable using various online platforms and tools for catalog management

Preferred Skills:

• Familiarity with backend CMS systems
• Experience with visual tagging tools or similar workflows
• Basic knowledge of inventory and digital merchandising

ASSUMPTION: While a degree is not explicitly required, a high school diploma or equivalent is expected. The role requires strong writing and organizational skills, as well as proficiency in using relevant tools and platforms.

💰 Compensation & Benefits

Salary Range: $5 - $8 per hour (Open to negotiation based on experience)

Benefits:

• Remote Work: Work from anywhere—our team is global, and we value work-life balance.
• Growth Opportunities: As a key player, you’ll have the chance to shape your role and grow with us.
• Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

Working Hours: 8am - 4pm Mountain Standard Time (40 hours per week)

ASSUMPTION: The salary range is provided in USD and is open to negotiation based on the candidate's experience and skills. The role offers a flexible, remote work environment with opportunities for growth and an innovative company culture.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically focused on multichannel marketing solutions for retailers, manufacturers, and agencies.

Company Size: 51-200 employees. This size allows for a more personal work environment and opportunities for growth.

Founded: 1994. Lago is a well-established product-based multichannel marketing solution with over 20 years of experience.

Company Description:

• Lago is an internationally acclaimed, product-based multichannel marketing solution.
• It simplifies marketing production workflows by automating the planning and production of print and digital catalogs, flyers, and circulars.
• Lago integrates SKU data, digital assets, and design templates to create visually compelling pages that meet marketing needs.

Company Specialties:

• Merchandising Management
• Workflow Management
• Digital Asset Management (DAM)
• Multi-Channel Publishing
• Product Information Management (PIM)
• Member National Retail Federation
• Marketing Automation
• Agile Marketing
• Circular Production
• Flyer Production
• Catalog Production
• Digital Proofing
• Production Automation
• Retail Marketing
• B2B Marketing
• Direct Marketing
• Media Asset Management (MAM)
• Multichannel and Omnichannel

Company Website: https://www.comosoft.com/

ASSUMPTION: Lago is part of Comosoft, a privately-held company with headquarters in Hamburg, Germany, and a significant presence in the United States. The company specializes in enterprise marketing production solutions and has a global team.

📊 Role Analysis

Career Level: Intermediate. This role requires 2+ years of experience in content management or a related field.

Reporting Structure: The role reports directly to the marketing or content team, with close collaboration with merchandising and sales teams.

Work Arrangement: Fully Remote. The role allows for flexibility and work-life balance, with the opportunity to work from anywhere.

Growth Opportunities:

• As a key player, you’ll have the chance to shape your role and grow with the company.
• The role offers opportunities to learn and develop skills in marketing, content management, and merchandising.
• With a global team, there may be opportunities for international collaboration and exposure.

ASSUMPTION: The role offers growth opportunities tailored to the individual's skills, interests, and career goals. The company's global presence provides exposure to diverse markets and teams.

🌍 Location & Work Environment

Office Type: Remote. The role does not require a physical presence in an office.

Office Location(s): Not applicable (remote work)

Geographic Context:

• Colombia is the primary location for this role, with a time zone of America/Bogota (UTC-5).
• The role allows for flexibility and work-life balance, with the opportunity to work from anywhere within Colombia.
• The company has a global presence, with offices in Hamburg, Germany, and Dallas, Texas.

Work Schedule: 8am - 4pm Mountain Standard Time (40 hours per week). The role requires a consistent work schedule with core hours for team collaboration and communication.

ASSUMPTION: The remote nature of the role allows for flexibility and work-life balance, with the opportunity to work from anywhere within Colombia. The company's global presence provides exposure to diverse markets and teams.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the hiring manager
• Technical assessment or writing test
• Final interview with the team
• Background check and onboarding

Key Assessment Areas:

• Writing and editing skills
• Attention to detail
• Organizational skills and task management
• Communication skills
• Familiarity with relevant tools and platforms

Application Tips:

• Tailor your resume and cover letter to highlight your writing, organizational, and communication skills, as well as your experience in content management or a related field.
• Provide examples of your writing and editing work, if applicable.
• Demonstrate your familiarity with relevant tools and platforms, such as Excel, Google Sheets, and catalog management software.

ATS Keywords: Catalog Content, Virtual Assistant, Content Management, Product Catalog, Writing Skills, Editing Skills, Organizational Skills, Communication, Excel, Google Sheets, Catalog Management Software

ASSUMPTION: The application process may vary depending on the company's needs and the candidate's qualifications. The role requires strong writing, organizational, and communication skills, as well as proficiency in relevant tools and platforms.

🛠️ Tools & Technologies

• Excel
• Google Sheets
• Catalog Management Software
• Backend CMS Systems (preferred)
• Visual Tagging Tools (preferred)

ASSUMPTION: The role requires proficiency in using tools such as Excel, Google Sheets, and catalog management software. Familiarity with backend CMS systems and visual tagging tools is preferred but not required.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Lago is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.
• Global Collaboration: With a global team, Lago values international collaboration and exposure.
• Work-Life Balance: Lago offers a flexible, remote work environment that values work-life balance.

Work Style:

• Independent: The role requires a detail-oriented individual who can work independently and manage multiple tasks and priorities efficiently.
• Collaborative: The role involves close collaboration with content, merchandising, and marketing teams to ensure alignment on product visibility.
• Adaptable: The role may require adaptability to changes in workflows, tools, or processes as the company grows and evolves.

Self-Assessment Questions:

• Do you have strong writing and editing skills with a keen attention to detail?
• Are you comfortable working independently and managing multiple tasks and priorities?
• Do you thrive in a collaborative environment and enjoy working with diverse teams?
• Are you adaptable and comfortable with changes in workflows, tools, or processes?

ASSUMPTION: Lago values innovation, global collaboration, and work-life balance. The role requires a detail-oriented individual who can work independently and collaboratively, with strong writing and organizational skills. The role may require adaptability to changes in workflows, tools, or processes as the company grows and evolves.

⚠️ Potential Challenges

• The role requires a strong attention to detail and may involve repetitive tasks, such as image tagging and catalog accuracy checks.
• The role may require adaptability to changes in workflows, tools, or processes as the company grows and evolves.
• The role involves close collaboration with multiple teams, which may require effective communication and project management skills.
• The role may require occasional syncs or updates, which may impact work-life balance.

ASSUMPTION: The role requires a strong attention to detail and may involve repetitive tasks. The role may require adaptability to changes in workflows, tools, or processes. The role involves close collaboration with multiple teams, which may require effective communication and project management skills. The role may require occasional syncs or updates, which may impact work-life balance.

📈 Similar Roles Comparison

• This role is similar to a Content Manager or Product Catalog Manager, with a focus on maintaining accurate and engaging product content across various platforms.
• Unlike other roles, this role is fully remote and allows for flexibility and work-life balance.
• This role offers opportunities for growth and development within a global, innovative team.

ASSUMPTION: This role is similar to a Content Manager or Product Catalog Manager, with a focus on maintaining accurate and engaging product content across various platforms. Unlike other roles, this role is fully remote and allows for flexibility and work-life balance. This role offers opportunities for growth and development within a global, innovative team.

📝 Sample Projects

• Managing a product catalog for a major retail campaign, ensuring all content is accurate, engaging, and aligned with the brand.
• Collaborating with the marketing team to create compelling product descriptions for a new product line.
• Assisting the merchandising team in organizing and maintaining a database of tagged images for use across platforms.

ASSUMPTION: These sample projects illustrate the key responsibilities of the role, including managing product catalogs, collaborating with teams, and maintaining a database of tagged images.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for managing product catalogs in this role?
• How does this role collaborate with the content, merchandising, and marketing teams?
• What opportunities are there for growth and development within the company?
• How does the company support work-life balance for remote employees?
• What tools and platforms will I be using in this role, and what training or support will be provided?

ASSUMPTION: These key questions help applicants understand the role's day-to-day responsibilities, team dynamics, growth opportunities, work-life balance, and the tools and platforms required for success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your writing, organizational, and communication skills, as well as your experience in content management or a related field.
• Provide examples of your writing and editing work, if applicable.
• Demonstrate your familiarity with relevant tools and platforms, such as Excel, Google Sheets, and catalog management software.
• Follow up with the hiring manager within one week of submission to confirm receipt of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.