📌 Core Information
🔹 Job Title: Social Media Tools Coordinator
🔹 Company: EY
🔹 Location: Kochi, Kerala, India
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: Mid-level (5-10 years)
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Managing social media profiles and migrating them to Hootsuite
- Handling password management and security protocols
- Collaborating with global teams and supporting onboarding
- Staying updated with social media trends and best practices
ASSUMPTION: This role requires a high level of organization, attention to detail, and strong communication skills. The ideal candidate will be comfortable working in a global environment and managing multiple projects simultaneously.
📋 Key Responsibilities
✅ Lead the migration of brand profiles to Hootsuite, ensuring accuracy and efficiency
✅ Work with onshore teams to review brand profiles and support with account closures
✅ Handle password management and security protocols for all social media accounts
✅ Maintain up-to-date knowledge of social media tools and technologies
✅ Support with user onboarding, including assigning permission levels and tracking training completion
✅ In cooperation with onshore teams and the vendor, set up EY’s workspace in Hootsuite
✅ Support with management of approval workflows for EY organization’s social media management tools
✅ Establish and maintain effective working relationships with peer groups and key internal stakeholders
✅ Understand, support, implement, and adhere to the quality standards and procedures established by EY, including verbal and branding guidelines
✅ Be proactive in foreseeing potential challenges and proposing solutions
✅ Provide training and support to team members on social media best practices
ASSUMPTION: This role requires a strong understanding of social media management tools and a proactive approach to problem-solving.
🎯 Required Qualifications
Education: Bachelor's degree
Experience: 5-6 years of experience in social media management
Required Skills:
- Proficient in Hootsuite, Sprinklr, and other social media management tools
- Strong organizational skills and attention to detail
- Excellent communication and interpersonal skills
- Ability to work independently and manage multiple projects simultaneously
- Strong problem-solving abilities
- Proficient in MS Office (Word, PowerPoint, Excel)
- Experience in coordination, stakeholder management, and project management
- Familiarity with digital marketing analytics
Preferred Skills:
- Track record in channel management for Hootsuite, Sprinklr
- Exceptional US English writing skills
- Prior experience in B2B Brand & Marketing
- Familiarity with digital marketing analytics
- Experience in account management and customer service
ASSUMPTION: Candidates with experience in B2B brand management and a strong understanding of social media analytics will be highly valued.
💰 Compensation & Benefits
Salary Range: INR 800,000 - 1,200,000 per annum (Estimated based on industry standards for mid-level social media managers in Kochi, Kerala)
Benefits:
- Continuous learning opportunities
- Flexible work arrangements
- Transformative leadership and mentoring
- Diverse and inclusive culture
Working Hours: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The salary range is an estimate based on industry standards for mid-level social media managers in Kochi, Kerala. Actual compensation may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Business Consulting and Services
Company Size: Medium (201-500 employees)
Founded: 1998
Company Description:
- EY is a global leader in assurance, tax, transaction, and consulting services
- They help build trust and confidence in the capital markets and economies worldwide
- EY teams ask better questions to find new answers for the complex issues facing the world today
Company Specialties:
- Assurance
- Consulting
- Law
- Strategy
- Tax
- Transactions
Company Website: www.ey.com
ASSUMPTION: EY is a large, global organization with a strong reputation in the consulting and professional services industry.
📊 Role Analysis
Career Level: Mid-level (5-10 years of experience)
Reporting Structure: This role reports directly to the Social Media Manager or a similar role within the EY BMC team
Work Arrangement: Remote OK, with flexible work arrangements available
Growth Opportunities:
- Progression to a senior role within the social media team
- Expansion into other areas of digital marketing or brand management
- Potential opportunities to work on global projects and collaborate with diverse teams
ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization.
🌍 Location & Work Environment
Office Type: Hybrid (onsite and remote work arrangements available)
Office Location(s): Kochi, Kerala, India
Geographic Context:
- Kochi is the commercial capital of Kerala, with a thriving business ecosystem
- The city is known for its IT industry, ports, and tourism
- Kochi offers a mix of urban and coastal living, with a moderate cost of living
Work Schedule: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: Kochi offers a vibrant work environment with a mix of urban and coastal living, providing a good quality of life for professionals.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final round interview with the team or another stakeholder
- Background check and offer
Key Assessment Areas:
- Social media management skills
- Technical proficiency in Hootsuite and Sprinklr
- Problem-solving abilities
- Communication and interpersonal skills
- Cultural fit and adaptability
Application Tips:
- Highlight relevant experience and achievements in social media management
- Demonstrate a strong understanding of social media trends and best practices
- Showcase problem-solving skills and examples of successful project management
- Tailor your resume and cover letter to the specific role and company
- Prepare questions to ask the interviewer about the role, team, and company culture
ATS Keywords: Social Media Management, Hootsuite, Sprinklr, Project Management, Communication Skills, Attention to Detail, Problem Solving, Digital Marketing, Analytics, Team Collaboration, Training, Account Management, Stakeholder Management, Adaptability, Organizational Skills, Critical Thinking
ASSUMPTION: EY uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
🛠️ Tools & Technologies
- Hootsuite
- Sprinklr
- Brandwatch
- Meltwater
- MS Office (Word, PowerPoint, Excel)
ASSUMPTION: Familiarity with these tools is required for the role, and candidates should be comfortable learning and using new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Building a better working world
- Trust
- Collaboration
- Integrity
- Quality
Work Style:
- Global and collaborative
- Data-driven and innovative
- Agile and adaptable
- Focused on delivering exceptional client service
Self-Assessment Questions:
- How do you align with EY’s commitment to building a better working world?
- How do you approach working collaboratively with global teams?
- How do you stay updated with social media trends and best practices?
ASSUMPTION: Candidates should be able to demonstrate a strong fit with EY’s values and work style, as well as a commitment to continuous learning and professional development.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with a global team and navigating time zone differences
- Keeping up with the latest social media trends and best practices
- Ensuring the security and privacy of social media accounts
ASSUMPTION: These challenges require strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager or Digital Marketing Specialist, but with a focus on tool migration and account management
- In comparison to other mid-level marketing roles, this position requires a strong technical proficiency in social media management tools
- Career progression may involve moving into a senior role within the social media team or expanding into other areas of digital marketing
ASSUMPTION: This role offers a unique blend of technical, project management, and communication skills, making it an attractive opportunity for the right candidate.
📝 Sample Projects
- Migrating brand profiles from various platforms to Hootsuite, ensuring accuracy and efficiency
- Collaborating with onshore teams to review brand profiles and support account closures
- Developing and implementing password management protocols for social media accounts
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for the role, providing a clear understanding of the work involved.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall social media strategy for EY?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does EY support the professional development of its employees?
- What are the key priorities for this role in the first 30-60-90 days?
- How does EY foster a culture of collaboration and innovation within its teams?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for interviews by researching EY, the role, and practicing common interview questions
- Follow up with the hiring manager after your interview to express your interest in the role
- If selected for the position, complete the onboarding process and start your new role with EY
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
