📌 Core Information
🔹 Job Title: Channel Field Marketing Lead (Brazil)
🔹 Company: Motorola Solutions
🔹 Location: São Paulo, São Paulo, Brazil
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing the Brazil channel marketing plan aligned with sales priorities
- Collaborating with the Brazil Channel sales team to generate incremental sales pipelines
- Managing and allocating the territory budget effectively
- Leveraging demand generation tools and resources to execute campaigns and generate reports
- Adapting and localizing regional marketing content as needed
ASSUMPTION: This role requires a strong understanding of the Brazilian market and the ability to build effective relationships with local partners and vendors.
📋 Key Responsibilities
✅ Develop and implement the Brazil channel marketing plan, aligned with sales priorities and encompassing sell-through/sell-out programs, demand generation, and brand building initiatives.
✅ Collaborate closely with the Brazil Channel sales team to generate incremental sales pipelines for existing and new products/services.
✅ Manage and allocate the territory budget effectively.
✅ Leverage demand generation tools, resources, and agencies to execute campaigns and generate reports.
✅ Create integrated programs and demand generation campaigns supporting new product launches, co-marketing efforts, upselling/cross-selling, and new market development.
✅ Adapt and localize regional marketing content as needed.
✅ Design and implement incentive programs for channel partners.
✅ Oversee and approve partner use of co-op funds.
✅ Develop customer case studies showcasing product portfolio benefits.
✅ Plan, execute, and track events (trade shows, conferences, etc.).
✅ Support local distributors/partners with marketing programs to drive sales and ROI.
✅ Advise other marketing teams on Brazil market trends.
✅ Analyze legal/regulatory, economic, and environmental factors impacting customer purchasing decisions.
✅ Understand the local competitive landscape and position Motorola Solutions effectively.
✅ Support Solutions & Product Marketing with local amplification of regional campaigns and major product launches.
✅ Manage relationships with local vendors, associations, and conferences.
✅ Regularly report field marketing activities and status to the LACR Channel Marketing Head.
✅ Communicate key information to senior leadership.
✅ Identify and implement best practices across territories by leveraging commonalities in field marketing processes.
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with cross-functional teams.
🎯 Required Qualifications
Education: Marketing degree or equivalent required.
Experience: Proven ability to develop and implement comprehensive business and marketing plans, including defining objectives, tactics, timelines, budgets, responsibilities, and key performance indicators (KPIs).
Required Skills:
- Strong collaborative skills; capable of building and maintaining productive relationships with Motorola leadership, internal teams (especially enterprise sales), and external partners.
- Excellent written and verbal communication and presentation skills.
- Proven ability to manage multiple projects simultaneously, remaining highly organized and detail-oriented.
- Data-driven approach; capable of extracting meaningful insights from complex marketing data to inform decision-making.
- Advanced proficiency in English and Spanish.
Preferred Skills:
- Experience in the telecommunications industry.
- Familiarity with the Brazilian market and local business culture.
ASSUMPTION: Candidates with experience in channel marketing, demand generation, and sales enablement are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a marketing manager role in Brazil with 5-10 years of experience, the estimated salary range is R$150,000 - R$200,000 per year.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Motorola Solutions products
Working Hours: Full-time, typically Monday-Friday, 9:00 AM to 6:00 PM, with flexibility for meetings and events as needed.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, skills, and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Motorola Solutions operates in the telecommunications industry, focusing on public safety and enterprise security solutions. The company is a global leader in mission-critical communications, providing innovative technologies and services to help keep people safer everywhere.
Company Size: Motorola Solutions is a large organization with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and teams.
Founded: Motorola Solutions was founded in 1928 and has a rich history of innovation and leadership in the communications industry.
Company Description:
- Motorola Solutions is committed to innovating for a safer future, providing mission-critical communications, video security, and command center technologies to public safety agencies and enterprises alike.
- The company's portfolio includes two-way radios, video cameras, body-worn cameras, access control, video analytics, cloud, and managed services.
- Motorola Solutions is dedicated to creating a diverse, inclusive, and collaborative work environment that empowers every employee to be their most authentic self and do their best work.
Company Specialties:
- Public Safety
- Enterprise Security
- Two-way Radios
- Video Cameras
- Body-worn Cameras
- Access Control
- Video Analytics
- Cloud
- Public Safety Software
- Real-time Crime Centers
- Cybersecurity
- Broadband
- Managed Services
Company Website: www.motorolasolutions.com
ASSUMPTION: Motorola Solutions' focus on public safety and enterprise security makes it an attractive employer for candidates interested in making a positive impact on communities and businesses worldwide.
📊 Role Analysis
Career Level: This role is at the manager level, with the opportunity to lead and mentor junior marketing team members and external partners.
Reporting Structure: The Channel Field Marketing Lead (Brazil) reports directly to the LACR Channel Marketing Head and works closely with the Brazil Channel sales team and other internal marketing teams.
Work Arrangement: This role is on-site, based in São Paulo, Brazil. Occasional travel may be required for events, conferences, and meetings with local partners and vendors.
Growth Opportunities:
- Progression to a regional or global marketing leadership role within Motorola Solutions.
- Expansion of responsibilities to include additional territories or product lines.
- Development of skills in strategic planning, team leadership, and cross-functional collaboration.
ASSUMPTION: Motorola Solutions offers opportunities for career growth and development, with a focus on promoting from within and providing employees with the tools and resources they need to succeed.
🌍 Location & Work Environment
Office Type: Motorola Solutions' São Paulo office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): 500 W. Monroe Street, Chicago, IL 60661, US (Global Headquarters) and 1001 S Wolf Rd, Wheeling, IL 60090, US (North American Headquarters)
Geographic Context:
- São Paulo is the largest city in Brazil and the Americas, with a population of over 12 million people.
- The city is a major economic, cultural, and political center, with a diverse and vibrant business environment.
- São Paulo is known for its rich history, iconic landmarks, and world-class attractions, including museums, parks, and sporting events.
Work Schedule: The standard workweek is Monday-Friday, 9:00 AM to 6:00 PM, with flexibility for meetings and events as needed. Occasional overtime may be required to meet project deadlines or attend events.
ASSUMPTION: Working in São Paulo offers candidates the opportunity to live and work in one of the most dynamic and exciting cities in the world, with a unique blend of culture, history, and modern amenities.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with a member of the HR team
- In-depth interview with the hiring manager and/or other team members
- Final interview with the LACR Channel Marketing Head
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy and planning
- Budget management and allocation
- Cross-functional collaboration and stakeholder management
- Data-driven decision-making and analytics
- Adaptability and cultural sensitivity
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, with a focus on channel marketing, demand generation, and sales enablement.
- Demonstrate your understanding of the Brazilian market and local business culture in your application materials.
- Prepare examples of successful marketing campaigns you've led or contributed to, with an emphasis on results and impact.
ATS Keywords: Channel Marketing, Demand Generation, Sales Enablement, Marketing Strategy, Budget Management, Cross-functional Collaboration, Data-driven Decision Making, Brazil, São Paulo
ASSUMPTION: Motorola Solutions' application process is designed to assess candidates' skills, experience, and cultural fit for the role and the organization.
🛠️ Tools & Technologies
- Marketo
- Salesforce
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs)
- Social media platforms (LinkedIn, Twitter, Facebook)
ASSUMPTION: Motorola Solutions provides its employees with access to the tools and technologies they need to succeed in their roles, with a focus on collaboration, productivity, and innovation.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Integrity
- Customer Focus
- Inclusion
- Performance
Work Style:
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and responsive to change
- Customer-centric and committed to excellence
Self-Assessment Questions:
- How do you approach building and maintaining productive relationships with diverse stakeholders, both internal and external to the organization?
- How do you adapt marketing strategies and tactics to meet the unique needs and preferences of customers in different regions or markets?
- How do you balance data-driven decision-making with a customer-centric approach to marketing?
ASSUMPTION: Motorola Solutions values a diverse, inclusive, and collaborative work environment that empowers every employee to be their most authentic self and do their best work.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously, with a focus on meeting deadlines and delivering results.
- Navigating the unique cultural, linguistic, and business environments of the Brazilian market.
- Building and maintaining effective relationships with local partners, vendors, and other external stakeholders.
- Adapting to changes in market conditions, customer needs, and organizational priorities.
ASSUMPTION: These challenges can be overcome with strong project management skills, cultural sensitivity, adaptability, and a customer-centric approach to marketing.
📈 Similar Roles Comparison
- Compared to other channel marketing roles, this position places a greater emphasis on demand generation and sales enablement, with a focus on driving incremental sales pipelines for existing and new products/services.
- In the telecommunications industry, channel marketing plays a critical role in driving revenue growth and market share, with a focus on building and maintaining effective relationships with channel partners and customers.
- Career progression in channel marketing typically involves moving into regional or global leadership roles, with a focus on strategic planning, team leadership, and cross-functional collaboration.
ASSUMPTION: This role offers a unique opportunity to gain experience in channel marketing, demand generation, and sales enablement, with a focus on driving revenue growth and market share in the Brazilian market.
📝 Sample Projects
- Developing and implementing a comprehensive marketing plan for a new product launch in the Brazilian market, with a focus on demand generation, brand building, and channel partner engagement.
- Conducting market research and analysis to identify trends and opportunities in the Brazilian telecommunications industry, with a focus on informing strategic decision-making and driving revenue growth.
- Designing and executing a customer case study program to showcase the benefits of Motorola Solutions' product portfolio, with a focus on driving customer engagement and loyalty.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available to the Channel Field Marketing Lead (Brazil) at Motorola Solutions.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader marketing strategy for Motorola Solutions in the Latin America and Caribbean region?
- What are the key priorities for the first 90 days in this role, and how will success be measured?
- How does Motorola Solutions support the professional development and career growth of its marketing team members?
- What are the biggest challenges facing the Brazil Channel sales team, and how can marketing support their success?
- How does Motorola Solutions foster a culture of innovation and collaboration, and what opportunities are there for me to contribute to this culture?
ASSUMPTION: These questions demonstrate a candidate's interest in the role, the organization, and their fit with the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, with a focus on channel marketing, demand generation, and sales enablement.
- Prepare examples of successful marketing campaigns you've led or contributed to, with an emphasis on results and impact.
- If applicable, prepare a portfolio showcasing your marketing skills and achievements.
- Follow up with the Motorola Solutions HR team one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
