CHARGE DE MARKETING DIGITAL H/F - ALTERNANCE - 24 MOIS - PARIS

📌 Core Information

🔹 Job Title: CHARGE DE MARKETING DIGITAL H/F - ALTERNANCE - 24 MOIS - PARIS

🔹 Company: SMABTP

🔹 Location: Paris, Île-de-France, France

🔹 Job Type: Temps partiel (Part-time)

🔹 Category: Marketing

🔹 Date Posted: 2025-04-23

🔹 Experience Level: 0-2 years (Entry-level)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Designing and executing email marketing campaigns
• Implementing commercial mailings
• Creating multimedia content
• Analyzing campaign results and managing related forms

ASSUMPTION: This role is focused on operational marketing tasks, requiring strong organizational skills and attention to detail. It's ideal for a student looking to gain practical experience in digital marketing.

📋 Key Responsibilities

✅ Design and execute email marketing campaigns

✅ Implement commercial mailings

✅ Create multimedia content (banners, animated GIFs)

✅ Analyze campaign results and create dashboards

✅ Manage forms related to campaigns

✅ Create commercial flyers in line with operational actions

ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring strong communication skills and the ability to work independently.

🎯 Required Qualifications

Education: Pursuing a degree in marketing digital or communication digitale

Experience: None specified (entry-level role)

Required Skills:

• Strong writing skills
• Proactivity and team spirit
• Interest in digital marketing and multimedia
• Proficiency in Adobe Suite (InDesign, Illustrator, Photoshop) and office tools

Preferred Skills:

• Previous experience in marketing or a related field
• Fluency in French

ASSUMPTION: While the role is open to students with no prior experience, a strong interest in marketing and relevant skills will be beneficial.

💰 Compensation & Benefits

Salary Range: Not specified. For an entry-level marketing role in Paris, the average salary range is €1,200 - €1,800 per month (before taxes).

Benefits:

• Attractive fixed salary and variable compensation
• CSE benefits
• Attractive meal vouchers
• Supportive parental and family policies
• Work-life balance focus
• Active engagement in CSR and environmental issues

Working Hours: Full-time (35 hours/week) with flexibility

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Paris. The benefits package is comprehensive and supports work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Insurance. SMABTP specializes in professional liability, property damage, and automotive fleet insurance, with additional offerings in personal insurance.

Company Size: 1,001-5,000 employees. SMABTP is a mid-sized company, offering a supportive work environment with opportunities for growth and collaboration.

Founded: 1859. SMABTP has a long history and strong reputation in the insurance industry.

Company Description:

• With over 4,400 employees, SMABTP serves more than 180,000 clients and policyholders
• Specializes in insurance for construction and real estate professionals, as well as personal insurance
• Operates through a network of advisors and over 600 partner brokers, with seven international subsidiaries

Company Specialties:

• Professional liability insurance
• Property damage insurance
• Automotive fleet insurance
• Personal insurance

Company Website: https://www.smabtp.fr

ASSUMPTION: SMABTP is a well-established company with a strong presence in the insurance industry, offering a supportive work environment for interns and entry-level employees.

📊 Role Analysis

Career Level: Entry-level (alternate role)

Reporting Structure: The intern will report directly to the operational marketing team in Paris.

Work Arrangement: On-site, full-time with flexibility

Growth Opportunities:

• Gain practical experience in digital marketing
• Develop skills in campaign management, data analysis, and multimedia content creation
• Potential full-time employment opportunities after the internship

ASSUMPTION: This role offers valuable experience and the opportunity to grow within the company after the internship.

🌍 Location & Work Environment

Office Type: On-site, with a collaborative work environment

Office Location(s): Paris, Île-de-France, France

Geographic Context:

• Paris is a vibrant city with a rich cultural scene and numerous opportunities for personal and professional growth
• The Île-de-France region offers a high quality of life, with access to excellent education, healthcare, and recreational facilities
• SMABTP's headquarters is located in the 15th arrondissement of Paris, with good public transportation links

Work Schedule: Full-time (35 hours/week) with flexibility

ASSUMPTION: The on-site work environment at SMABTP's Paris headquarters offers a supportive and collaborative atmosphere, with opportunities for professional development and growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with HR
• In-person interview with the hiring manager

Key Assessment Areas:

• Communication skills and ability to work in a team
• Proactivity and initiative
• Interest in digital marketing and multimedia
• Problem-solving skills and attention to detail

Application Tips:

• Highlight relevant skills and experiences in your resume and cover letter
• Demonstrate your enthusiasm for digital marketing and eagerness to learn
• Prepare examples of your previous work, if applicable

ATS Keywords: Digital marketing, email campaigns, commercial mailings, multimedia content, data analysis, Adobe Suite, office tools

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing the candidate's skills, enthusiasm, and cultural fit.

🛠️ Tools & Technologies

• Adobe Suite (InDesign, Illustrator, Photoshop)
• Office tools (Word, Excel, PowerPoint)
• Email marketing platforms (e.g., Mailchimp, Sendinblue)
• Data analysis tools (e.g., Google Analytics)

ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are commonly used in digital marketing and campaign management.

👔 Cultural Fit Considerations

Company Values:

• Customer focus
• Expertise and innovation
• Responsibility and integrity
• Collaboration and teamwork

Work Style:

• Collaborative and supportive work environment
• Focus on work-life balance
• Active engagement in CSR and environmental initiatives

Self-Assessment Questions:

• Do you have strong communication skills and the ability to work well in a team?
• Are you proactive, initiative, and eager to learn?
• Are you interested in digital marketing and multimedia content creation?

ASSUMPTION: SMABTP values candidates who are strong communicators, proactive, and eager to learn, with a genuine interest in digital marketing and a commitment to the company's values.

⚠️ Potential Challenges

• Managing multiple tasks and deadlines simultaneously
• Adapting to a fast-paced work environment
• Developing new skills and knowledge in digital marketing
• Working in a large organization with established processes and procedures

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.

📈 Similar Roles Comparison

• This role is similar to other digital marketing internships, but with a focus on operational marketing tasks and campaign management
• Compared to other marketing roles, this position offers a unique opportunity to gain practical experience in a specific area of marketing
• Career progression may involve moving into a full-time marketing role or specializing in a particular area of marketing

ASSUMPTION: This role offers a unique opportunity to gain practical experience in digital marketing, with potential career growth within the company.

📝 Sample Projects

• Design and execute an email marketing campaign for a new product launch
• Create multimedia content (banners, animated GIFs) for social media promotion
• Analyze campaign results and create a dashboard to track performance

ASSUMPTION: These sample projects reflect the key responsibilities of the role and provide an insight into the types of tasks the intern may be required to perform.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the company?
• How does SMABTP support work-life balance for its employees?

ASSUMPTION: These questions demonstrate the candidate's interest in the role and their commitment to professional development and growth within the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare examples of your previous work, if applicable
• Follow up with the company one week after submission, if you have not heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.