📌 Core Information
🔹 Job Title: Chargé(e) de Marketing Junior - Alternance - H/F
🔹 Company: PROVALLIANCE
🔹 Location: Neuilly-sur-Seine, Île-de-France, France
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-05-14
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Working on marketing development for hair care products
- Planning and executing in-salon animations
- Creating marketing materials and supporting product development
- Managing the loyalty program
- Communicating with the franchise network and international subsidiaries
ASSUMPTION: This role will involve a mix of creative and analytical tasks, requiring strong organizational skills and adaptability.
📋 Key Responsibilities
✅ Conduct market research and competitive analysis
✅ Participate in the development of professional hair care products
✅ Create and implement in-salon marketing animations
✅ Develop marketing materials (PLV, stop-rayon, videos, argumentaire de vente, book produits)
✅ Analyze and report on animation results (quantitative and qualitative)
✅ Co-create loyalty program campaigns with CRM teams
✅ Present plans and projects to the franchise network and international subsidiaries
✅ Participate in events related to the brands and the network (seminars and Training Manager)
✅ Respond to franchisees' needs and maintain relationships
ASSUMPTION: The role may involve occasional travel to attend events or visit salons.
🎯 Required Qualifications
Education: Pursuing a degree in Business School or equivalent (Bac + 4/5)
Experience: Previous experience in operational marketing or product development in the beauty sector
Required Skills:
- Organization, rigor, and project management skills
- Initiative, adaptability, and creativity
- Strong communication skills (written and verbal) and interpersonal skills
- Proficiency in Microsoft Office Suite (Excel, PowerPoint)
- Fluency in French (native or bilingual level)
Preferred Skills:
- Experience in the hair care or beauty industry
- Bilingual or multilingual skills
ASSUMPTION: While not explicitly stated, proficiency in English may be beneficial for this role due to the international nature of the company.
💰 Compensation & Benefits
Salary Range: As this is an internship, the candidate will receive a stipend. The exact amount is not specified, but the industry standard for marketing internships in France is around €1,200 - €1,500 per month.
Benefits:
- Integration composed of a complete pathway (Headquarters & Salons)
- Training and development opportunities, including the internal Management Academy
- Possibilities for internal evolution and mobility (between business units, in France, and internationally)
Working Hours: 40 hours per week, with a 4-day workweek at the company and 1 day at school
ASSUMPTION: The salary range provided is an estimate based on industry standards for marketing internships in France. The actual stipend may vary depending on the company's policy and the candidate's qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Services, specifically hair care and beauty
Company Size: 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and learning
Founded: 2008, with a strong history and established presence in the global beauty market
Company Description:
- Leading global hair care and beauty company with over 3,500 salons and boutiques across 35 countries
- Offers a wide range of prestigious salon brands (Franck Provost, Jean Louis David, Llongueras, Maniatis Paris) and retail brands (Bleu Libellule, Nyx Cosmetics)
- Committed to promoting diversity, inclusion, and equal opportunities for all employees
Company Specialties:
- Hairdressing
- Global beauty
- Retail
- And cosmetics
Company Website: https://www.groupe-provalliance.com/fr
ASSUMPTION: The company's large size and global presence offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and advancement within the company
Reporting Structure: This role will report directly to the Marketing team and may work closely with other departments, such as Product Development and CRM
Work Arrangement: On-site, with a 4-day workweek at the company and 1 day at school
Growth Opportunities:
- Potential for full-time employment after the internship
- Opportunities for internal mobility and career progression within the company
- Training and development programs to enhance skills and knowledge
ASSUMPTION: This role offers a unique opportunity for candidates to gain valuable experience in the marketing field while working for a leading global company in the beauty industry.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern and collaborative work environment
Office Location(s): Neuilly-sur-Seine, France
Geographic Context:
- Neuilly-sur-Seine is a western suburb of Paris, offering easy access to the city's attractions and amenities
- The region of Île-de-France is the most populous region in France, providing a diverse and multicultural work environment
- The company's headquarters are located in a bustling business district, with numerous shops, restaurants, and public transportation options nearby
Work Schedule: Monday to Thursday, 9:00 AM to 6:00 PM, with a 1-hour lunch break
ASSUMPTION: The company's location in Neuilly-sur-Seine offers employees easy access to both the vibrant city of Paris and the surrounding countryside.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Creativity and innovation
- Communication and interpersonal skills
- Adaptability and cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your previous marketing or product development projects
- Research the company and its brands to demonstrate your enthusiasm and understanding of the business
ATS Keywords: Marketing, product development, operational marketing, customer experience, loyalty program, franchise network, competitive analysis, event planning, CRM
ASSUMPTION: The application process may take several weeks, so candidates should be prepared to follow up with the company if they have not heard back after a reasonable amount of time.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, or Microsoft Project)
- Design tools (e.g., Adobe Creative Suite, Canva, or similar)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's internal systems and the candidate's role within the team.
👔 Cultural Fit Considerations
Company Values:
- Passion
- Trust
- Creativity & Engagement
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and open to change
Self-Assessment Questions:
- Do you share the company's values and demonstrate them in your daily life and work?
- Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
- Do you thrive in a collaborative setting and enjoy working with diverse teams?
ASSUMPTION: The company's values and work style are essential factors to consider when assessing your fit for this role and the organization's culture.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working with a diverse range of stakeholders, including franchisees and international subsidiaries
- Navigating a large and complex organization
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role is unique in its focus on both marketing development and operational marketing within the beauty industry
- Compared to other marketing roles, this position offers a broader range of responsibilities and the opportunity to work on multiple brands
- Career progression in this role may lead to specialized positions in marketing, product development, or event planning within the company
ASSUMPTION: This role offers a unique opportunity to gain experience in multiple aspects of marketing and product development within a leading global beauty company.
📝 Sample Projects
- Developing a marketing campaign for a new hair care product launch
- Planning and executing an in-salon animation event, including creating marketing materials and managing vendor relationships
- Analyzing and reporting on the results of a marketing campaign or in-salon animation
ASSUMPTION: These sample projects illustrate the range of responsibilities and tasks associated with this role, demonstrating the opportunity for growth and development.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30-60-90 days?
- How does this role fit into the overall marketing strategy for the company and its brands?
- What opportunities are there for growth and development within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, inclusion, and equal opportunities?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and the company, and provides an opportunity to gain a better understanding of the work environment and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://jobs.smartrecruiters.com/PROVALLIANCE/744000059423762-charge-e-de-marketing-junior-alternance-h-f
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your previous marketing or product development projects
- Research the company and its brands to demonstrate your enthusiasm and understanding of the business
- Follow up with the company after one week if you have not heard back regarding your application status
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
