Chargé(e) de Marketing Junior - Alternance - H/F

📌 Core Information

🔹 Job Title: Chargé(e) de Marketing Junior - Alternance - H/F

🔹 Company: PROVALLIANCE

🔹 Location: Neuilly-sur-Seine, Île-de-France, France

🔹 Job Type: On-site

🔹 Category: Not specified

🔹 Date Posted: April 2, 2025

🔹 Experience Level: Not specified

🔹 Remote Status: Not specified

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Product development marketing on high-profile brands
• Execution of marketing events and client experience initiatives
• Management of client loyalty programs
• Coordination with franchisees and company subsidiaries

ASSUMPTION: The role emphasizes practical marketing experience, especially in operational areas, which aligns with the expected tasks and responsibilities.

📋 Key Responsibilities

✅ Conduct competitive analysis and trend monitoring

✅ Assist with development and management of private label haircare products

✅ Develop marketing materials in coordination with the Training department

✅ Implement and monitor in-salon marketing campaigns

✅ Create communication materials like point-of-sale displays and videos

✅ Analyze marketing campaigns for qualitative and quantitative feedback

✅ Develop trade marketing offers in collaboration with top beauty brands

✅ Design and manage loyalty campaigns through email and SMS

✅ Present marketing plans and engage in organizing brand events

✅ Maintain productive relationships with franchisees and fulfill their needs

ASSUMPTION: The list was derived from a comprehensive itemization of tasks which covers both development and execution phases.

🎯 Required Qualifications

Education: Pursuing a degree in a Business School or equivalent, Bac +4/5 level

Experience: Prior experience in Operational Marketing and/or Product Development in the beauty sector

Required Skills:

• Organizational skills with attention to detail
• Project management acumen
• Initiative and adaptability
• Effective communication skills, both written and oral
• Team collaboration and interpersonal skills
• Proficiency in Microsoft Office Suite (Excel, PowerPoint)

Preferred Skills:

• Previous experience working in multinational environments
• Familiarity with beauty industry dynamics and trends

ASSUMPTION: Required skills are complemented by possible proficiency in industry-specific practices, while preferred skills suggest additional background that would enhance performance.

💰 Compensation & Benefits

Salary Range: Not specified, but typically aligned with entry-level roles in similar industries

Benefits:

• Comprehensive training and prospects for career progression
• Opportunities for mobility both nationally and internationally
• An inclusive and supportive corporate environment

Working Hours: Alternating rhythm of 4 days in the company and 1 day in school

ASSUMPTION: Compensation will be competitive for an internship with ample growth opportunities given the company's investment in employee development.

📌 Applicant Insights

🔍 Company Context

Industry: Consumer Services focusing on hairdressing and retail

Company Size: Over 10,001 employees, indicating a large corporate structure with potential for various career paths

Founded: 2008 through a strategic merger between European and American entities

Company Description:

• Global leader in hairdressing services with over 3,500 units
• Presence in 35 countries worldwide
• Committed to social responsibility and environmental sustainability

Company Specialties:

• Hairdressing
• Global beauty solutions
• Retail and cosmetics

Company Website: https://www.groupe-provalliance.com/fr

ASSUMPTION: The company prides itself on inclusivity and innovation, making it an attractive choice for individuals eager to make an impact.

📊 Role Analysis

Career Level: Early career position with structured training and growth potential

Reporting Structure: Likely reports to a senior member of the marketing team

Work Arrangement: Primarily on-site to facilitate hands-on training and collaboration

Growth Opportunities:

• Deepening skills in product development and client relationship management
• Gaining experience in a leading global beauty company
• Opportunities for role advancement and potentially relocating globally

ASSUMPTION: Growth is strongly supported by the company's internal training programs and international operations.

🌍 Location & Work Environment

Office Type: Corporate office setting

Office Location(s): Neuilly-sur-Seine, near Paris

Geographic Context:

• Located in a vibrant corporate and residential area
• Easy access to central Paris
• Proximity to various lifestyle and cultural amenities

Work Schedule: Aligns with typical French business operating hours, with a mix of office and academic learning

ASSUMPTION: The office environment is dynamic, reflecting the company's robust presence and international footing.

💼 Interview & Application Insights

Typical Process:

• Initial resume review and screening by HR
• Interview with the marketing team
• Possible case study or practical assessment

Key Assessment Areas:

• Understanding of marketing principles
• Ability to work collaboratively within a team
• Creativity and problem-solving skills

Application Tips:

• Highlight any previous marketing or customer service experience
• Demonstrate knowledge of current beauty industry trends
• Emphasize adaptability and eagerness to learn

ATS Keywords: Marketing, Product Development, Beauty Industry, Communications, Teamwork

ASSUMPTION: The interview process emphasizes a blend of technical skills and cultural fit, ensuring candidates align with the company's values.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint)
• Digital marketing platforms (email and SMS tools)
• Data analysis tools for campaign performance

ASSUMPTION: The tools listed are essential for daily tasks, supplemented by specific marketing software relevant to the beauty industry.

👔 Cultural Fit Considerations

Company Values:

• Passion for the beauty industry
• Commitment to trust and collaboration
• Innovation through creativity
• Dedication to social responsibility and environmental sustainability

Work Style:

• Team-oriented and collaborative
• Flexible and adaptable to change
• Driven by results and continuous improvement

Self-Assessment Questions:

• Am I eager to learn and grow within the beauty industry?
• Do I thrive in a fast-paced and dynamic workspace?
• Can I effectively communicate and collaborate with diverse teams?

ASSUMPTION: The company's emphasis on values underscores the importance of cultural fit, aligning candidate motivations with organizational goals.

⚠️ Potential Challenges

• Balancing academic commitments with on-the-job responsibilities
• Quickly mastering industry-specific terms and trends
• Navigating a large organizational structure
• Meeting tight deadlines for marketing executions

ASSUMPTION: Challenges include the high pace of the marketing function and the learning curve associated with integrating into the corporate setting.

📈 Similar Roles Comparison

• Junior Marketing positions often involve supporting tasks under senior guidance
• Roles in smaller companies may offer broader responsibilities but less specialization
• Internships often emphasize learning through active participation

ASSUMPTION: A role at PROVALLIANCE offers deeper industry exposure compared to similar positions due to the company's leading market presence.

📝 Sample Projects

• Developing a new product launch campaign in partnership with L'Oréal
• Organizing a major event in collaboration with cross-functional teams
• Creating an analysis report on recent marketing initiatives and their impact

ASSUMPTION: Projects are aligned with company operations, offering comprehensive exposure to high-level marketing activities.

❓ Key Questions to Ask During Interview

• What does a typical day look like for this position?
• How does the team incorporate feedback into marketing strategies?
• What training opportunities are available for interns and junior staff?
• Can you describe a recent successful marketing campaign and its outcomes?
• What are the most significant challenges currently facing the marketing team?

ASSUMPTION: Asking thoughtful questions shows preparedness and an interest in aligning personal goals with company objectives.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare your resume to highlight relevant skills and experiences
• Write a cover letter that reflects your passion for marketing within the beauty industry
• Gather references who can speak to your skills and work ethic
• Stay informed about company updates and industry trends

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.