📌 Core Information
🔹 Job Title: Chargé(e) de Property Marketing H/F
🔹 Company: JLL
🔹 Location: Paris, Ile-de-France, France
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-07-28
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing innovative marketing strategies for commercial properties
- Managing comprehensive marketing campaigns to attract tenants and investors
- Collaborating with various teams to ensure effective deployment of marketing initiatives
- Analyzing campaign performance and proposing strategic adjustments
- Supporting consultants and providing regular training on marketing tools
ASSUMPTION: This role requires a strong focus on lead generation and digital marketing, with a background in B2B marketing preferred.
📋 Key Responsibilities
✅ Developing and executing marketing strategies for commercial properties
✅ Managing comprehensive marketing campaigns, including panneau, emailing, social media, video, media buying, press relations, and events
✅ Creating and developing sales support tools, such as brochures, flyers, websites, and digital immersive 3D applications
✅ Animating thematic newsletters and managing social media networks
✅ Supervising external providers, such as agencies, printers, and photographers
✅ Analyzing campaign performance and proposing strategic adjustments
✅ Managing the CRM and lead scoring system, and ensuring leads are treated by commercial teams
✅ Monitoring budgets and expenses
✅ Supporting consultants and providing regular training on marketing tools
ASSUMPTION: This role involves a high level of multitasking and requires strong project management skills to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent experience
Experience: 3-5 years of marketing experience, preferably in B2B, with a focus on lead generation and digital marketing
Required Skills:
- Proven experience in marketing, ideally in an agency or in-house role
- Strong project management skills, with the ability to manage multiple projects simultaneously
- Excellent communication skills, both written and verbal, with the ability to form strong relationships at all levels of the organization
- Analytical skills, with the ability to follow ROI and propose strategic adjustments
- Strong organizational skills and attention to detail
- Proficient in Microsoft Office Suite, particularly PowerPoint, Word, and Excel
- Fluency in French and English
Preferred Skills:
- Experience in the commercial real estate sector
- Knowledge of marketing automation tools, such as Eloqua, and CRM systems, such as Salesforce
ASSUMPTION: While not explicitly stated, a background in marketing or a related field is essential for this role. Familiarity with the commercial real estate sector would be an asset.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on industry standards for a marketing role with 3-5 years of experience in Paris)
Benefits:
- Health insurance
- Retirement savings plan
- Employee assistance program
- Training and development opportunities
- Flexible work arrangements
Working Hours: Full-time, 40 hours per week, with the possibility of flexible hours and remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing role with 3-5 years of experience in Paris. Actual salary may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: JLL is a global leader in real estate services, providing a broad range of services to clients, including property and corporate services, capital markets, and project and development services.
Company Size: JLL has over 1,000 employees in France and over 91,000 employees worldwide, making it a large organization with a global presence.
Founded: JLL was founded in 1958 and has since grown to become one of the largest real estate services firms in the world.
Company Description:
- JLL is a global leader in real estate services, providing a broad range of services to clients, including property and corporate services, capital markets, and project and development services.
- The company operates in over 80 countries and has a presence in every major market in the world.
- JLL is committed to creating a sustainable future for its clients, employees, and communities.
Company Specialties:
- Property management
- Transaction services
- Project management
- Facility management
- Investment management
Company Website: https://www.jll.com/
ASSUMPTION: JLL is a large, global organization with a strong presence in the real estate industry. Its size and global reach provide opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-level marketing role with opportunities for growth and development
Reporting Structure: The Chargé(e) de Property Marketing reports directly to the Directrice Property Marketing and works closely with various teams, including consultants and external providers.
Work Arrangement: On-site, with the possibility of flexible hours and remote work
Growth Opportunities:
- Progression to a senior marketing role within the property marketing team
- Opportunities to work on high-profile projects and gain exposure to senior leadership
- Access to training and development opportunities to build skills and advance career
ASSUMPTION: This role offers opportunities for career growth and development within the property marketing team and the broader organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in the 8th arrondissement of Paris
Office Location(s): Paris, France
Geographic Context:
- The 8th arrondissement is a central and upscale district of Paris, known for its high-end shopping, dining, and cultural attractions.
- Paris is a major global city and a hub for the arts, fashion, gastronomy, and business.
- France is a member of the European Union and has a strong economy, with a focus on innovation and technology.
Work Schedule: Full-time, 40 hours per week, with the possibility of flexible hours and remote work
ASSUMPTION: The office location in the 8th arrondissement of Paris provides easy access to public transportation and amenities, and the work schedule offers flexibility for a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or video interview with the hiring manager and/or team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Marketing skills and experience
- Project management skills
- Communication and interpersonal skills
- Analytical skills and problem-solving abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience and skills relevant to this role
- Prepare examples of successful marketing campaigns you've managed and the results you achieved
- Research JLL and the property marketing team to demonstrate your understanding of the business and your enthusiasm for the role
ATS Keywords: Marketing, Property Marketing, Lead Generation, Digital Marketing, CRM, Project Management, Communication, Analytical Skills, Property Management, Commercial Real Estate
ASSUMPTION: The application process for this role is typical for a mid-level marketing position in a large organization. Successful candidates will have a strong background in marketing, with a focus on lead generation and digital marketing, and will be able to demonstrate their skills and experience through their resume and interview responses.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (Salesforce)
- Marketing automation tools (Eloqua)
- Social media platforms (LinkedIn, Twitter, Facebook)
- Project management tools (Asana, Trello)
ASSUMPTION: Familiarity with Microsoft Office Suite, CRM software, marketing automation tools, and project management tools is essential for this role. Experience with social media platforms and other marketing tools is also valuable.
👔 Cultural Fit Considerations
Company Values:
- Putting people first
- Integrity
- Excellence
- Teamwork
- Innovation
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering high-quality work
- Adaptable and open to change
- Committed to continuous learning and improvement
Self-Assessment Questions:
- Do you have a proven track record of success in marketing, with a focus on lead generation and digital marketing?
- Are you able to manage multiple projects simultaneously and meet tight deadlines?
- Do you have strong communication and interpersonal skills, with the ability to form relationships at all levels of the organization?
- Are you comfortable working in a fast-paced, dynamic environment and adapting to change?
- Do you align with JLL's company values and work style?
ASSUMPTION: Successful candidates for this role will have a strong background in marketing, with a focus on lead generation and digital marketing, and will be able to demonstrate their skills and experience through their resume and interview responses. They will also be a strong cultural fit for JLL, with a collaborative and results-driven work style.
⚠️ Potential Challenges
- Managing multiple projects simultaneously and meeting tight deadlines
- Working in a fast-paced, dynamic environment and adapting to change
- Developing and executing innovative marketing strategies that differentiate commercial properties from competitors
- Analyzing campaign performance and proposing strategic adjustments
- Building and maintaining strong relationships with consultants, external providers, and other stakeholders
ASSUMPTION: This role presents several challenges, including managing multiple projects simultaneously, working in a fast-paced environment, and developing innovative marketing strategies. Successful candidates will be able to rise to these challenges and deliver high-quality work.
📈 Similar Roles Comparison
- Compared to other marketing roles in the commercial real estate industry, this role places a strong emphasis on lead generation and digital marketing
- Compared to other marketing roles in large organizations, this role offers opportunities for career growth and development within the property marketing team and the broader organization
- Compared to other marketing roles in Paris, this role offers a competitive salary and benefits package, as well as the opportunity to work in a dynamic and collaborative environment
ASSUMPTION: This role is well-suited to candidates with a strong background in marketing, with a focus on lead generation and digital marketing, and who are looking for opportunities for career growth and development in a large organization.
📝 Sample Projects
- Developing and executing a comprehensive marketing campaign for a new commercial property, including panneau, emailing, social media, video, media buying, press relations, and events
- Creating and developing sales support tools, such as brochures, flyers, websites, and digital immersive 3D applications, to showcase the unique features and benefits of a commercial property
- Analyzing the performance of a marketing campaign and proposing strategic adjustments to optimize results
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, including marketing strategy development, campaign management, sales support tool creation, and performance analysis.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the property marketing team?
- How does the property marketing team collaborate with other teams within JLL, such as the commercial real estate team?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does JLL support the professional development and career growth of its employees?
- What are the key challenges facing the property marketing team, and how can this role contribute to addressing them?
ASSUMPTION: These key questions will help you better understand the role, the team, and the company, and demonstrate your interest in and preparation for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the JLL Careers website
- Tailor your resume and cover letter to highlight your marketing experience and skills relevant to this role
- Prepare examples of successful marketing campaigns you've managed and the results you achieved
- Research JLL and the property marketing team to demonstrate your understanding of the business and your enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
