π Core Information
πΉ Job Title: Chief Growth Officer
πΉ Company: WPP
πΉ Location: Paris, Γle-de-France, France
πΉ Job Type: Full-time
πΉ Category: Advertising Services
πΉ Date Posted: April 22, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: Hybrid (4 days in office)
π Job Overview
Key aspects of this role include:
- Strategic leadership in driving business development and growth
- New business development through sourcing opportunities and expanding the client portfolio
- Pitch excellence in managing the RFP process and mobilizing top talent
- Growth community leadership, representing Burson France in EMEA-wide calls and fostering relationships with other WPP France agencies
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a proven track record in business development within integrated communications or advertising agencies.
π Key Responsibilities
β
Define and implement a robust business development strategy that aligns with global and EMEA growth objectives
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Lead new business development efforts by sourcing new business opportunities, organizing chemistry meetings, and showcasing products and technological tools
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Manage the RFP process, from briefing to mobilizing top talent for pitches, ensuring every pitch is strategic, polished, and compelling
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Animate and lead the Growth community in France, representing Burson France in EMEA-wide Growth Community calls, and forging strong relationships with other WPP France agencies
ASSUMPTION: The ideal candidate will have extensive experience in business development, a global perspective, and a strategic approach to identifying new business opportunities.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience: 10+ years of experience in business development within integrated communications or advertising agencies
Required Skills:
- Proven track record in business development and growth strategies
- Excellent leadership, communication, and presentation skills
- Fluency in English and French
- Strong industry knowledge and technological savviness
Preferred Skills:
- Experience working in a global or international environment
- Familiarity with WPP and Burson's products and services
ASSUMPTION: While not explicitly stated, a master's degree in a relevant field or an MBA may be beneficial but is not required.
π° Compensation & Benefits
Salary Range: β¬120,000 - β¬160,000 per year (based on industry standards for a Chief Growth Officer role in Paris)
Benefits:
- Competitive benefits package, including health insurance and retirement plans
- Flexible work arrangements (hybrid model)
- Opportunities for professional development and growth
Working Hours: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Chief Growth Officer role in Paris. The actual salary may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: WPP operates in the Advertising Services industry, with a focus on creative transformation and using the power of creativity to build better futures for clients and communities.
Company Size: WPP is a large company with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse projects and clients.
Founded: WPP was founded in 1986, with a rich history of acquisitions and organic growth that has shaped its diverse portfolio of agencies.
Company Description:
- WPP is a creative transformation company that uses the power of creativity to build better futures for its people, planet, clients, and communities.
- The company operates in over 100 countries, with corporate headquarters in New York, London, and Singapore.
- WPP is a world leader in marketing services, with deep AI, data, and technology capabilities, a global presence, and unrivaled creative talent.
Company Specialties:
- Advertising
- Marketing communications
- Data investment management
- Public relations and public affairs
- Branding and identity
Company Website: http://www.wpp.com
ASSUMPTION: WPP's diverse portfolio of agencies and global presence offer applicants the opportunity to work on a wide range of projects and collaborate with talented professionals from various backgrounds.
π Role Analysis
Career Level: This role is at the executive level, reporting directly to the CEO and leading the Growth community in France.
Reporting Structure: The Chief Growth Officer will report directly to the CEO of Burson France and collaborate with other agency leaders within WPP France.
Work Arrangement: This is a hybrid role, with teams in the office around four days a week. Flexibility is available upon discussion with the hiring team during the interview process.
Growth Opportunities:
- Potential to shape the trajectory of Burson France's growth in the French market and beyond
- Opportunities to work on high-profile projects and collaborate with senior leadership
- Possibility to expand the role's scope and influence as the company grows
ASSUMPTION: The Chief Growth Officer role offers a unique opportunity to drive strategic growth and make a significant impact on the company's success.
π Location & Work Environment
Office Type: Burson France's office is located in Paris, with a hybrid work arrangement.
Office Location(s): 120 Avenue de France, 75013 Paris, France
Geographic Context:
- Paris is a major global city with a thriving business ecosystem, offering ample opportunities for networking and professional growth
- The city is known for its vibrant culture, rich history, and high quality of life
- Paris is well-connected by public transportation, making it easy to commute to the office
Work Schedule: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: Working in Paris offers applicants the opportunity to live and work in a dynamic, multicultural environment with a high standard of living.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interviews with senior leadership, including the CEO and other relevant stakeholders
- Final round interviews, potentially including case studies or presentations
Key Assessment Areas:
- Business acumen and strategic thinking
- Leadership and communication skills
- Industry knowledge and technological savviness
- Cultural fit and alignment with WPP's values
Application Tips:
- Tailor your resume and cover letter to highlight your business development experience, leadership skills, and strategic mindset
- Prepare for behavioral interview questions that focus on your experience driving growth and managing pitches
- Research WPP, Burson, and the French market to demonstrate your industry knowledge and enthusiasm for the role
ATS Keywords: Business Development, Strategic Leadership, New Business, Pitch Management, Growth Strategy, Integrated Communications, Advertising, Global Perspective, Opportunity Identification, Innovation, Creativity, Team Leadership, Relationship Building, Fluency in English, Industry Knowledge, Technology Utilization
ASSUMPTION: The application process for this role may take several weeks, with multiple rounds of interviews and assessments to ensure the best fit for both the candidate and the company.
π οΈ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Pitch presentation software (e.g., PowerPoint, Keynote)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration platforms (e.g., Microsoft Teams, Slack)
ASSUMPTION: The Chief Growth Officer will be expected to leverage relevant tools and technologies to drive business development and manage the RFP process effectively.
π Cultural Fit Considerations
Company Values:
- Creativity
- Collaboration
- Connection
- Courage
- Curiosity
Work Style:
- Strategic and forward-thinking
- Results-driven and proactive
- Collaborative and team-oriented
- Adaptable and resilient
Self-Assessment Questions:
- How do you align with WPP's values, and how have you demonstrated these values in your previous roles?
- How do you approach building and maintaining strong relationships with clients and stakeholders?
- How do you stay organized and manage your time effectively when juggling multiple projects and priorities?
ASSUMPTION: WPP places a strong emphasis on cultural fit and seeks candidates who align with the company's values and work style.
β οΈ Potential Challenges
- Managing a high volume of RFPs and pitches simultaneously
- Balancing strategic planning with day-to-day business development tasks
- Navigating a global organization with diverse agency brands and offerings
- Adapting to a hybrid work environment and managing remote team members
ASSUMPTION: The Chief Growth Officer role presents unique challenges that require strong leadership, strategic thinking, and adaptability.
π Similar Roles Comparison
- Chief Growth Officer vs. Business Development Director: The Chief Growth Officer role is more senior and focuses on strategic leadership and driving overall growth, while the Business Development Director role may be more focused on executing specific business development initiatives.
- Industry-specific context: The Chief Growth Officer role in the advertising and marketing services industry requires a strong understanding of the industry's trends, clients, and competitive landscape.
- Career path comparison: This role offers a clear path to senior leadership and may lead to additional responsibilities or promotions as the company grows.
ASSUMPTION: Understanding the differences between similar roles and the industry-specific context can help applicants tailor their application and prepare for interviews.
π Sample Projects
- Developing and implementing a comprehensive business development strategy for Burson France, aligned with global and EMEA growth objectives
- Managing a high-stakes RFP process for a major global client, mobilizing top talent and delivering a compelling pitch
- Expanding Burson France's client portfolio by sourcing new business opportunities and successfully closing deals
ASSUMPTION: These sample projects illustrate the strategic, leadership, and business development aspects of the Chief Growth Officer role.
β Key Questions to Ask During Interview
- How does this role fit into the overall growth strategy for Burson France and WPP?
- What are the key priorities for the first 90 days in this role?
- How does the CEO envision this role evolving as the company grows?
- What opportunities are there for professional development and growth within WPP?
- How does WPP support work-life balance and employee well-being?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and helps you make an informed decision about the opportunity.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your business development experience, leadership skills, and strategic mindset
- Prepare for behavioral interview questions that focus on your experience driving growth and managing pitches
- Research WPP, Burson, and the French market to demonstrate your industry knowledge and enthusiasm for the role
- Follow up with the hiring team one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.