π Core Information
πΉ Job Title: Chief Marketing Officer
πΉ Company: Ramp Talent
πΉ Location: St. Louis, Missouri, United States (Remote)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 13, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: Yes
π Job Overview
Key aspects of this role include:
- Leading a multi-brand B2C marketing strategy across a private equity-backed portfolio
- Overseeing performance marketing campaigns, customer segmentation, and brand management
- Managing a high-performing team and significant marketing budgets
- Collaborating cross-functionally with sales, product, and executive teams
ASSUMPTION: This role requires a strategic, data-driven, and hands-on marketing leader with experience in multi-brand environments and private equity-backed companies.
π Key Responsibilities
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Define and lead a comprehensive marketing strategy aligned with business and revenue objectives
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Oversee the execution of cross-channel performance marketing campaigns to drive customer acquisition, engagement, and retention
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Lead customer segmentation strategy across multiple brands and categories
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Own brand positioning, messaging, and consistency across 8+ consumer-facing brands
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Establish and track KPIs tied to revenue, marketing ROI, and customer behavior
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Leverage AI, data, and automation tools to improve marketing productivity and velocity
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Lead and develop a high-performing team (20β40 people) across brand, digital, and product marketing
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Collaborate cross-functionally with sales, product, and executive teams to align on strategic goals
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Own and manage a ~$10M annual marketing/advertising budget
ASSUMPTION: This role involves a high degree of strategic planning, team management, and cross-functional collaboration.
π― Required Qualifications
Education: Bachelorβs degree required; MBA preferred
Experience: 10+ years in marketing, with 5+ years in senior leadership roles, particularly in private equity-backed or high-growth B2C companies
Required Skills:
- Proven success in performance marketing across digital and traditional channels
- Experience managing complex, multi-brand portfolios in B2C/e-commerce
- Data-driven mindset with deep understanding of A/B testing, customer segmentation, and campaign optimization
- Fluency in Google Analytics, HubSpot, Salesforce Marketing Cloud, and marketing automation tools
Preferred Skills:
- Experience in a fast-paced, evolving organization
- Excellent cross-functional collaboration, communication, and executive presence
ASSUMPTION: Candidates should have a strong foundation in performance marketing and experience managing complex, multi-brand portfolios.
π° Compensation & Benefits
Salary Range: $200,000 - $300,000 (Estimated based on industry standards for a CMO with 10+ years of experience in a private equity-backed B2C company)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Unlimited PTO
- Flexible work arrangements
Working Hours: Full-time (40 hours/week), with flexibility for remote work
ASSUMPTION: The salary range is estimated based on industry standards for a CMO with the required experience level in a private equity-backed B2C company. Actual compensation may vary based on factors such as skills, experience, and market conditions.
π Applicant Insights
π Company Context
Industry: Staffing and Recruiting. Ramp Talent specializes in leveraging AI for full-cycle recruiting excellence, focusing on technical and leadership roles.
Company Size: 2-10 employees. As a small company, Ramp Talent offers a close-knit work environment with ample opportunities for growth and impact.
Founded: 2017. Ramp Talent was founded in 2017 and has since grown to become a leading AI-driven recruiting firm.
Company Description:
- Full-service, tech-enabled recruiting and talent management firm
- Combines AI precision with human empathy for mastering the recruitment lifecycle
- Specializes in aligning systems and teams to build dream teams for clients
Company Specialties:
- AI-driven digital interviewing
- Data-driven AI insights for talent identification
- Building teams that align with values, vision, and organizational culture
Company Website: ramptalent.com
ASSUMPTION: Ramp Talent's focus on AI and data-driven insights sets it apart in the staffing and recruiting industry, offering candidates a unique opportunity to work at the intersection of technology and talent management.
π Role Analysis
Career Level: Executive. This role reports directly to the CEO and is responsible for leading the marketing strategy across multiple brands.
Reporting Structure: The CMO will report directly to the CEO and oversee a team of 20-40 people across brand, digital, and product marketing.
Work Arrangement: Remote. This role is remote-friendly, with the expectation of occasional on-site meetings and events.
Growth Opportunities:
- Potential to shape the marketing strategy for a growing portfolio of brands
- Opportunity to lead and develop a high-performing marketing team
- Possibility to expand the role's scope as the company continues to grow
ASSUMPTION: This role offers significant growth opportunities for the right candidate, including the chance to make a substantial impact on the company's success.
π Location & Work Environment
Office Type: Remote. While the company is based in Salt Lake City, Utah, this role is remote-friendly and can be performed from anywhere in the United States.
Office Location(s): 358 South 700 East, B334, Salt Lake City, Utah 84102, US
Geographic Context:
- St. Louis, Missouri, United States
- Remote work allows for flexibility in location
- Occasional on-site meetings and events may be required
Work Schedule: Full-time (40 hours/week), with flexibility for remote work
ASSUMPTION: The remote nature of this role offers candidates the opportunity to work from anywhere in the United States, with occasional on-site meetings and events.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen with a Ramp Talent recruiter
- In-depth interview with the CEO to discuss the role and company culture
- Skills assessment or case study presentation to evaluate marketing strategy and problem-solving skills
- Final interview with the CEO and other key stakeholders
Key Assessment Areas:
- Strategic marketing planning and execution
- Cross-functional collaboration and communication
- Leadership and team management skills
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your experience in performance marketing, multi-brand environments, and private equity-backed companies
- Prepare for behavioral interview questions that focus on your marketing strategy, team leadership, and cross-functional collaboration skills
- Be ready to discuss your experience with AI, data, and automation tools in marketing
ATS Keywords: Performance Marketing, Customer Segmentation, Brand Management, Data-Driven Strategy, Cross-Channel Marketing, KPI Tracking, AI, Automation Tools, Team Leadership, Collaboration, Budget Management, Digital Marketing, Traditional Marketing, A/B Testing, Campaign Optimization, Communication, Executive Presence
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' strategic marketing skills, leadership abilities, and cultural fit.
π οΈ Tools & Technologies
- Google Analytics
- HubSpot
- Salesforce Marketing Cloud
- Marketing automation tools (e.g., Marketo, Pardot)
- AI and machine learning tools for marketing (e.g., Albert, Acquisio)
ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are used to optimize marketing campaigns, track KPIs, and improve overall marketing productivity.
π Cultural Fit Considerations
Company Values:
- Innovation: Embracing cutting-edge technology and data-driven insights to stay ahead of industry trends
- Collaboration: Working together to achieve common goals and drive business success
- Integrity: Upholding ethical standards and maintaining transparency in all aspects of work
Work Style:
- Data-driven: Making informed decisions based on data and analytics
- Adaptable: Embracing change and quickly adjusting to new situations
- Collaborative: Working effectively with cross-functional teams to achieve shared objectives
Self-Assessment Questions:
- How do you stay up-to-date with the latest marketing trends and technologies?
- Can you provide an example of a time when you had to adapt your marketing strategy due to changing circumstances?
- How do you approach collaborating with cross-functional teams to achieve shared goals?
ASSUMPTION: Candidates should be comfortable working in a fast-paced, data-driven environment and have a strong desire to collaborate with cross-functional teams to drive business success.
β οΈ Potential Challenges
- Managing a complex, multi-brand portfolio in a fast-paced, evolving organization
- Balancing the need for data-driven decision-making with the need for quick execution
- Adapting to the unique needs and goals of each brand within the portfolio
- Ensuring consistent branding and messaging across multiple consumer-facing brands
ASSUMPTION: These challenges require a strategic, adaptable, and data-driven marketing leader with experience in multi-brand environments and private equity-backed companies.
π Similar Roles Comparison
- Unlike traditional CMO roles, this position requires experience in private equity-backed or high-growth B2C companies and a strong foundation in performance marketing
- This role offers the opportunity to lead marketing strategy for a growing portfolio of brands, rather than a single brand or product
- Career progression in this role could lead to increased responsibility for additional brands or even a broader leadership role within the company
ASSUMPTION: Candidates should be aware of the unique requirements and opportunities presented by this role compared to more traditional CMO positions.
π Sample Projects
- Developing and executing a comprehensive marketing strategy for a new brand launch
- Optimizing cross-channel performance marketing campaigns to improve customer acquisition and retention
- Conducting customer segmentation analysis to inform targeted marketing efforts
ASSUMPTION: These sample projects reflect the strategic, data-driven, and hands-on nature of the CMO role at Ramp Talent.
β Key Questions to Ask During Interview
- How does the company support the growth and development of its marketing team?
- Can you describe the company's approach to cross-functional collaboration and communication?
- How does the company measure the success of its marketing efforts, and how are KPIs tracked and reported?
- What opportunities exist for the CMO to shape the company's marketing strategy and make a significant impact on its success?
- How does the company support the use of AI and data-driven insights in marketing efforts?
ASSUMPTION: These questions will help candidates better understand the company's culture, marketing strategy, and approach to growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in performance marketing, multi-brand environments, and private equity-backed companies
- Prepare for behavioral interview questions that focus on your marketing strategy, team leadership, and cross-functional collaboration skills
- Be ready to discuss your experience with AI, data, and automation tools in marketing
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.