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CLAAS Inside Marketing

CLAAS
Full-time
On-site
Germany
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: CLAAS Inside Marketing

πŸ”Ή Company: CLAAS

πŸ”Ή Location: Herzebrock-Clarholz, Germany

πŸ”Ή Job Type: Part-Time (20 hours/week)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 16, 2025

πŸ”Ή Experience Level: Student (0-2 years)

πŸ”Ή Remote Status: Hybrid (occasional home office)

πŸš€ Job Overview

Key aspects of this role include:

  • Actively contributing to the creation of content for CLAAS social media channels
  • Supporting communication with sales partners
  • Providing independent content via sales tools
  • Planning and executing events and trade shows
  • Maintaining newsletters and websites

ASSUMPTION: This role is designed for students seeking practical experience in marketing within the agricultural industry. It offers a flexible work arrangement that can be tailored to the student's study plan.

πŸ“‹ Key Responsibilities

βœ… Actively participate in the creation of content for CLAAS social media channels

βœ… Support communication with sales partners

βœ… Provide independent content via sales tools

βœ… Plan and execute events and trade shows

βœ… Maintain newsletters and websites

ASSUMPTION: The role requires a proactive and self-motivated individual who can work independently and contribute to various marketing tasks.

🎯 Required Qualifications

Education: Pursuing a degree in Agricultural Marketing, Business Administration with a focus on Marketing, or a related field

Experience: No professional experience required, but relevant internships or projects are a plus

Required Skills:

  • High affinity for digital media
  • Good knowledge of MS Office (PowerPoint, Word, Excel)
  • Basic experience with content management systems
  • Strong communication and teamwork skills
  • Self-motivation and engagement

Preferred Skills:

  • Knowledge of agricultural machinery
  • Experience with social media content creation

ASSUMPTION: The ideal candidate is a student with a strong interest in digital marketing and the agricultural industry, seeking to gain practical experience in a dynamic work environment.

πŸ’° Compensation & Benefits

Salary Range: As this is an internship position, the salary is not specified. However, CLAAS offers competitive compensation for interns based on industry standards for student workers in Germany.

Benefits:

  • Regular working hours of approximately 20 hours/week
  • Flexible working hours that can be tailored to the student's study plan
  • Occasional home office work
  • Networking opportunities through the CLAAS StudentTalk event
  • Talent retention program - CLAAS Next Generation

Working Hours: Approximately 20 hours/week, with flexible scheduling

ASSUMPTION: The salary range is estimated based on industry standards for student workers in Germany, as the company does not provide specific salary information for this position.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Machinery Manufacturing - CLAAS is a world-leading manufacturer of agricultural engineering equipment, with a strong focus on innovation and sustainability.

Company Size: 10,001+ employees - CLAAS is a large, international family-owned business with a global presence.

Founded: 1913 - CLAAS has a long history and extensive experience in the agricultural industry.

Company Description:

  • CLAAS is committed to providing high-tech products that help serve the rising demand for food, energy, and commodities
  • The company operates in over 140 countries worldwide and generates an annual turnover of approximately 5 billion euros
  • CLAAS offers an international work environment shaped by mutual respect and opportunities for individual development

Company Specialties:

  • Tractors
  • Combine harvesters
  • Forage harvesters
  • Loaders
  • Implements
  • Agricultural machinery
  • Digital solutions
  • Smart farming
  • Customer service
  • Spare parts
  • Farming information technologies

Company Website: CLAAS Website

ASSUMPTION: CLAAS is a well-established company with a strong global presence and a commitment to innovation and sustainability in the agricultural industry.

πŸ“Š Role Analysis

Career Level: Entry-level (Student Intern)

Reporting Structure: This role reports directly to the CLAAS Recruiting Team

Work Arrangement: Part-Time (20 hours/week) with flexible scheduling and occasional home office work

Growth Opportunities:

  • Gain practical experience in marketing within the agricultural industry
  • Develop skills in content creation, communication, and event planning
  • Network with industry professionals through the CLAAS StudentTalk event
  • Potential full-time employment opportunities after graduation, through the CLAAS Next Generation talent retention program

ASSUMPTION: This role offers students the opportunity to gain valuable experience in marketing and develop essential skills for their future careers.

🌍 Location & Work Environment

Office Type: Hybrid (on-site and remote work)

Office Location(s): Herzebrock-Clarholz, Germany

Geographic Context:

  • Herzebrock-Clarholz is a small town in North Rhine-Westphalia, Germany
  • The region is known for its agricultural industry and offers a rural work environment
  • The office is located near the company's headquarters, providing easy access to resources and support

Work Schedule: Approximately 20 hours/week, with flexible scheduling

ASSUMPTION: The work environment is primarily on-site, with occasional remote work opportunities to accommodate the student's study plan.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview
  • Background check (if required)

Key Assessment Areas:

  • Relevant education and skills
  • Affinity for digital media and marketing
  • Communication and teamwork skills
  • Self-motivation and engagement

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Include any relevant projects or internships that demonstrate your marketing skills
  • Prepare for interview questions related to your understanding of the agricultural industry and CLAAS products

ATS Keywords: Marketing, Agricultural Marketing, Content Creation, Digital Media, Communication, Teamwork, Self-Motivation, Engagement, MS Office, CLAAS, Internship

ASSUMPTION: The application process is designed to assess the candidate's relevant skills and enthusiasm for the role, with a focus on marketing and communication abilities.

πŸ› οΈ Tools & Technologies

  • MS Office (PowerPoint, Word, Excel)
  • Content management systems (e.g., WordPress, Drupal)
  • Social media platforms (e.g., Facebook, Instagram, LinkedIn)
  • Event planning and management tools (e.g., Eventbrite, Cvent)

ASSUMPTION: The role requires proficiency in MS Office and basic experience with content management systems, as well as familiarity with social media platforms and event planning tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Family-owned business with a strong focus on family values
  • Innovation and sustainability
  • Mutual respect and individual development

Work Style:

  • Collaborative and supportive team environment
  • Flexible work arrangements to accommodate student schedules
  • Opportunities for professional growth and development

Self-Assessment Questions:

  • Do you share CLAAS's commitment to innovation and sustainability in the agricultural industry?
  • Are you comfortable working in a collaborative and supportive team environment?
  • Do you have the self-motivation and engagement required to work independently and contribute to various marketing tasks?

ASSUMPTION: CLAAS values a strong cultural fit with its family-owned business approach, emphasizing innovation, sustainability, mutual respect, and individual development.

⚠️ Potential Challenges

  • Balancing work responsibilities with academic commitments
  • Adapting to the agricultural industry and CLAAS products
  • Developing marketing skills in a practical work environment
  • Occasional on-site work requirements, which may conflict with study plans

ASSUMPTION: These challenges can be addressed through effective time management, open communication with the CLAAS Recruiting Team, and a willingness to learn and adapt in a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position offers a flexible work arrangement tailored to the student's study plan
  • This role provides practical experience in marketing within the agricultural industry, which may differ from other marketing internships
  • Career progression opportunities may vary depending on the student's academic and professional development

ASSUMPTION: This role offers unique opportunities for students seeking practical experience in marketing within the agricultural industry, with a flexible work arrangement and potential career progression.

πŸ“ Sample Projects

  • Creating social media content for CLAAS's various channels
  • Planning and executing an event or trade show for CLAAS
  • Developing a marketing campaign for a specific CLAAS product or service

ASSUMPTION: These sample projects provide an overview of the marketing tasks and responsibilities associated with this role, allowing candidates to prepare for the practical aspects of the position.

❓ Key Questions to Ask During Interview

  • How does this role contribute to CLAAS's overall marketing strategy?
  • What opportunities are there for professional development and growth within the company?
  • How does CLAAS support work-life balance for student interns?
  • What are the key priorities for this role in the first few months?
  • How does CLAAS measure the success of its marketing efforts, and how will my performance be evaluated?

ASSUMPTION: These interview questions help candidates better understand the role's expectations, the company's culture, and the opportunities for professional growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the CLAAS Recruiting Portal
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for interview questions related to your understanding of the agricultural industry and CLAAS products
  • If selected, be prepared to provide relevant academic and professional references
  • Follow up with the CLAAS Recruiting Team within one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.