π Core Information
πΉ Job Title: College Marketing Representative - Seattle
πΉ Company: The Orchard
πΉ Location: Seattle, WA (Remote)
πΉ Job Type: Part-Time
πΉ Category: Marketing
πΉ Date Posted: April 21, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: Remote
π Job Overview
Key aspects of this role include:
- Promoting The Orchard's artists through digital and in-person marketing strategies
- Building relationships with local influencers, such as college radio stations, DJs, and student organizations
- Creating and maintaining a local social media presence for promoted artists
- Implementing in-person marketing initiatives at record stores, lifestyle shops, and on campus
- Attending artists' shows to hand out promotional tools and gather fan feedback
ASSUMPTION: This role requires a strong understanding of social media marketing and a passion for music. It is ideal for undergraduate students looking to gain real-world music industry experience.
π Key Responsibilities
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Promote 5-10 artists per month through digital and in-person marketing strategies
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Organize events and create content to support The Orchard's artists
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Build relationships with local influencers to increase artists' exposure
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Research and attend local and campus events relevant to promoted artists
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Submit detailed reports on marketing successes and initiatives for each campaign
ASSUMPTION: Successful candidates will be self-starters with excellent communication skills and the ability to manage their own hours.
π― Required Qualifications
Education: Undergraduate student currently enrolled in a 4-year university in Seattle with a minimum of 2 years left prior to graduation
Experience: No professional experience required
Required Skills:
- Passion for music and understanding of how peers discover and consume music
- Understanding of social media marketing and active presence on platforms like TikTok, Instagram, Twitter, and Facebook
- Excellent communication and teamwork skills
- Ability to manage own hours and be accountable for assigned work
- Availability of 20 hours per week
- Flexible schedule for team conference calls and tour coverage
Preferred Skills:
- Previous marketing or event planning experience
- Knowledge of local music scene and trends
- Fluency in additional languages
ASSUMPTION: While not required, previous marketing or event planning experience would be beneficial for this role.
π° Compensation & Benefits
Salary Range: $15-$18 per hour (Based on industry standards for part-time, entry-level marketing roles in Seattle)
Benefits:
- Real-world music industry experience
- Opportunity to express creativity through local social channels and content creation
- Access to inside information to improve marketing outreach
- Free tickets to artists' shows and possible meet-and-greet passes
- Valuable relationships within the local music industry
Working Hours: 20 hours per week, flexible schedule
ASSUMPTION: The salary range is an estimate based on industry standards for part-time, entry-level marketing roles in Seattle. Actual compensation may vary based on factors such as experience and performance.
π Applicant Insights
π Company Context
Industry: Entertainment Providers
Company Size: 201-500 employees
Founded: 1997
Company Description:
- Leading full-service music distribution company operating in 48 markets worldwide
- Services top global independent artists and labels
- Focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity
Company Specialties:
- Marketing
- Distribution
- Music
- Video
- Licensing
- Creative services
- Global
- Sales analytics
- Technology
- Mobile
- App
- And tech
Company Website: www.theorchard.com
ASSUMPTION: The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.
π Role Analysis
Career Level: Entry Level
Reporting Structure: This role reports directly to The Orchard's marketing team
Work Arrangement: Remote, with flexibility for in-person events and shows
Growth Opportunities:
- Gain real-world music industry experience
- Develop marketing and event planning skills
- Build professional network within the music industry
- Potential for full-time or permanent positions based on performance
ASSUMPTION: This role offers excellent growth opportunities for candidates looking to build a career in the music industry.
π Location & Work Environment
Office Type: Remote, with flexibility for in-person events and shows
Office Location(s): Seattle, WA
Geographic Context:
- Seattle is a major hub for music and technology industries
- Home to numerous music festivals, concerts, and events throughout the year
- Vibrant music scene with a wide range of genres and artists
Work Schedule: Flexible, with a minimum of 20 hours per week
ASSUMPTION: The remote work arrangement allows for a flexible schedule, enabling candidates to balance their academic responsibilities with their marketing duties.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the marketing team
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Understanding of local music scene and trends
- Social media marketing skills
- Communication and teamwork abilities
- Accountability and time management
- Creativity and problem-solving
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role
- Include specific examples of your marketing and event planning initiatives
- Prepare a cover letter that demonstrates your passion for music and marketing
- Be ready to discuss your understanding of the local music scene and trends
ATS Keywords: Marketing, Music, Social Media, Events, Promotion, Artists, Local Influencers, Campus Activations, Listening Events, Concerts, Fan Feedback, Reporting
ASSUMPTION: The application process may vary based on the specific needs of the hiring team and the number of applicants.
π οΈ Tools & Technologies
- Social media platforms (TikTok, Instagram, Twitter, Facebook)
- Event planning and management tools
- Reporting and analytics software
- Communication and collaboration platforms (email, Slack, etc.)
ASSUMPTION: The specific tools and technologies required for this role may vary based on the needs of the marketing team and the campaigns being executed.
π Cultural Fit Considerations
Company Values:
- Passion for music
- Creativity and innovation
- Collaboration and teamwork
- Accountability and reliability
- Continuous learning and improvement
Work Style:
- Flexible and adaptable
- Self-motivated and proactive
- Strong communication and interpersonal skills
- Ability to work independently and in a team environment
- Attention to detail and strong organizational skills
Self-Assessment Questions:
- How do you stay current on music trends and new releases?
- Can you describe a time when you successfully promoted an event or artist?
- How do you prioritize and manage your time when working on multiple projects?
ASSUMPTION: Candidates who align with The Orchard's values and work style will be more likely to succeed in this role and contribute to the company's success.
β οΈ Potential Challenges
- Managing multiple marketing campaigns simultaneously
- Balancing academic responsibilities with marketing duties
- Adapting to the dynamic and fast-paced music industry
- Building relationships with local influencers and maintaining their engagement
ASSUMPTION: Successful candidates will be able to overcome these challenges by leveraging their skills, seeking support from the marketing team, and continuously learning and improving.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses specifically on college marketing and campus activations
- This role offers unique insights into the music industry and artist management
- Career progression may include transitioning to full-time marketing or artist management positions
ASSUMPTION: This role is unique in its focus on college marketing and offers a distinct set of experiences and growth opportunities compared to other marketing roles.
π Sample Projects
- Planning and executing a campus activation event for an upcoming album release
- Creating and maintaining a TikTok account to promote an artist's new single
- Researching and attending local music festivals to gather fan feedback and promote The Orchard's artists
ASSUMPTION: These sample projects illustrate the diverse range of marketing initiatives candidates may be responsible for in this role.
β Key Questions to Ask During Interview
- What are the most successful marketing campaigns you've executed for college students?
- How do you measure the success of a campus activation or listening event?
- What opportunities are there for growth and development within The Orchard's marketing team?
- How does The Orchard support work-life balance for its part-time employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare a cover letter that demonstrates your passion for music and marketing
- Be ready to discuss your understanding of the local music scene and trends during the interview
- Follow up with the hiring manager within one week of submitting your application to confirm receipt and reiterate your interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.