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Commercial Lines Marketing Representative

Brown & Brown Insurance
Full-time
On-site
Naperville, Illinois, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Commercial Lines Marketing Representative

πŸ”Ή Company: Brown & Brown Insurance

πŸ”Ή Location: Naperville, IL, USA

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Insurance

πŸ”Ή Date Posted: May 23, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing the full marketing process for accounts, from submission to binding coverage
  • Conducting market research to assess competitiveness and determine suitable carriers
  • Actively participating in sales and renewals, identifying opportunities for account rounding and new business growth
  • Consulting with clients to understand operations, assess risk exposures, and recommend tailored insurance solutions
  • Analyzing client and market data to design and implement strategic risk management and insurance placement plans

ASSUMPTION: This role requires a balance of technical insurance knowledge, strong communication skills, and the ability to manage multiple priorities.

πŸ“‹ Key Responsibilities

βœ… Manage the full marketing process for accounts, including risk evaluation, coverage analysis, and product recommendations

βœ… Conduct market research to assess competitiveness and determine suitable carriers for both new and renewal business

βœ… Actively participate in sales and renewals, identifying opportunities for account rounding and new business growth

βœ… Consult with clients to understand operations, assess risk exposures, and recommend tailored insurance solutions

βœ… Analyze client and market data to design and implement strategic risk management and insurance placement plans

βœ… Service a designated book of business, including handling marketing, claims, and administrative tasks for house accounts

βœ… Negotiate and bind coverage with carriers on behalf of clients to ensure optimal risk management outcomes

βœ… Prepare accurate, high-quality proposals by obtaining and evaluating carrier quotes and declinations

βœ… Maintain strong relationships with underwriters, brokers, producers, and account managers to support business development

βœ… Ensure documentation, communication, and compliance through systems like Applied TAM, while staying updated on industry trends and agency procedures

ASSUMPTION: The role involves a mix of independent decision-making, client interaction, and administrative tasks.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Finance, or a related field preferred

Experience: 2-5 years of experience in commercial insurance marketing or a related role

Required Skills:

  • Extensive knowledge of commercial insurance coverage, standard industry forms, and various insurance programs
  • Ability to create and enhance business relationships, with a friendly, outgoing personality, good work ethic, and professional demeanor
  • Excellent written and oral communication skills
  • Ability to prioritize and effectively manage multiple competing priorities
  • Excellent time management skills
  • Ability to problem solve and meet deadlines

Preferred Skills:

  • Advanced industry designations

ASSUMPTION: While a Bachelor's degree is preferred, relevant experience and industry certifications may be considered in lieu of a degree.

πŸ’° Compensation & Benefits

Salary Range: $110,000 - $110,000 Annual

Benefits:

  • Health Benefits: Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance
  • Financial Benefits: Employee Stock Purchase Plan (ESPP), 401k, Student Loan Assistance, Tuition Reimbursement
  • Mental Health & Wellness: Free Mental Health & Enhanced Advocacy Services
  • Paid Time Off, Holidays, Preferred Partner Discounts and more

Working Hours: Full-time, typically Monday-Friday, 8:30 AM - 5:00 PM, with some flexibility

ASSUMPTION: The salary range provided is based on the lowest and highest annual salary paid for the role, taking into account years of experience required, geography, and/or budget for the role.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Brown & Brown is a leading independent insurance brokerage, providing risk management solutions to businesses, corporations, governmental institutions, professional organizations, trade associations, families, and individuals.

Company Size: Brown & Brown has 1,001-5,000 employees, offering a mid-sized company environment with opportunities for growth and collaboration.

Founded: 1939, with a rich history and established reputation in the insurance industry

Company Description:

  • Brown & Brown is committed to fostering an inclusive environment comprised of people from all backgrounds, with a variety of experiences and perspectives, guided by their Diversity, Inclusion & Belonging (DIB) motto, "The Power to Be Yourself".
  • The company offers a comprehensive benefits package, focusing on the total well-being of their teammates.
  • Brown & Brown is an Equal Opportunity Employer, committed to creating a diverse and inclusive work environment.

Company Specialties:

  • Retail Insurance Brokerage
  • National Programs
  • Wholesale Brokerage
  • Services

Company Website: https://www.bbinsurance.com/careers/

ASSUMPTION: Brown & Brown's extensive industry experience and commitment to diversity and inclusion make it an attractive employer for insurance professionals.

πŸ“Š Role Analysis

Career Level: This role is suitable for early to mid-career professionals with 2-5 years of experience in commercial insurance marketing or a related role.

Reporting Structure: The Commercial Lines Marketing Representative will report directly to the Marketing Manager or similar role within the organization.

Work Arrangement: This is an on-site role, with the primary office location in Naperville, IL. Some flexibility for remote work may be available, depending on the specific needs of the role and the company's policies.

Growth Opportunities:

  • Advancement to senior marketing roles or management positions within the company
  • Expansion of responsibilities and client base as experience and skills develop
  • Opportunities to work on diverse and complex accounts, gaining exposure to various industries and risk profiles

ASSUMPTION: Brown & Brown's mid-sized company structure offers opportunities for career growth and development within the organization.

🌍 Location & Work Environment

Office Type: The primary office is a modern, professional environment with collaborative workspaces and amenities to support employee productivity and well-being.

Office Location(s): 263 Shuman Boulevard, Suite 110, Naperville, IL, 60563

Geographic Context:

  • Naperville is a vibrant, family-friendly city located approximately 30 miles west of Chicago, offering a mix of urban and suburban living
  • The city is known for its excellent schools, diverse cultural attractions, and numerous parks and recreational facilities
  • Naperville has a strong and growing economy, with a thriving business community and a variety of industries represented

Work Schedule: The typical work schedule for this role is Monday-Friday, 8:30 AM - 5:00 PM, with some flexibility for remote work or adjusted hours as needed.

ASSUMPTION: The Naperville office location offers a convenient and enjoyable work environment, with easy access to amenities and a strong local economy.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess qualifications and cultural fit
  • In-person or virtual interview with the hiring manager or a panel of interviewers
  • Final interview or presentation, depending on the role and the company's hiring process

Key Assessment Areas:

  • Insurance industry knowledge and experience
  • Communication and interpersonal skills
  • Problem-solving and analytical skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant insurance industry experience and accomplishments in your resume
  • Tailor your cover letter to emphasize your fit for the role and the company's culture
  • Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to manage multiple priorities

ATS Keywords: Commercial Insurance, Marketing, Risk Management, Client Relationships, Insurance Placement, Market Research, Sales, Renewals, Proposals, Underwriters, Brokers, Producers, Account Managers, Documentation Compliance, Industry Trends

ASSUMPTION: Brown & Brown's hiring process is designed to assess candidates' technical skills, cultural fit, and ability to thrive in a collaborative, fast-paced environment.

πŸ› οΈ Tools & Technologies

  • Applied TAM (Agency Management System)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Industry-specific software and platforms (e.g., Insurance Industry Software, Data Analytics Tools)

ASSUMPTION: The tools and technologies required for this role are industry-standard and designed to support efficient and effective insurance marketing and management.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Discipline
  • Innovation
  • Superior Capabilities

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on client outcomes
  • Adaptable and responsive to change
  • Committed to continuous learning and professional development

Self-Assessment Questions:

  • Do you have a strong work ethic and a commitment to delivering exceptional client service?
  • Are you comfortable working in a fast-paced, dynamic environment with multiple priorities?
  • Do you thrive in a collaborative, team-oriented work culture?

ASSUMPTION: Brown & Brown's company culture is built on integrity, discipline, innovation, and superior capabilities, with a strong focus on client outcomes and continuous learning.

⚠️ Potential Challenges

  • Managing multiple priorities and competing demands from clients and internal stakeholders
  • Keeping up with industry trends and regulatory changes
  • Developing and maintaining strong relationships with underwriters, brokers, producers, and account managers
  • Navigating a mid-sized company structure with opportunities for growth and advancement

ASSUMPTION: The Commercial Lines Marketing Representative role presents unique challenges and opportunities for growth and development within the insurance industry.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position requires a strong understanding of commercial insurance products, coverages, and industry trends
  • Compared to other insurance marketing roles, this position offers a unique blend of client interaction, market research, and sales and renewal activities
  • Career paths in commercial insurance marketing can lead to senior marketing roles, management positions, or specialized expertise in specific industries or product lines

ASSUMPTION: The Commercial Lines Marketing Representative role is distinct from other marketing positions, requiring a unique blend of insurance industry knowledge, strong communication skills, and the ability to manage multiple priorities.

πŸ“ Sample Projects

  • Developing and implementing a strategic risk management and insurance placement plan for a large manufacturing client with complex risk exposures
  • Conducting market research to assess competitiveness and determine suitable carriers for a portfolio of small to mid-sized business clients
  • Negotiating and binding coverage with carriers on behalf of clients to ensure optimal risk management outcomes, while maintaining strong relationships with underwriters, brokers, producers, and account managers

ASSUMPTION: The sample projects listed are representative of the types of initiatives a Commercial Lines Marketing Representative might undertake in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the typical client base for this role and the industries they represent?
  • How does this role collaborate with other departments within the organization, such as underwriting, claims, and account management?
  • What opportunities are available for professional development and growth within the company?
  • How does the company support work-life balance for its employees?
  • What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's culture and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant insurance industry experience and skills
  • Write a cover letter that emphasizes your fit for the role and the company's culture
  • Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to manage multiple priorities
  • Follow up with the hiring manager or recruiter after submitting your application, expressing your interest in the role and asking about next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.