📌 Core Information
🔹 Job Title: Commercial Marketing Specialist
🔹 Company: Brown & Brown Insurance
🔹 Location: Agawam, MA (with remote flexibility)
🔹 Job Type: Full-Time
🔹 Category: Insurance
🔹 Date Posted: June 5, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Hybrid (On-site with remote flexibility)
🚀 Job Overview
Key aspects of this role include:
- Providing marketing support to drive exceptional customer service
- Quoting insurance policies and preparing proposal documents
- Assisting with training and market research
- Collaborating with cross-functional teams and maintaining client relationships
ASSUMPTION: This role requires a balance of independent work and team collaboration, with a focus on customer service and market knowledge.
📋 Key Responsibilities
✅ Quote insurance policies using various insurance carrier web-based platforms
✅ Prepare proposal documents for new and renewal clients
✅ Generate initial rating/quotations for new and remarketed accounts
✅ Utilize the Agency Management System to document all activities
✅ Assist with the training of additional marketing team members
✅ Gather Carrier and industry data to report to Commercial Lines & Producer teams
✅ Respond to client questions and maintain appropriate correspondence files
✅ Communicate marketing status with service and sales team
✅ Build and maintain successful relationships with team, vendors, and carriers
✅ Participate in training opportunities to remain current on industry information
ASSUMPTION: This role involves a mix of administrative tasks, client interaction, and continuous learning to stay updated on industry trends.
🎯 Required Qualifications
Education: High School diploma, with a college degree in a business-related field preferred
Experience: 3+ years of experience in the insurance industry, preferably in a marketing role
Required Skills:
- Proficient with MS Office Suite, particularly Excel
- Comfortable with technology and ability to learn and utilize multiple systems
- Exceptional telephone demeanor
- Ability to maintain a high level of confidentiality
Preferred Skills:
- Property & Casualty Producer license in good standing
ASSUMPTION: While a college degree is preferred, relevant experience and skills may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (based on industry standards for a mid-level marketing role in the insurance industry in Massachusetts)
Benefits:
- Health Benefits (Medical, Dental, Vision, Life Insurance, Disability)
- Financial Benefits (ESPP, 401k, Student Loan Assistance, Tuition Reimbursement)
- Mental Health & Wellness (Free Mental Health & Enhanced Advocacy Services)
- Paid Time Off, Holidays, Preferred Partner Discounts and more
Working Hours: Full-time, 40 hours per week (with flexible remote work options)
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Brown & Brown Insurance is a leading independent insurance brokerage, providing risk management solutions to businesses and individuals.
Company Size: Brown & Brown has 1,001-5,000 employees, offering a mid-sized company environment with opportunities for growth and collaboration.
Founded: 1939, with a rich history and established reputation in the insurance industry
Company Description:
- Brown & Brown is committed to fostering an inclusive environment comprised of people from all backgrounds, guided by their Diversity, Inclusion & Belonging (DIB) motto, “The Power to Be Yourself”
- The company offers a comprehensive benefits package, focusing on the total well-being of their teammates
- Brown & Brown is an Equal Opportunity Employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, or veteran status
Company Specialties:
- Retail Insurance Brokerage
- National Programs
- Wholesale Brokerage
- Services
Company Website: https://www.bbinsurance.com/careers/
ASSUMPTION: Brown & Brown's mid-sized company structure offers opportunities for career growth and development, with a strong focus on employee well-being and diversity, equity, and inclusion.
📊 Role Analysis
Career Level: Mid-level marketing role with opportunities for growth and advancement
Reporting Structure: This role reports to the Marketing Leader and works closely with producers and other marketing team members
Work Arrangement: Hybrid role, with a combination of on-site and remote work
Growth Opportunities:
- Training and development opportunities to remain current on industry information and new product development
- Potential for career advancement within the marketing department or other areas of the company
- Opportunities to collaborate with cross-functional teams and build professional networks
ASSUMPTION: This role offers opportunities for professional growth and development, with a focus on continuous learning and collaboration.
🌍 Location & Work Environment
Office Type: Hybrid work environment, with on-site work required for collaboration and training purposes
Office Location(s): Agawam, MA (with remote flexibility)
Geographic Context:
- Agawam, MA is located in the Western Massachusetts region, offering a mix of urban and rural environments
- The area provides easy access to major cities like Boston and Springfield, as well as outdoor recreation and cultural attractions
- Massachusetts offers a diverse range of industries and job opportunities, with a strong focus on education, healthcare, and technology
Work Schedule: Full-time, 40 hours per week, with flexible remote work options available
ASSUMPTION: The hybrid work environment offers a balance between on-site collaboration and remote flexibility, allowing for a better work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Industry knowledge and experience
- Technical skills, including proficiency with MS Office Suite and insurance carrier web-based platforms
- Communication and interpersonal skills
- Problem-solving and analytical skills
Application Tips:
- Highlight relevant experience and skills in your resume, focusing on insurance industry experience and marketing roles
- Tailor your cover letter to demonstrate your understanding of the role and your fit with Brown & Brown's company culture
- Prepare examples of your work, such as marketing materials or proposals, to showcase your skills and experience
ATS Keywords: Insurance Marketing, Customer Service, Proposal Preparation, Market Research, Team Collaboration, Industry Knowledge, MS Office Suite, Insurance Carrier Web-Based Platforms
ASSUMPTION: The application process for this role is typical for the insurance industry, with a focus on assessing the candidate's industry knowledge, technical skills, and cultural fit.
🛠️ Tools & Technologies
- MS Office Suite (Word, Excel, PowerPoint)
- Insurance carrier web-based platforms
- Agency Management System
- Customer Relationship Management (CRM) software
ASSUMPTION: This role requires proficiency with MS Office Suite and insurance carrier web-based platforms, with additional tools and technologies to be learned on the job.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Discipline
- Innovation
- Superior Capabilities
Work Style:
- Collaborative and team-oriented
- Focused on customer service and market knowledge
- Adaptable and willing to learn new tools and technologies
Self-Assessment Questions:
- Do you have a strong commitment to customer service and a passion for building successful relationships with clients, team members, and vendors?
- Are you comfortable working in a hybrid environment, balancing on-site collaboration and remote work?
- Do you possess strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams?
ASSUMPTION: Brown & Brown values a strong work ethic, customer focus, and collaboration, with a commitment to fostering an inclusive and diverse work environment.
⚠️ Potential Challenges
- Balancing on-site collaboration and remote work effectively
- Keeping up with industry trends and continuous learning opportunities
- Managing multiple tasks and priorities in a fast-paced environment
- Adapting to changes in the insurance industry and market demands
ASSUMPTION: This role offers both opportunities and challenges, with a focus on adaptability, continuous learning, and strong communication skills.
📈 Similar Roles Comparison
- Marketing Coordinator (Insurance)
- Marketing Specialist (Insurance)
- Insurance Marketing Associate
ASSUMPTION: These roles share similarities with the Commercial Marketing Specialist role, with variations in job title, required skills, and industry-specific context.
📝 Sample Projects
- Developing a marketing plan for a new insurance product launch
- Creating and distributing client newsletters and other marketing materials
- Conducting market research and analysis to inform business decisions
ASSUMPTION: These sample projects demonstrate the range of marketing tasks and responsibilities required for this role, with a focus on customer service, market knowledge, and collaboration.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role contribute to the overall success of the marketing department and the company as a whole?
- What opportunities are there for professional growth and development within this role and the company?
- How does the company support work-life balance for its employees, particularly in a hybrid work environment?
- What are the most important qualities and skills for success in this role, according to the hiring manager and team members?
ASSUMPTION: These interview questions allow candidates to gain a deeper understanding of the role, the company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, focusing on insurance industry experience and marketing roles
- Write a cover letter demonstrating your understanding of the role and your fit with Brown & Brown's company culture
- Prepare examples of your work, such as marketing materials or proposals, to showcase your skills and experience
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
