π Core Information
πΉ Job Title: Communications Associate - Apollo Beach
πΉ Company: Pet Paradise
πΉ Location: Apollo Beach, Florida
πΉ Job Type: On-site
πΉ Category: Communications, Marketing
πΉ Date Posted: May 7, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Managing social media presence and creating engaging content
- Capturing and editing photos and videos of guests
- Communicating with pet owners through emails and report cards
- Supporting resort cleaning, maintenance, and dog handling
- Following branding standards and utilizing insights to determine effective content
ASSUMPTION: This role requires a balance of creativity, communication, and customer service skills, with some physical demands of handling dogs and working flexible hours.
π Key Responsibilities
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Managing social media platforms (Facebook and Instagram) by posting effective content and monitoring comments and private messages
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Taking daily pictures and videos of guests using editing apps (Adobe experience preferred)
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Sending out arrival emails and Furever Connected communication emails to pet owners
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Writing daily report cards for guests to deliver to pet parents
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Supporting resort cleaning, maintenance, and dog handling during down times
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Following procedures and instructions provided by management and utilizing proper dog handling techniques
ASSUMPTION: This role involves a mix of creative, communication, and customer service tasks, along with some physical demands and flexibility to work various shifts.
π― Required Qualifications
Education: Pursuing a degree in Marketing, Communications, Public Relations, Advertising, or a related field
Experience: No formal experience required, but relevant coursework or internships are a plus
Required Skills:
- Excellent communication and writing skills with the ability to compose posts free of grammatical errors
- Experience with Social Media platforms including Facebook and Instagram
- GoPro experience preferred
- Comfortable being around dogs of all sizes and physically able to handle dogs of all sizes and to lift up to 60 lbs.
- Must be able to work under conditions that require sitting, standing, walking, bending, reaching, pulling, pushing, and grasping
- Flexibility to resort schedule needs including days, nights, weekends, holidays, and peak times
Preferred Skills:
- Adobe experience (Photoshop, Lightroom, Premiere Pro)
- Fluency in Spanish (written and spoken)
ASSUMPTION: While not explicitly stated, having a valid driver's license and reliable transportation may be required for this role.
π° Compensation & Benefits
Salary Range: $13.50/hour with increases at 6 months and 1 year of employment
Benefits:
- Opportunity for Advancement through Unleashed Leadership Academy, Grooming Academy, STRIVE scholarship programs, and Canine Training Program
- Complimentary Pet Day Camp and 30 Days of Complimentary Pet Boarding
- On-demand pay with DailyPay
- Discounted Veterinary Care and Grooming Services
- Dog/Cat Adoption Assistance
- Fitness Reimbursement
- Paid Time Off (both full-time and part-time status)
- 401(k) Savings Plan with Company Match
- Health, Dental and Vision Insurance (full-time status)
- Employee Assistance Program (EAP) with added mental health benefit
Working Hours: Full-time (40 hours/week) with flexible scheduling to cover resort needs
ASSUMPTION: The salary range provided is an estimate based on the starting rate and expected increases. The benefits listed are subject to change and may vary based on employment status and location.
π Applicant Insights
π Company Context
Industry: Pet Services. Pet Paradise offers resort-style pet day camp, boarding, grooming, and veterinary care services.
Company Size: Medium (1,001-5,000 employees). This size allows for opportunities to grow and advance within the company.
Founded: 2002. Pet Paradise has been providing pet care services for over two decades.
Company Description:
- Pet Paradise is a comprehensive pet care provider offering a wide range of services under one roof.
- The company is committed to providing high-quality care and customer service for pets and their parents.
- Pet Paradise has expanded to over 60 locations across 11 states and continues to grow.
Company Specialties:
- Pet boarding and day camp services
- Professional pet grooming
- Veterinary care through NewDay Veterinary Care
- Pet adoption assistance
Company Website: http://www.petparadise.com
ASSUMPTION: Pet Paradise is a well-established company in the pet care industry, offering a range of services and opportunities for growth and advancement.
π Role Analysis
Career Level: Entry-level. This role is an excellent starting point for a career in communications, marketing, or customer service within the pet care industry.
Reporting Structure: The Communications Associate will report directly to the Resort Manager or a designated Marketing representative.
Work Arrangement: On-site, with flexible scheduling to cover resort needs, including days, nights, weekends, holidays, and peak times.
Growth Opportunities:
- Advancement through the Unleashed Leadership Academy, Grooming Academy, STRIVE scholarship programs, and Canine Training Program
- Potential to move into management or specialized roles within the company
- Opportunities to gain experience in various aspects of pet care and customer service
ASSUMPTION: This role offers a range of growth opportunities, both within the specific position and throughout the company.
π Location & Work Environment
Office Type: Resort-style pet care facility
Office Location(s): Apollo Beach, Florida
Geographic Context:
- Apollo Beach is a census-designated place in Hillsborough County, Florida, with a population of approximately 15,000 people.
- The area has a humid subtropical climate, with mild winters and hot, humid summers.
- Apollo Beach is located near Tampa and St. Petersburg, offering easy access to urban amenities while maintaining a suburban feel.
Work Schedule: Full-time (40 hours/week) with flexible scheduling to cover resort needs, including days, nights, weekends, holidays, and peak times
ASSUMPTION: The work environment is pet-friendly, with a focus on providing high-quality care and customer service. The flexible scheduling requirements may necessitate working various shifts and being on-call during peak times.
πΌ Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Phone or video screening with the Resort Manager or a designated HR representative
- In-person or virtual interview with the Resort Manager and/or other relevant team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Communication and writing skills
- Creativity and ability to generate engaging content
- Customer service skills and pet handling experience
- Flexibility and adaptability to work various shifts
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Include specific examples of your social media management experience and any relevant coursework or projects
- Demonstrate your understanding of the pet care industry and Pet Paradise's services
- Prepare questions to ask during the interview to showcase your interest in the role and company
ATS Keywords: Social Media Management, Content Creation, Customer Communication, Pet Care, Dog Handling, Adobe Experience, Marketing, Communications
ASSUMPTION: The application process may vary based on the specific resort and hiring manager, but generally follows a standard interview process for entry-level roles.
π οΈ Tools & Technologies
- Social media platforms (Facebook, Instagram)
- Editing apps (Adobe Photoshop, Lightroom, Premiere Pro, or similar alternatives)
- Email marketing software (e.g., Mailchimp, Constant Contact)
- Customer relationship management (CRM) software (e.g., Zoho CRM, HubSpot)
ASSUMPTION: The specific tools and technologies used may vary based on the resort and hiring manager's preferences.
π Cultural Fit Considerations
Company Values:
- Pet-centric focus: Pets are our top priority, and we strive to provide the best care and experience for them and their parents
- Customer service excellence: We are committed to delivering exceptional customer service and exceeding expectations
- Teamwork and collaboration: We work together to achieve our goals and support each other's success
- Continuous learning and growth: We encourage our team members to develop their skills and advance within the company
Work Style:
- Fast-paced and dynamic, with a focus on providing high-quality care and customer service
- Team-oriented, with a collaborative approach to problem-solving and decision-making
- Flexible and adaptable, with a willingness to take on various tasks and responsibilities as needed
- Pet-friendly and pet-loving, with a genuine passion for animal welfare and well-being
Self-Assessment Questions:
- Do you have a genuine love for animals and a passion for providing excellent pet care?
- Are you comfortable working in a fast-paced, team-oriented environment with a focus on customer service?
- Do you have strong communication and writing skills, with the ability to generate engaging content?
- Are you flexible and adaptable, with a willingness to work various shifts and take on additional responsibilities as needed?
ASSUMPTION: Pet Paradise values team members who are passionate about pets, committed to customer service excellence, and eager to grow and develop within the company.
β οΈ Potential Challenges
- The role may require working various shifts, including days, nights, weekends, holidays, and peak times
- Physical demands of handling dogs and working in a pet care environment may be challenging for some individuals
- The role may involve exposure to pet-related allergens and potential hazards
- The fast-paced and dynamic work environment may be stressful for some individuals
ASSUMPTION: While these challenges exist, Pet Paradise offers a range of benefits and growth opportunities to support its team members in overcoming them.
π Similar Roles Comparison
- Communications Associate vs. Marketing Coordinator: Both roles focus on content creation and customer communication, but the Marketing Coordinator role may have more strategic and analytical responsibilities
- Pet Care Industry Context: Pet Paradise offers a comprehensive range of pet care services, setting it apart from other pet care providers that may focus on a single service or have a more limited scope
- Career Path Comparison: The Communications Associate role can serve as a stepping stone to various career paths within the pet care industry, including marketing, customer service, and management
ASSUMPTION: While there may be similarities between the Communications Associate role and other marketing or customer service roles, the unique context of the pet care industry and Pet Paradise's comprehensive service offerings set this role apart.
π Sample Projects
- Creating and executing a social media campaign to promote a specific pet care service or event
- Developing and implementing a customer communication strategy to improve pet owner satisfaction and engagement
- Collaborating with the marketing team to create and distribute promotional materials for resort events and special offers
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities for growth and development within the Communications Associate role.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the resort currently, and how can this role help address them?
- How does the resort support the growth and development of its team members, particularly in the Communications Associate role?
- What are the key priorities for the first 30, 60, and 90 days in this role?
- How does the resort measure the success of its social media and customer communication efforts, and what metrics are most important to track?
- What opportunities are there for collaboration and cross-training with other departments within the resort?
ASSUMPTION: Asking these questions demonstrates your interest in the role and the company, and provides valuable insights into the work environment and expectations.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare questions to ask during the interview to showcase your interest in the role and company
- Follow up with the hiring manager within 24 hours of your interview to express your appreciation and reiterate your interest in the position
- If selected for the role, complete the onboarding process and attend any required training sessions
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.