Community and Social Media manager

📌 Core Information

🔹 Job Title: Community and Social Media Manager

🔹 Company: Playstack

🔹 Location: London, UK (Hybrid)

🔹 Job Type: Full-time

🔹 Category: Games Industry

🔹 Date Posted: May 28, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (2 office days per week, fully remote option for outstanding candidates based in Europe or Americas)

🚀 Job Overview

Key aspects of this role include:

• Executing social media and community strategy for Playstack titles
• Growing and engaging player communities across various platforms
• Collecting player feedback and online reviews
• Scouting and encouraging user-generated content (UGC)
• Coordinating advocacy programs and community events

ASSUMPTION: This role requires a strong understanding of social media culture and trends, as well as the ability to communicate effectively across various platforms.

📋 Key Responsibilities

✅ Execute the social media and community strategy for Playstack titles, with an overall objective of increasing awareness, growing player communities, and their engagement

✅ Collect players' feedback and online reviews to assist with delivering detailed reports

✅ Scout and encourage UGC, fan art, and creator content

✅ Assist with player replies, moderator team onboarding, and small-scale community events such as AMAs, giveaways, or contests

✅ Coordinate advocacy programs, including volunteer moderator onboarding, and small activations: polls, shout-outs, spotlights, etc

ASSUMPTION: This role involves working closely with the development and marketing teams to ensure community feedback is integrated into game development and marketing strategies.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: At least 3 years of experience in a social media or community role within the games industry

Required Skills:

• Strong attention to detail and the ability to juggle multiple priorities with care
• A collaborative mindset and a proactive, hands-on approach
• Excellent communication skills and fluency in English
• Proficient in social media management tools and platforms
• Strong analytical skills and data-driven mindset

Preferred Skills:

• Fluency in additional languages
• Experience with community management in the games industry
• Knowledge of game development processes

ASSUMPTION: Candidates with experience in the games industry and a passion for gaming will be highly valued.

💰 Compensation & Benefits

Salary Range: £35,000 - £45,000 per annum (based on experience and industry standards for a mid-level community manager role in London)

Benefits:

• Hybrid working pattern (2 office days each week)
• EAP focused on holistic wellbeing
• Access to staff discounts platform
• IRL and online social events
• Medical insurance, including dental, hearing, and optical care
• Cycle to work scheme
• Fully stocked London office
• 22 days of holidays (excluding bank holidays) + 3 days of EOY studio closure

Working Hours: Full-time, 40 hours per week, with flexible working hours and the option for fully remote work for outstanding candidates based in Europe or Americas (PST to EST)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level community manager role in London. The final salary may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Playstack operates in the computer games industry, focusing on games publishing, technology, mobile gaming, and video games.

Company Size: Playstack is a mid-sized company with 51-200 employees, providing a collaborative and creative work environment.

Founded: Playstack was founded in 2016 and is headquartered in London, with additional offices in Kraków, Poland, and Helsinki, Finland.

Company Description:

• Playstack is on a mission to reinvent games publishing by offering investment, development funding, market-leading publishing expertise, and UA capital to build player communities and enable games to rise up the charts.
• The company is platform-agnostic, supporting developers across mobile, PC, VR/AR, and console platforms.
• Playstack's titles have been featured by Apple and Google and have accrued over 20 million downloads.

Company Specialties:

• Games Publishing
• Technology
• Mobile Gaming
• Video Games

Company Website: http://www.playstack.com

ASSUMPTION: Playstack's focus on reinventing games publishing and supporting developers throughout the entire production process sets it apart from traditional publishers.

📊 Role Analysis

Career Level: This role is suitable for a mid-career professional with 2-5 years of experience in social media or community management within the games industry.

Reporting Structure: The Community and Social Media Manager will report directly to the Head of Marketing or a similar role within the marketing department.

Work Arrangement: This role is offered as a hybrid position, with 2 office days per week and the option for fully remote work for outstanding candidates based in Europe or Americas (PST to EST).

Growth Opportunities:

• As Playstack continues to grow, there may be opportunities for the successful candidate to take on more responsibilities or move into a leadership role within the marketing or community teams.
• The company's focus on reinventing games publishing may also present unique growth opportunities as new initiatives and projects are launched.

ASSUMPTION: The growth opportunities for this role will depend on the candidate's performance, the company's growth, and the availability of new positions within the organization.

🌍 Location & Work Environment

Office Type: Playstack's London office is located in Soho, a vibrant and creative neighborhood known for its media and entertainment industry presence.

Office Location(s): 56A Poland Street, London, W1F 7NN, GB

Geographic Context:

• London is a major global city with a thriving games industry, offering ample opportunities for networking and professional growth.
• The city is known for its diverse culture, rich history, and numerous attractions.
• London's time zone (GMT) allows for effective collaboration with teams based in Europe, North America, and Asia.

Work Schedule: The work schedule for this role is full-time, with flexible working hours and the option for fully remote work for outstanding candidates based in Europe or Americas (PST to EST).

ASSUMPTION: The work environment at Playstack's London office is described as fully stocked, providing a comfortable and collaborative space for employees.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR team
• In-depth interview with the hiring manager or a member of the marketing team
• Final interview with the Head of Marketing or a similar role within the marketing department

Key Assessment Areas:

• Social media and community management skills
• Communication and interpersonal skills
• Problem-solving and analytical skills
• Cultural fit and alignment with Playstack's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Showcase your passion for gaming and understanding of the games industry
• Demonstrate your ability to work collaboratively and proactively in a team environment
• Follow up with the hiring manager or HR team after your interview to express your interest in the role

ATS Keywords: Community Management, Social Media Strategy, Player Engagement, Content Creation, Feedback Collection, Event Coordination, Trend Analysis, Communication Skills, Attention to Detail, Proactive Mindset, Collaboration, Organizational Skills

ASSUMPTION: The application process for this role may vary depending on the company's hiring needs and the number of applicants. It is essential to stay up-to-date with the latest information provided by Playstack's HR team.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Analytics tools (e.g., Google Analytics, social media analytics platforms)
• Project management tools (e.g., Asana, Trello, Jira)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The specific tools and technologies used by Playstack may vary depending on the company's preferences and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Transparency and approachability
• Supporting developers throughout the entire production process

Work Style:

• Proactive and hands-on
• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and flexible

Self-Assessment Questions:

• Do you have a strong passion for gaming and an understanding of the games industry?
• Are you comfortable working collaboratively and proactively in a team environment?
• Do you have a data-driven mindset and the ability to analyze trends and insights to inform your strategies?
• Are you adaptable and able to work effectively in a fast-paced and dynamic environment?

ASSUMPTION: Playstack values candidates who are passionate about gaming, collaborative, and data-driven, with a strong commitment to supporting developers throughout the entire production process.

⚠️ Potential Challenges

• Managing multiple priorities and deadlines in a fast-paced environment
• Balancing the needs of various stakeholders, including developers, players, and the marketing team
• Adapting to changes in the games industry and social media landscape
• Ensuring consistent and high-quality communication across multiple platforms and audiences

ASSUMPTION: The potential challenges for this role are common to social media and community management positions within the games industry and can be mitigated through effective communication, collaboration, and adaptability.

📈 Similar Roles Comparison

• This role is similar to other community and social media manager positions within the games industry, but may differ in terms of the specific games and platforms managed, as well as the company's size and structure.
• The games industry is highly competitive and dynamic, with new platforms and trends emerging regularly. This role requires a strong understanding of the industry and the ability to adapt to change.
• Career progression in this role may involve moving into a leadership position within the marketing or community teams, or transitioning into a related role such as game producer or product manager.

ASSUMPTION: The specific differences and similarities between this role and related positions will depend on the company's size, structure, and focus within the games industry.

📝 Sample Projects

• Developing and executing a social media strategy for a newly launched game, including platform-specific content and engagement tactics
• Analyzing player feedback and online reviews to inform game development and marketing strategies
• Coordinating a large-scale community event, such as a giveaway or contest, to engage players and promote a game's release

ASSUMPTION: The specific projects for this role will depend on the company's needs and the games currently in development or release.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to reinventing games publishing and how this role contributes to that mission?
• How does Playstack support developers throughout the entire production process, and how does this role fit into that support structure?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Playstack measure the success of its community and social media strategies, and what metrics are most important for this role?
• What opportunities are there for growth and professional development within the marketing or community teams at Playstack?

ASSUMPTION: The key questions to ask during the interview for this role should focus on the company's mission, the specific responsibilities and priorities for the role, and the opportunities for growth and development within the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://jobs-playstack.breezy.hr/p/7248f8b928c7-community-and-social-media-manager
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your social media and community management work, demonstrating your ability to execute strategies and engage audiences
• Follow up with the hiring manager or HR team after your interview to express your interest in the role
• If selected for the final interview, be prepared to discuss your approach to social media and community management, as well as your understanding of the games industry and Playstack's mission

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.