Community Manager

📌 Core Information

🔹 Job Title: Community Manager

🔹 Company: DIME Beauty Co LLC

🔹 Location: Los Angeles, California, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: April 10, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading and evolving DIME's organic social media strategy across multiple platforms
• Planning and executing daily posts that align with the brand voice and values
• Cultivating a loyal, highly engaged community through authentic interactions
• Collaborating with cross-functional teams to ensure cohesive storytelling
• Monitoring and reporting on social media performance and engagement metrics

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on community engagement and cross-functional collaboration.

📋 Key Responsibilities

✅ Social Media Strategy & Content Execution: Lead and evolve DIME’s organic social media strategy across Instagram, TikTok, Facebook, Threads, LinkedIn, and emerging platforms. Plan and execute daily posts using a mix of original, curated, and user-generated content. Collaborate with the Brand Marketing Coordinator on content ideation, execution, and calendar management.

✅ Community Engagement & Growth: Cultivate a loyal, highly engaged community by sparking conversations and responding authentically to comments, DMs, and brand mentions. Oversee the DIME Community Facebook Group, ensuring it's a vibrant space that aligns with brand values and provides insightful feedback loops. Develop and manage community-driven initiatives such as giveaways, product feedback forums, and loyalty spotlights.

✅ Brand Storytelling & Cross-Team Collaboration: Collaborate with Creative, Performance Marketing, Influencer, and Customer Service teams to ensure cohesive storytelling across all touchpoints. Contribute ideas to influencer and ambassador campaigns to help extend community reach and amplify UGC. Align content themes with overall marketing campaigns, product launches, and promotions.

✅ Analytics & Optimization: Monitor and report on social media performance and engagement metrics regularly, offering insights and optimization strategies. Identify trends, feedback, and sentiment that can guide product development, content refinement, and brand direction. Suggest and test new features or tools to grow the audience and deepen engagement.

ASSUMPTION: This role requires a strong understanding of social media trends, community management best practices, and data-driven decision making.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3+ years of experience in social media and/or community management, ideally in the skincare, beauty, or wellness space

Required Skills:

• Proven ability to develop and execute social media strategies
• Excellent communication and project management skills
• Strong understanding of social media trends and analytics
• Ability to work in a fast-paced, startup environment
• Confidence working with metrics and data

Preferred Skills:

• Experience with short-form video content creation or direction
• Fluency in Spanish or another language

ASSUMPTION: Candidates should have a proven track record in social media management and a passion for community building.

💰 Compensation & Benefits

Salary Range: $80,000 - $100,000 per year

Benefits:

• Health, dental, and vision insurance
• 401(k) with company match
• Generous PTO and holiday schedule
• Employee discount on DIME Beauty products

Working Hours: Full-time (40 hours per week), Monday - Friday, 9:00 AM - 5:00 PM PST

ASSUMPTION: The salary range is based on industry standards for a mid-level community manager role in Los Angeles.

📌 Applicant Insights

🔍 Company Context

Industry: Skincare, wellness, and beauty

Company Size: Small (11-50 employees) - A fast-growing startup with a strong focus on clean, healthy ingredients and community engagement

Founded: 2018, in Draper, Utah

Company Description:

• DIME Beauty is a skincare, wellness, and beauty brand that is made with clean, healthy ingredients.
• The company is committed to transparency, sustainability, and empowering its customers to make informed decisions about their skincare and wellness routines.
• DIME Beauty's products are cruelty-free, non-toxic, and formulated without harsh chemicals, artificial fragrances, or parabens.

Company Specialties:

• Clean beauty and skincare products
• Community engagement and customer education
• Sustainable and ethical business practices

Company Website: https://dimebeautyco.com/

ASSUMPTION: DIME Beauty Co is a mission-driven company that prioritizes transparency, sustainability, and community engagement in its products and business practices.

📊 Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports directly to the Director of Marketing and works closely with the Brand Marketing Coordinator, Creative, Performance Marketing, Influencer, and Customer Service teams.

Work Arrangement: On-site, full-time position based in Los Angeles, California

Growth Opportunities:

• Potential to grow into a leadership role as the company expands its marketing team
• Opportunities to collaborate with cross-functional teams and contribute to overall brand strategy
• Chance to make a significant impact on the company's social media presence and community engagement

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand their skills and take on more responsibilities as the company grows.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with an open floor plan and natural light

Office Location(s): 427 W 11950 S, Ste 101, Draper, Utah 84020, US (headquarters); Los Angeles, California, United States (new office)

Geographic Context:

• Los Angeles, California, United States: A vibrant, multicultural city with a thriving arts, entertainment, and tech industry
• Draper, Utah, United States: A suburb of Salt Lake City, known for its outdoor recreation opportunities and family-friendly amenities

Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM PST, with flexibility for occasional remote work or adjusted hours

ASSUMPTION: The Los Angeles office offers a dynamic, urban work environment, while the Draper office provides a more suburban, family-friendly setting.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the Hiring Manager
• In-depth interview with the Director of Marketing and Brand Marketing Coordinator
• Final interview with the CEO
• Background check and reference check

Key Assessment Areas:

• Social media strategy and content creation skills
• Community management and engagement expertise
• Data-driven decision making and analytics
• Cross-functional collaboration and communication skills

Application Tips:

• Highlight your experience with social media strategy, content creation, and community management
• Include examples of your work, such as social media campaigns, analytics reports, or community engagement initiatives
• Tailor your resume and cover letter to emphasize your relevant skills and experience for this role
• Prepare questions that demonstrate your understanding of the role and the company's mission and values

ATS Keywords: Social Media Strategy, Content Creation, Community Management, Analytics, Cross-Functional Collaboration, Brand Storytelling, A/B Testing, Influencer Marketing, UGC, Engagement, Data-Driven Decision Making

ASSUMPTION: The application process for this role is competitive, and candidates should highlight their relevant skills and experience to stand out.

🛠️ Tools & Technologies

• Social media platforms (Instagram, TikTok, Facebook, LinkedIn, etc.)
• Analytics tools (Hootsuite, Sprout Social, Google Analytics, etc.)
• Project management tools (Asana, Trello, etc.)
• Design tools (Canva, Adobe Creative Suite, etc.)
• Video editing tools (iMovie, Adobe Premiere Pro, etc.)

ASSUMPTION: Familiarity with these tools is not required, but candidates should be comfortable learning and using new platforms as needed.

👔 Cultural Fit Considerations

Company Values:

• Transparency: Open and honest communication is key to our success
• Sustainability: We are committed to minimizing our environmental impact and promoting sustainable practices
• Empowerment: We believe in empowering our customers and employees to make informed decisions
• Community: We foster a strong sense of community among our employees and customers

Work Style:

• Collaborative: We work together to achieve our goals and support each other's growth
• Adaptable: We embrace change and are open to new ideas and approaches
• Data-driven: We make decisions based on data and analytics
• Creative: We encourage innovation and outside-the-box thinking

Self-Assessment Questions:

• How do you align with DIME Beauty's commitment to transparency and sustainability?
• Describe a time when you empowered a community or individual to make an informed decision.
• How do you approach collaboration and adaptability in a fast-paced, startup environment?

ASSUMPTION: Candidates should be able to demonstrate a strong fit with DIME Beauty's values and work style.

⚠️ Potential Challenges

• Managing multiple social media platforms and content calendars simultaneously
• Keeping up with rapidly evolving social media trends and algorithms
• Balancing strategic thinking with day-to-day content creation and community management
• Collaborating effectively with cross-functional teams in a fast-paced startup environment
• Working with limited resources and budget constraints

ASSUMPTION: These challenges require strong organizational skills, adaptability, and a strategic mindset to overcome.

📈 Similar Roles Comparison

• Community Manager vs. Social Media Manager: Both roles focus on social media strategy and content creation, but the Community Manager role places greater emphasis on community engagement and growth.
• Industry-specific context: DIME Beauty's focus on clean, healthy ingredients and community engagement sets it apart from traditional beauty and skincare brands.
• Career path comparison: This role offers opportunities to grow into a leadership position as the company expands its marketing team and social media presence.

ASSUMPTION: This role is unique in its focus on community engagement and clean beauty, offering a distinct career path compared to similar roles in the industry.

📝 Sample Projects

• Developing and executing a social media campaign to launch a new product line, including influencer partnerships, user-generated content contests, and targeted ads
• Analyzing social media performance data to identify trends, refine content strategy, and optimize engagement
• Creating and managing a Facebook group for DIME Beauty customers, fostering a sense of community and providing valuable feedback to the brand

ASSUMPTION: These projects demonstrate the range of responsibilities and skills required for this role, from strategic planning to day-to-day execution and optimization.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for DIME Beauty?
• What are the biggest challenges facing the social media team currently, and how can this role address them?
• How does DIME Beauty support the professional growth and development of its employees?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does DIME Beauty approach work-life balance, and what resources are available to support employees' well-being?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and their own professional development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experience for this role
• Prepare a portfolio or examples of your social media work, including campaigns, analytics reports, or community engagement initiatives
• Prepare questions that demonstrate your understanding of the role and the company's mission and values
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.