📌 Core Information
🔹 Job Title: Conseiller(ère) Marketing
🔹 Company: Crakmedia
🔹 Location: Quebec, Canada
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-03
🔹 Experience Level: Intermediate (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in the execution and optimization of marketing campaigns related to the affiliate marketing platform
- Collaborating closely with the Brand Manager to ensure daily marketing initiatives are executed and continuously optimized
- Planning and coordinating marketing communications, including social media, email campaigns, and blog posts
- Preparing briefs for the creative and content teams and ensuring project timelines are met
- Analyzing campaign performance using tools like GA4 and proposing optimization strategies
ASSUMPTION: This role requires a strong understanding of digital marketing, particularly in the areas of social media, email marketing, and content creation. Familiarity with marketing analytics tools is also essential.
📋 Key Responsibilities
✅ Assist in the execution and optimization of marketing campaigns related to the affiliate marketing platform
✅ Collaborate closely with the Brand Manager to ensure daily marketing initiatives are executed and continuously optimized
✅ Plan and coordinate marketing communications, including social media, email campaigns, and blog posts
✅ Prepare briefs for the creative and content teams and ensure project timelines are met
✅ Analyze campaign performance using tools like GA4 and propose optimization strategies
✅ Stay up-to-date with industry trends and competitor activities
✅ Respond to comments and messages on affiliate forums and communities
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: A university or college degree in marketing, communications, or a relevant field
Experience: At least two years of experience in digital marketing
Required Skills:
- Proven experience in digital marketing, with a focus on web marketing and campaign management
- Strong knowledge of marketing analytics tools, such as GA4
- Excellent communication and project management skills
- Fluency in French (English is an asset)
Preferred Skills:
- Experience with Jira
- Knowledge of AI applications in marketing
- Experience in design, SEO/SEA, or content creation
ASSUMPTION: While not explicitly stated, proficiency in French is likely required for this role due to the company's location and language of operation.
💰 Compensation & Benefits
Salary Range: Based on industry standards for intermediate marketing roles in Quebec, the estimated salary range is CAD 55,000 - 70,000 per year.
Benefits:
- Collective insurance paid 100% by the employer
- Matching contributions to our group RRSP
- Minimum of 3 weeks paid vacation
- $200 annually as sports allowance
- Parking or public transport paid 100%
- Quarterly bonuses based on achieving objectives
Working Hours: Full-time, with standard office hours
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Crakmedia operates in the technology, information, and internet industry, specializing in affiliate marketing, web development, and traffic monetization.
Company Size: Crakmedia has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Crakmedia was founded in 2006 and has since grown to become a leader in its field.
Company Description:
- Crakmedia is a multimedia and e-commerce company based in downtown Quebec City
- The company specializes in contextual advertising and web development, with a focus on web traffic monetization
- Crakmedia values solidarity, team spirit, and encourages creativity and innovation
Company Specialties:
- Affiliation
- Web marketing
- Performance marketing
- Web development
- Influencer marketing
Company Website: Crakmedia Careers
ASSUMPTION: Crakmedia's focus on innovation and creativity suggests a dynamic work environment that values employee growth and development.
📊 Role Analysis
Career Level: This role is at the intermediate level, with opportunities for growth and advancement within the marketing department.
Reporting Structure: The Marketing Coordinator reports directly to the Brand Manager.
Work Arrangement: This role is on-site, with the possibility of hybrid or remote work arrangements depending on the company's policies.
Growth Opportunities:
- Progression to a senior marketing role, such as Marketing Manager or Marketing Director
- Expansion into related fields, such as web development or traffic monetization
- Opportunities to work on high-impact projects and gain experience in various aspects of marketing
ASSUMPTION: Given Crakmedia's focus on growth and innovation, there may be opportunities for career advancement and professional development within the company.
🌍 Location & Work Environment
Office Type: Crakmedia's offices are located in downtown Quebec City and Montreal, providing a vibrant and urban work environment.
Office Location(s): 410, boul. Charest Est, bureau 500, Quebec, Qc G1K 8G3, CA and 4388, suite 200, Montréal, Québec G3K1M4, CA
Geographic Context:
- Quebec City and Montreal are both multicultural cities with a rich history and a thriving arts and culture scene
- The cost of living in Quebec is generally lower than in other major Canadian cities
- The region experiences cold winters and mild summers, with significant snowfall during the winter months
Work Schedule: Standard office hours, with the possibility of flexible scheduling depending on the role and team
ASSUMPTION: The work environment at Crakmedia is likely collaborative and dynamic, with a focus on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the hiring manager and/or team members
- Background check and reference checks
- Job offer and onboarding
Key Assessment Areas:
- Digital marketing skills and experience
- Communication and project management skills
- Cultural fit and alignment with company values
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of the role and the company's mission and values in your application materials
- Prepare for behavioral interview questions that focus on your problem-solving and communication skills
ATS Keywords: Digital marketing, social media, email campaigns, content creation, marketing analytics, GA4, project management, team collaboration, industry trends, competitor activities
ASSUMPTION: The application process at Crakmedia is likely competitive, with a focus on finding the best fit for the company's culture and values.
🛠️ Tools & Technologies
- GA4
- Jira (optional)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Email marketing software (e.g., Mailchimp, Constant Contact)
- Content management systems (e.g., WordPress, Drupal)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the team's needs and the company's standards.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Partnership
- Innovation
- Team spirit
- Ambition
Work Style:
- Collaborative and team-oriented
- Dynamic and innovative
- Focused on growth and development
- Results-driven and performance-oriented
Self-Assessment Questions:
- Do I share Crakmedia's values and commitment to integrity, partnership, innovation, team spirit, and ambition?
- Am I comfortable working in a dynamic and collaborative team environment?
- Do I have a strong work ethic and a results-driven approach to my work?
ASSUMPTION: Crakmedia's focus on innovation, collaboration, and growth suggests a work environment that values creativity, teamwork, and a strong work ethic.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a dynamic and fast-paced work environment
- Working in a bilingual environment, with a focus on French
- Keeping up with industry trends and competitor activities
ASSUMPTION: These challenges are common in marketing roles and can be overcome with strong organizational skills, adaptability, and a commitment to professional development.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Marketing Specialist role in a digital marketing agency or a similar company
- However, Crakmedia's focus on affiliate marketing and web development sets it apart from other companies in the industry
- Career progression in this role may lead to senior marketing roles, such as Marketing Manager or Marketing Director
ASSUMPTION: While this role is similar to other marketing roles in the industry, Crakmedia's unique focus on affiliate marketing and web development provides a unique opportunity for growth and development.
📝 Sample Projects
- Planning and executing a social media campaign to promote a new product launch
- Analyzing campaign performance using GA4 and proposing optimization strategies
- Collaborating with the creative and content teams to develop marketing materials for an upcoming event
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities that may be required in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to innovation and creativity in the marketing department?
ASSUMPTION: These questions are designed to help you better understand the role, the company, and the work environment, and to demonstrate your interest and enthusiasm for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for behavioral interview questions that focus on your problem-solving and communication skills
- Research the company and the role to demonstrate your understanding and enthusiasm
- Follow up with the hiring manager within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
