Consultant, Advisors & Consulting Services, Marketing

📌 Core Information

🔹 Job Title: Consultant, Advisors & Consulting Services, Marketing

🔹 Company: Mastercard

🔹 Location: Taipei City, Taiwan

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 22, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading digital marketing initiatives guided by data analytics
• Managing client projects to execute impactful campaigns
• Ensuring operational project execution within agreed milestones and budget
• Collaborating with internal and external marketing partners

ASSUMPTION: This role requires a balance between traditional marketing and digital transformation, with a focus on data-driven decision making.

📋 Key Responsibilities

✅ Deliver exceptional digital marketing initiatives guided by data analytics, ensuring measurable business impact

✅ Take charge of client projects, collaborating to conceptualize and execute impactful campaigns

✅ End-to-end execution of Marketing Services projects focusing on financial performance and impact

✅ Implement data-driven digital marketing solutions, including campaigns, marketing automation, and lifecycle management initiatives

✅ Ensure operational project execution within agreed milestones and budget

✅ Manage creative development and media planning, meeting high-quality standards aligned with client needs

✅ Assess, recommend, and improve the performance of client’s marketing activities by using data insights and data visualization tools

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and continuous improvement using data-driven insights.

🎯 Required Qualifications

Education: Relevant marketing degree or equivalent experience

Experience: 2-5 years of experience in integrated marketing, with a strong focus on digital marketing planning and data-driven implementation

Required Skills:

• Proven experience in integrated marketing, with a strong focus on digital marketing planning and data-driven implementation
• Track record in managing client accounts and leading digital marketing solutions
• Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes
• Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects
• Ability to communicate effectively in English and Mandarin

Preferred Skills:

• Experience with data visualization tools
• Knowledge of the financial services industry

ASSUMPTION: Candidates with experience in digital marketing, client management, and data-driven decision making will be best suited for this role.

💰 Compensation & Benefits

Salary Range: NT$700,000 - NT$1,200,000 per year (Based on experience and industry standards for mid-level marketing roles in Taiwan)

Benefits:

• Health insurance
• Retirement benefits
• Employee discounts on Mastercard products and services

Working Hours: Full-time, 40 hours per week, with flexible work arrangements available

ASSUMPTION: The salary range is an estimate based on industry standards for mid-level marketing roles in Taiwan. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services & IT Services

Company Size: 10,001+ employees (Large enterprise)

Founded: 1966

Company Description:

• Mastercard is a global technology company in the payments industry
• Offers a range of services that enable consumers, financial institutions, merchants, governments, and businesses to use electronic forms of payment
• Provides data-driven insights and innovative payment solutions to help drive growth for customers

Company Specialties:

• Global digital payments
• Technology and innovation
• Innovative mobile payment solutions
• Processing

Company Website: http://www.mastercard.com

ASSUMPTION: Mastercard is a large, established company with a global presence and a focus on innovation in the payments industry.

📊 Role Analysis

Career Level: Mid-Senior level (2-5 years)

Reporting Structure: This role reports directly to the Manager, Advisors Client Services, Marketing

Work Arrangement: On-site, with flexible work arrangements available

Growth Opportunities:

• Potential to work on diverse projects across various industries and geographies
• Opportunities for professional development and career advancement within the company
• Exposure to cutting-edge data analysis and services

ASSUMPTION: This role offers opportunities for growth and development within a large, established company.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 2000 Purchase St, Purchase, NY 10577, US (Global Headquarters); 2200 Mastercard Blvd, O'Fallon, MO 63368, US (Regional Office)

Geographic Context:

• Taipei City, Taiwan is a bustling metropolis with a mix of traditional and modern culture
• The office is located in the Da'an District, a central business district with easy access to public transportation
• The city offers a variety of dining, entertainment, and cultural attractions

Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM, with flexible hours available

ASSUMPTION: The work environment is collaborative and dynamic, with a focus on innovation and data-driven decision making.

💼 Interview & Application Insights

Typical Process:

• Phone or video screening
• In-depth behavioral and technical interviews
• Case study presentation or project
• Final round with hiring manager or panel

Key Assessment Areas:

• Digital marketing expertise
• Client management skills
• Data-driven decision making
• Communication and presentation skills

Application Tips:

• Highlight relevant marketing experience, with a focus on digital marketing and data-driven initiatives
• Demonstrate strong client management skills and the ability to lead projects
• Showcase proficiency in data visualization tools and data-driven decision making

ATS Keywords: Digital Marketing, Data Analytics, Client Management, Project Execution, Collaboration, Communication, Innovation, Marketing Strategy

ASSUMPTION: The application process is competitive, with a focus on digital marketing expertise, client management skills, and data-driven decision making.

🛠️ Tools & Technologies

• Data visualization tools (e.g., Tableau, Power BI)
• Marketing automation platforms (e.g., Marketo, Pardot)
• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)

ASSUMPTION: The tools and technologies required for this role are industry-standard and can be learned on the job if necessary.

👔 Cultural Fit Considerations

Company Values:

• Do the right thing
• Stay connected
• Reach out
• Partner well
• Invent everything

Work Style:

• Collaborative and team-oriented
• Data-driven and innovative
• Focused on delivering exceptional client service

Self-Assessment Questions:

• Do you thrive in a dynamic, collaborative environment?
• Are you comfortable using data to drive decision making and improve marketing performance?
• Can you effectively manage client relationships and lead projects to deliver impactful outcomes?

ASSUMPTION: Mastercard values a collaborative, data-driven, and client-focused work environment.

⚠️ Potential Challenges

• Managing multiple client projects simultaneously, requiring strong time management and prioritization skills
• Keeping up with the latest digital marketing trends and technologies
• Working in a fast-paced, dynamic environment that requires adaptability and flexibility
• Balancing traditional marketing endeavors with digital transformation initiatives

ASSUMPTION: This role presents unique challenges that require strong project management, adaptability, and a balance between traditional and digital marketing expertise.

📈 Similar Roles Comparison

• This role is similar to a Marketing Manager or Digital Marketing Manager position, but with a stronger focus on data-driven decision making and client management
• Unlike other marketing roles, this position requires a balance between traditional marketing and digital transformation initiatives
• Career progression may include roles such as Senior Marketing Manager, Marketing Director, or other leadership positions within the company

ASSUMPTION: This role is unique within the marketing industry, requiring a balance between traditional marketing and digital transformation initiatives.

📝 Sample Projects

• Developing and executing a data-driven marketing campaign for a financial services client, resulting in a 20% increase in customer engagement
• Conducting a marketing audit for a retail client and implementing recommendations that improved marketing performance by 15%
• Managing a team to execute a marketing automation project for a non-profit organization, leading to a 30% increase in donor engagement

ASSUMPTION: These sample projects demonstrate the data-driven, client-focused, and collaborative nature of the role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Advisors Client Services group?
• How does the company support the integration of traditional marketing and digital transformation initiatives?
• What opportunities are there for professional development and career advancement within the company?
• How does the company measure the success of marketing campaigns and initiatives?
• What is the company's approach to work-life balance and flexible work arrangements?

ASSUMPTION: These interview questions are designed to gain insights into the work environment, company culture, and opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience, with a focus on digital marketing and data-driven initiatives
• Prepare for behavioral and technical interviews by practicing common marketing interview questions and brushing up on your digital marketing knowledge
• If selected, prepare a case study presentation or project to demonstrate your problem-solving skills and marketing expertise
• Follow up with the hiring manager or recruiter one week after your final interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.