Consumer Marketing Manager Poland & Baltics

📌 Core Information

🔹 Job Title: Consumer Marketing Manager Poland & Baltics

🔹 Company: Eli Lilly and Company

🔹 Location: Warsaw, Masovian Voivodeship, Poland

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-29

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing consumer-directed marketing plans
• Executing marketing campaigns with excellence
• Utilizing market research and consumer insights
• Collaborating with cross-functional teams

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a cross-functional environment.

📋 Key Responsibilities

✅ Develop and implement comprehensive consumer-directed marketing plans

✅ Execute with excellence across priority consumer initiatives

✅ Develop and deliver consumer campaigns that lead to customer satisfaction and trust

✅ Partner with cross-functional teams to ensure successful product launches, brand building, and consumer engagement initiatives

✅ Utilize market research and consumer insights to identify opportunities for growth and differentiation

ASSUMPTION: The role may require occasional travel to other Lilly offices in the region.

🎯 Required Qualifications

Education: Master’s degree in marketing, Business Administration, or a related field

Experience: 3+ years of experience in consumer marketing, preferably from a consumer product goods, tech, etc.

Required Skills:

• Proven experience in consumer marketing with the ability to understand customer insights and create culturally relevant, engaging content that meets country regulations
• Strong analytical skills and experience with data-driven marketing decision-making; understands leading and lagging metrics
• Excellent communication and leadership skills, particularly in cross-functional collaboration, decision-making, and leading without authority

Preferred Skills:

• Experience in organizational change management and the ability to influence senior leaders for key strategic decisions
• Ability to work collaboratively in a fast-paced and dynamic environment

ASSUMPTION: Proficiency in the local language (Polish) may be required for this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role in Warsaw, Poland is typically between PLN 15,000 - 20,000 gross per month, depending on experience and qualifications. This is an estimate based on market research and may vary.

Benefits:

• Health insurance
• Retirement savings plan
• Employee stock purchase plan
• Generous time-off policies

Working Hours: Full-time position with standard working hours (Monday-Friday, 9:00 AM - 5:00 PM) and flexibility for occasional remote work.

ASSUMPTION: The salary range provided is an estimate and may vary based on individual qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Eli Lilly and Company operates in the pharmaceutical manufacturing industry, focusing on developing and marketing pharmaceutical products.

Company Size: Eli Lilly and Company is a large organization with over 10,000 employees worldwide. This size offers opportunities for career growth and diverse experiences.

Founded: Eli Lilly and Company was founded in 1876 by Colonel Eli Lilly. The company has a rich history and a strong commitment to improving lives through medication.

Company Description:

• Eli Lilly and Company is a global healthcare leader headquartered in Indianapolis, Indiana
• The company discovers and develops medicines and provides healthcare solutions to customers around the world
• Eli Lilly and Company is committed to making life better for people around the world

Company Specialties:

• Pharmaceutical Development
• Pharmaceuticals
• Biotech and Biopharmaceuticals

Company Website: www.lilly.com

ASSUMPTION: Eli Lilly and Company is a well-established organization with a strong global presence and a commitment to improving lives through medication.

📊 Role Analysis

Career Level: This role is a mid-level position within the marketing department, offering opportunities for growth and development.

Reporting Structure: The Consumer Marketing Manager Poland & Baltics will report directly to the Regional Marketing Director and work closely with local brand teams and global colleagues.

Work Arrangement: This role is primarily on-site, with some flexibility for remote work as needed.

Growth Opportunities:

• Potential career progression within the marketing department or related fields
• Opportunities to work on high-impact projects and initiatives
• Exposure to a diverse and global work environment

ASSUMPTION: This role may offer opportunities for international travel and exposure to different markets.

🌍 Location & Work Environment

Office Type: Eli Lilly and Company's Warsaw office is a modern, collaborative workspace designed to foster innovation and productivity.

Office Location(s): Lilly Corporate Center, Indianapolis, Indiana 46285, US

Geographic Context:

• Warsaw is the capital and largest city of Poland, offering a vibrant cultural scene and a high quality of life
• The Masovian Voivodeship is a region in central Poland, home to numerous historical sites and natural attractions
• Poland is a member of the European Union, offering easy access to other European markets

Work Schedule: Standard working hours with some flexibility for remote work as needed.

ASSUMPTION: The Warsaw office is easily accessible by public transportation, with numerous amenities nearby.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager and/or team members
• Final interview with the regional marketing director

Key Assessment Areas:

• Marketing strategy and planning
• Cross-functional collaboration and communication
• Data analysis and interpretation
• Cultural awareness and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of successful consumer marketing campaigns you've led or contributed to
• Research Eli Lilly and Company's marketing strategies and be prepared to discuss how you can contribute to their success

ATS Keywords: Consumer Marketing, Data Analytics, Cross-Functional Collaboration, Market Research, Campaign Development, Brand Building, Customer Insights, Communication Skills, Leadership Skills, Organizational Change Management, Strategic Decision-Making, Consumer Engagement, Regulatory Compliance, Trust Building, Partnership Development

ASSUMPTION: The application process may take several weeks, depending on the hiring team's availability and the number of applicants.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Data analysis tools (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the company's standards.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Excellent
• Patient-centered
• Innovative
• Collaborative

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and responsive to change

Self-Assessment Questions:

• How do you demonstrate integrity in your professional life?
• Can you provide an example of a time when you used data to inform a marketing decision?
• How do you handle changes in project scope or priorities?

ASSUMPTION: Eli Lilly and Company values diversity and inclusion, fostering a work environment that respects and appreciates individual differences.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a dynamic and fast-paced work environment
• Navigating a large, global organization with diverse teams and stakeholders
• Working with tight budgets and resource constraints

ASSUMPTION: The role may require occasional travel to other Lilly offices in the region, which can be challenging for some individuals.

📈 Similar Roles Comparison

• This role is similar to a Consumer Marketing Manager position in other pharmaceutical or consumer goods companies, but may have unique aspects specific to Eli Lilly and Company's culture and products
• Compared to other marketing roles, this position places a strong emphasis on data analysis and consumer engagement
• Career progression may involve moving into a regional or global marketing role, or specializing in a specific therapeutic area

ASSUMPTION: The specific responsibilities and requirements of this role may vary depending on the company's current marketing strategies and priorities.

📝 Sample Projects

• Developing and executing a consumer marketing campaign for a new Lilly product launch
• Analyzing consumer data to identify trends and opportunities for brand growth
• Collaborating with cross-functional teams to optimize product positioning and messaging

ASSUMPTION: The specific projects assigned may vary depending on the company's current marketing priorities and the individual's skills and experience.

❓ Key Questions to Ask During Interview

• How does this role fit into the broader marketing strategy for Lilly in the Poland & Baltics region?
• Can you describe the team structure and dynamics for this role?
• How does Eli Lilly and Company support the professional development of its marketing employees?
• What are the key performance indicators (KPIs) for success in this role?
• How does this role collaborate with other departments, such as medical affairs and market access?

ASSUMPTION: The interview questions provided are intended to help applicants better understand the role and the company, but may vary depending on the individual's specific interests and concerns.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of successful consumer marketing campaigns you've led or contributed to
• Research Eli Lilly and Company's marketing strategies and be prepared to discuss how you can contribute to their success
• Follow up with the hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.