Content and Social Media Coordinator

📌 Core Information

🔹 Job Title: Content and Social Media Coordinator

🔹 Company: AVK-SEG Ltd

🔹 Location: London, England, United Kingdom

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: April 8, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Creating impactful content and managing social media channels to elevate AVK's brand.
• Leading content strategy to engage audiences, grow reach, and position AVK as an industry thought leader.
• Collaborating with cross-functional teams to ensure messaging aligns with AVK's mission: Powering Tomorrow’s Data.
• Developing and executing social media strategies, building online communities, and fostering meaningful conversations.

ASSUMPTION: This role requires a strong blend of creative and strategic thinking, exceptional copywriting skills, and a deep understanding of content marketing dynamics.

📋 Key Responsibilities

✅ Content Creation & Copywriting: Write with clarity, impact, and creativity—crafting compelling copy that captures attention across LinkedIn, YouTube, and other platforms. Simplify data centre and power solutions topics into engaging narratives, and write SEO-optimised blogs and articles.

✅ Social Media Strategy & Execution: Develop and execute a plan for AVK’s social media platforms, build and nurture an engaged online community, and align social media and content initiatives with ongoing projects and launches.

✅ SEO Expertise: Manage AVK’s SEO efforts, leverage tools like Semrush to identify opportunities and optimise performance, and regularly publish high-ranking, keyword-optimised content.

✅ Analytics & Optimisation: Track, analyse, and report on content and social performance metrics, use insights to refine content strategies, improve engagement, and achieve measurable growth.

ASSUMPTION: This role requires a proactive, data-driven approach to content creation and social media management, with a strong focus on continuous improvement.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, Communications, Journalism, or a related field, or equivalent experience.

Experience: 3+ years in a communication, content, and/or social media role, preferably with a mix of B2B and B2C experience.

Required Skills:

• Exceptional writing and copywriting abilities, with the ability to adapt tone and style.
• Proven track record of growing audiences and engagement on LinkedIn and YouTube.
• Proficiency in social media management and analytics tools, including Semrush.
• SEO expertise, with a solid understanding of keyword research and optimisation.
• Passionate about technology, sustainability, and innovation.
• Thrives in a fast-paced, collaborative environment.

Preferred Skills:

• Experience in the data centre, energy, construction, or technology sectors.

ASSUMPTION: Candidates with relevant industry experience and a strong portfolio demonstrating their content and social media skills will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: £28,000 - £35,000 per annum (Based on experience and industry standards for mid-level marketing roles in London)

Benefits:

• Private Health Insurance
• Performance Bonus
• 25 days annual leave + bank holidays
• Birthday Off
• Pension Plan
• Hybrid working / Flexible working

Working Hours: Full-time, Monday to Friday, with flexibility for occasional remote work.

ASSUMPTION: The salary range is estimated based on market research and industry standards for similar roles in London. Benefits are subject to change and may vary based on employment status.

📌 Applicant Insights

🔍 Company Context

Industry: AVK-SEG Ltd operates in the data centre and power solutions industry, focusing on innovative and sustainable solutions for data centres and leading organisations across the UK and Europe.

Company Size: AVK-SEG Ltd has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: AVK-SEG Ltd was founded in 1989, with over three decades of experience in delivering innovative power solutions.

Company Description:

• AVK is the largest and fastest-growing supplier of innovative power solutions for data centres and leading organisations in the UK and Europe.
• The company specialises in all aspects of design, planning, implementation, and continuing maintenance.
• AVK powers tomorrow’s data by developing innovative and sustainable solutions across the globe.

Company Specialties:

• UPS
• Diesel Generators
• Data Centres
• Design & Build
• Service & Maintenance
• Turnkey Solutions
• UPS Hire
• CAD
• 24 hour callout
• Protection Relays
• G59/2
• Commissioning
• Critical Power
• Data Centre Power
• Power Security
• Mission Critical
• Service & Maintenance
• and BIM

Company Website: http://www.avk-seg.com

ASSUMPTION: AVK-SEG Ltd's focus on innovation, sustainability, and collaboration creates an exciting work environment for professionals looking to make an impact in the data centre industry.

📊 Role Analysis

Career Level: This role is suitable for mid-level professionals with 2-5 years of experience in content, social media, or related fields.

Reporting Structure: The Content and Social Media Coordinator will report directly to the Marketing Manager and collaborate with cross-functional teams, including sales, product, and engineering.

Work Arrangement: This role operates on a hybrid basis, with a mix of on-site and remote work. The specific work arrangement may vary based on business needs and team preferences.

Growth Opportunities:

• Expanding responsibilities based on performance and company growth.
• Cross-training and skill development opportunities within the marketing department and broader organisation.
• Potential career progression into senior marketing or management roles.

ASSUMPTION: AVK-SEG Ltd's mid-sized company structure offers ample opportunities for professional growth and development, with a clear path for career advancement.

🌍 Location & Work Environment

Office Type: AVK-SEG Ltd's London office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): 77 Bastwick Street, London, England EC1V 3PZ, GB

Geographic Context:

• London is a vibrant, multicultural city with a thriving tech industry and numerous data centre hubs.
• The office is located in the Clerkenwell district, offering easy access to public transportation, restaurants, and cultural attractions.
• The area is known for its creative and tech-focused community, providing ample networking opportunities.

Work Schedule: The standard workweek is Monday to Friday, with core hours from 9:00 AM to 5:30 PM. Flexible working arrangements may be available based on team and project requirements.

ASSUMPTION: AVK-SEG Ltd's London office provides a dynamic and engaging work environment, with easy access to the city's many amenities and cultural attractions.

💼 Interview & Application Insights

Typical Process:

• Online application review and initial screening.
• Phone or video call with the Marketing Manager to discuss the role and assess cultural fit.
• In-person or virtual interview with the Marketing Manager and a representative from the relevant team (e.g., Sales or Product).
• Final interview with the Head of Marketing or another senior leader.

Key Assessment Areas:

• Writing and copywriting skills, with a focus on data centre and power solutions topics.
• Social media strategy and execution, with a proven track record of growing audiences and engagement.
• SEO expertise and understanding of keyword research and optimisation.
• Analytical skills and data-driven approach to content creation and social media management.
• Cultural fit and alignment with AVK's mission and values.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Include specific examples of your content and social media successes, demonstrating your ability to grow audiences and engagement.
• Demonstrate your understanding of AVK's mission and values, and explain how your skills and experiences align with the company's goals.

ATS Keywords: Content creation, copywriting, social media strategy, SEO, analytics, data centre, power solutions, audience engagement, B2B, B2C, technical expertise, creative execution, sustainability, innovation

ASSUMPTION: AVK-SEG Ltd's application process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on finding the best match for the role and the company.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, or Sprout Social)
• SEO tools (e.g., Semrush, Ahrefs, or Moz)
• Content creation and design tools (e.g., Canva, Adobe Creative Suite, or Google Docs)
• Analytics tools (e.g., Google Analytics, Sprout Social, or Hootsuite Insights)
• Project management tools (e.g., Asana, Trello, or Microsoft Project)

ASSUMPTION: AVK-SEG Ltd utilises industry-standard tools and technologies to support its content and social media efforts, with a focus on efficiency, collaboration, and data-driven decision-making.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Embracing change and driving progress in the data centre industry.
• Collaboration: Working together across disciplines to tackle complex projects and achieve shared goals.
• Sustainability: Committing to environmentally responsible practices and solutions.

Work Style:

• Creative and strategic thinking, with a focus on continuous improvement.
• Data-driven approach to content creation and social media management.
• Collaborative and team-oriented, with a strong focus on cross-functional communication and cooperation.

Self-Assessment Questions:

• How do your content and social media skills align with AVK's mission to power tomorrow’s data?
• How have you successfully grown audiences and engagement on LinkedIn and YouTube in previous roles?
• How do you approach continuous learning and professional development in a fast-paced, collaborative environment?

ASSUMPTION: AVK-SEG Ltd's company culture values innovation, collaboration, and sustainability, creating an environment where creative, data-driven professionals can thrive.

⚠️ Potential Challenges

• Managing multiple content and social media channels, requiring strong organisational skills and time management.
• Keeping up with industry trends and best practices, necessitating continuous learning and adaptation.
• Balancing creative and strategic thinking with data-driven decision-making, requiring a strong analytical mindset.
• Collaborating effectively with cross-functional teams, demanding strong communication and interpersonal skills.

ASSUMPTION: AVK-SEG Ltd's fast-paced, collaborative environment presents unique challenges and opportunities for growth and development.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong blend of creative and analytical skills, with a focus on data-driven content creation and social media management.
• AVK-SEG Ltd's focus on innovation and sustainability sets it apart from other data centre and power solutions providers, offering unique opportunities for professionals looking to make an impact in the industry.
• Career progression in this role may include senior marketing or management positions, with a focus on strategic leadership and cross-functional collaboration.

ASSUMPTION: This role offers a unique blend of creative and analytical responsibilities, with ample opportunities for professional growth and development within AVK-SEG Ltd and the broader data centre industry.

📝 Sample Projects

• Developing and executing a social media strategy to grow AVK's LinkedIn presence by 50% within the first six months.
• Creating a series of blog posts and articles that simplify complex data centre and power solutions topics, driving organic traffic and engagement.
• Managing AVK's YouTube channel, producing and promoting video content that showcases the company's innovative solutions and thought leadership.

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, with a focus on driving engagement, growth, and brand awareness.

❓ Key Questions to Ask During Interview

• How does this role fit into AVK's broader marketing strategy, and how can my work contribute to the company's mission?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does AVK support the professional development and growth of its marketing team members?
• What are the most significant challenges facing the data centre industry, and how can this role help AVK address them?
• How does AVK foster a culture of innovation and collaboration, and what opportunities are there for me to contribute to this aspect of the company's identity?

ASSUMPTION: Asking thoughtful, informed questions during the interview process demonstrates your interest in the role and your commitment to AVK's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link.
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, including specific examples of your content and social media successes.
• Prepare a portfolio or examples of your work, demonstrating your ability to create impactful content and manage social media channels.
• Follow up with the AVK-SEG Ltd hiring team one week after submitting your application to confirm receipt and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.