📌 Core Information
🔹 Job Title: Content and Social Media Specialist
🔹 Company: Olympic Entertainment Group
🔹 Location: Tallinn, Estonia
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing & Communications
🔹 Date Posted: May 9, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving engagement and building vibrant brand communities across multiple platforms
- Creating high-value, engaging content that strengthens brand visibility and drives audience
- Managing and growing social media presence for multiple brands
- Collaborating with design and video teams to create eye-catching visuals and captions
- Monitoring trends, creating reactive content, and staying ahead of the curve
ASSUMPTION: This role requires a strong understanding of digital marketing principles and a passion for entertainment, sports, and gaming culture. The ideal candidate will be comfortable working in a fast-paced environment and managing multiple brand voices.
📋 Key Responsibilities
✅ Manage and grow social media presence across multiple brands and platforms (Instagram, TikTok, Facebook, YouTube)
✅ Plan, develop, and execute end-to-end social media campaigns, from concept to delivery and post-campaign analysis
✅ Maximize exposure from partnerships and events by creating high-value, engaging content that strengthens brand visibility and drives audience
✅ Craft eye-catching copy, captions, and visuals (with support from design and video teams)
✅ Monitor trends, create reactive content, and stay ahead of the curve
✅ Engage with our audiences and grow organic communities
✅ Track performance and provide regular reports on social media KPIs and insights
ASSUMPTION: The candidate should have experience in managing social media accounts, creating engaging content, and analyzing performance metrics.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2+ years of hands-on experience in content creation and social media management
Required Skills:
- Strong understanding of marketing principles, both digital and traditional
- Ability to juggle multiple brand voices and target audiences with ease
- Very good Estonian language skills, excellent spoken and written English, and Russian language skills (advantage)
- Understanding of the dynamics of gaming, entertainment, and sports culture
- Basic design/video editing skills (Canva, Adobe tools, or similar)
- Data-driven mindset, strong analytical and Excel skills; attention to detail
- Comfortable working in a fast-paced environment and owning deadlines
- Customer-centric mindset with a focus on delivering exceptional experiences
Preferred Skills:
- Experience with social media analytics tools (e.g., Hootsuite, Sprout Social)
- Knowledge of SEO best practices
- Familiarity with content management systems (CMS)
ASSUMPTION: The ideal candidate will have a proven track record in social media management and content creation, with a strong portfolio showcasing their skills.
💰 Compensation & Benefits
Salary Range: €25,000 - €35,000 per year (Estimated based on market research for similar roles in Estonia)
Benefits:
- Competitive salary and benefits package
- Opportunities for professional growth and development
- Dynamic and international work environment
- possibility to work in a multinational company with a strong brand
Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:30 PM (with a 30-minute lunch break)
ASSUMPTION: The salary range is an estimate based on market research for similar roles in Estonia. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Olympic Entertainment Group operates in the entertainment industry, offering sports betting, casino games, poker, F2P games, and e-sports across Europe. They are part of the International Betting Integrity Association (IBIA) and provide Responsible Gaming support and technologies in all markets.
Company Size: Olympic Entertainment Group has 1,001-5,000 employees, providing a large and diverse work environment.
Founded: 2010, with over a decade of experience in the entertainment industry
Company Description:
- OlyBet, part of Olympic Entertainment Group, is one of Europe’s leading sports entertainment, sports betting, online games, and gambling brands.
- OlyBet partners with clubs in LaLiga, Serie A, and the DP World Tour, offering unique experiences for customers and sports fans.
- OlyBet creates content and offers gaming and sports entertainment through different platforms, available across Europe in more than 150 casinos, 90 sports bars, and multiple online environments.
Company Specialties:
- Sports entertainment and news platform (OlyBet TV)
- Sports betting, casino games, poker, F2P games, and e-sports
- Supporting local sports communities and aspiring Olympic athletes
Company Website: olybet.eu
ASSUMPTION: Olympic Entertainment Group is a well-established company in the entertainment industry, offering a dynamic and international work environment.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development within the marketing department
Reporting Structure: The Content and Social Media Specialist will report directly to the Marketing Manager
Work Arrangement: On-site, full-time, with the possibility of occasional remote work
Growth Opportunities:
- Advancement to a Senior Content and Social Media Specialist role
- Expansion into other marketing or communications roles within the company
- Professional development through training and workshops
ASSUMPTION: The ideal candidate will be eager to grow within the company and take on new challenges as they arise.
🌍 Location & Work Environment
Office Type: Modern, multi-story office building with a collaborative work environment
Office Location(s): Pronksi 19, Tallinn, Harjumaa 10124, EE
Geographic Context:
- Tallinn is the capital and largest city of Estonia, with a population of over 430,000
- Estonia is a member of the European Union and has a strong focus on technology and innovation
- The office is located in the city center, with easy access to public transportation and amenities
Work Schedule: Monday-Friday, 9:00 AM - 5:30 PM (with a 30-minute lunch break), with the possibility of occasional weekend work for events or campaigns
ASSUMPTION: The ideal candidate will be comfortable working in an office environment and may occasionally need to work flexible hours to accommodate events or campaigns.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the Talent Acquisition Specialist
- In-person or virtual interview with the Marketing Manager
- Final interview with the Marketing Director
- Job offer and onboarding
Key Assessment Areas:
- Creativity and content creation skills
- Social media management experience
- Analytical skills and data-driven mindset
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Include examples of your previous content creation and social media management work
- Prepare questions about the company, the role, or the team to demonstrate your interest and engagement
ATS Keywords: Content creation, social media management, marketing principles, brand voice management, Estonian language skills, English language skills, Russian language skills, gaming culture understanding, design skills, video editing skills, analytical skills, attention to detail, fast-paced environment adaptability, customer-centric mindset, teamwork, ambition, responsibility
ASSUMPTION: The ideal candidate will have a strong portfolio showcasing their content creation and social media management skills, as well as a clear understanding of the company and the role.
🛠️ Tools & Technologies
- Social media platforms: Instagram, TikTok, Facebook, YouTube
- Design and video editing tools: Canva, Adobe tools (e.g., Photoshop, Premiere Pro)
- Social media analytics tools: Hootsuite, Sprout Social
- Content management systems (CMS)
ASSUMPTION: The ideal candidate will have experience with relevant social media platforms, design tools, and analytics tools, as well as a willingness to learn and adapt to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Service: Providing exceptional customer experiences
- Teamwork: Collaborating and supporting one another to achieve common goals
- Ambition: Striving for excellence and continuous improvement
- Responsibility: Taking ownership and accountability for our actions
- Solutions: Focusing on finding and implementing effective solutions
Work Style:
- Dynamic and fast-paced work environment
- Collaborative and team-oriented culture
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do you have a strong understanding of marketing principles and a passion for entertainment, sports, and gaming culture?
- Are you comfortable working in a fast-paced environment and managing multiple brand voices?
- Do you share our company values and are you eager to contribute to our team and our success?
ASSUMPTION: The ideal candidate will be a strong cultural fit for the company, with a passion for entertainment, sports, and gaming, as well as a commitment to our company values.
⚠️ Potential Challenges
- Managing multiple brand voices and target audiences simultaneously
- Keeping up with the fast-paced nature of social media and entertainment trends
- Occasional weekend work for events or campaigns
- Working in a multinational company with a strong brand, which may have specific expectations and guidelines
ASSUMPTION: The ideal candidate will be comfortable managing multiple brand voices, working in a fast-paced environment, and adapting to the specific needs and expectations of a multinational company.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager or Content Creator position, but with a focus on the entertainment industry and multiple brands
- In comparison to other marketing roles, this position requires a strong understanding of social media management and content creation
- Career progression may include advancement to a Senior Content and Social Media Specialist role or expansion into other marketing or communications roles within the company
ASSUMPTION: The ideal candidate will have experience in social media management and content creation, as well as a clear understanding of the differences between this role and similar positions in other industries.
📝 Sample Projects
- Creating and executing a social media campaign for a major sports event, including reactive content and live updates
- Developing a content calendar for multiple brands, ensuring consistent messaging and engagement across platforms
- Analyzing social media performance metrics and using insights to inform future content strategies
ASSUMPTION: The ideal candidate will have experience with similar projects and be able to provide specific examples of their work during the interview process.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the social media team currently, and how can this role help address them?
- How does this role fit into the overall marketing strategy for the company, and what are the key priorities for the first 90 days?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support work-life balance for employees, particularly in a fast-paced environment like this one?
- What are the most important qualities and skills you're looking for in a candidate for this role?
ASSUMPTION: The ideal candidate will prepare thoughtful questions that demonstrate their interest in the role and their understanding of the company and its goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on content creation and social media management
- Prepare examples of your previous content creation and social media management work to showcase during the interview process
- Prepare questions about the company, the role, or the team to demonstrate your interest and engagement
- Follow up with the Talent Acquisition Specialist, Carolina Nellis, within one week of submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
