Content & Channel Specialist

📌 Core Information

🔹 Job Title: Content & Channel Specialist

🔹 Company: AdCellerant

🔹 Location: Denver, Colorado, United States (Remote)

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: July 29, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: Remote (preferred near Denver, CO office)

🚀 Job Overview

Key aspects of this role include:

• Developing and distributing strategic content across owned channels
• Managing social media presence and executing social campaigns
• Creating educational assets tied to market trends and thought leadership
• Collaborating with cross-functional teams to align content with business goals

ASSUMPTION: This role requires a strong focus on storytelling, digital strategy, and channel engagement. Success will depend on the candidate's ability to balance creativity with data-driven decision making.

📋 Key Responsibilities

✅ Social Media Leadership: Own and manage the company’s social media presence, plan and execute social campaigns, write and schedule content, and engage with industry influencers and brand advocates.

✅ Content & Channel Strategy: Develop and manage the editorial calendar for all owned content, create and repurpose content for different funnel stages, and support email marketing efforts.

✅ Performance & Optimization: Track and report on content and channel performance, identify engagement trends, and maintain brand consistency across all channels.

✅ Cross-Functional Collaboration: Partner with various teams to share campaign content, proactively identify process enhancements, and support full-funnel campaigns.

ASSUMPTION: This role requires strong collaboration, project management, and self-direction skills. The ideal candidate will be comfortable working independently and in a team environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field preferred, or equivalent combination of education and relevant work experience.

Experience: 3-5 years of experience in social media management, content marketing, or digital storytelling.

Required Skills:

• Excellent writing and editing skills
• Demonstrated success in building and growing social media engagement and reach
• Proficiency in social media scheduling, analytics, and optimization tools (e.g., HubSpot, Meltwater, SEMRush)
• Familiarity with WordPress, email platforms, and SEO principles
• Strong collaboration, project management, and self-direction skills

Preferred Skills:

• Familiarity with Google Analytics
• Experience with Clearview or similar market research tools
• Knowledge of the advertising industry

ASSUMPTION: While a degree in a related field is preferred, AdCellerant values relevant work experience and may consider candidates with equivalent skills and accomplishments.

💰 Compensation & Benefits

Salary Range: $60,000 - $70,000 per year, including salary and bonuses. This range is based on industry standards for mid-level marketing roles in the Denver area.

Benefits:

• Paid vacation, holidays, and sick days
• Health, dental, and vision benefits
• 401k retirement plan with company match
• Generous paid parental leave
• Wellness program
• Work from home flexibility
• Denver headquarters available for hybrid work with in-office perks

Working Hours: Full-time, with flexible hours and the ability to work remotely.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services. AdCellerant helps local marketers, media companies, agencies, and channel sales organizations leverage its proprietary advertising software platform, Ui.Marketing.

Company Size: 201-500 employees. As a mid-sized company, AdCellerant offers the benefits of a larger organization with the agility and personal touch of a smaller one.

Founded: 2013. AdCellerant was founded with the mission of bringing Madison Avenue-level digital marketing solutions to Main Street businesses.

Company Description:

• AdCellerant provides businesses access to high-quality digital marketing technology and solutions through partnerships with media companies and agencies.
• The company offers best-in-class technology and software, award-winning customer service, expert education, and exceptional operational support to ensure customer campaign performance.
• AdCellerant leverages its proprietary technology Ui.Marketing to connect businesses with their ideal customer at the right time, managing the entire buyer’s journey from proposal creation to campaign performance within a single platform.

Company Specialties:

• Digital advertising technology
• Marketing services
• Customer service and support
• Education and training

Company Website: https://www.adcellerant.com/

ASSUMPTION: AdCellerant's focus on technology and customer service sets it apart in the advertising industry, offering applicants a unique opportunity to grow and learn in a dynamic environment.

📊 Role Analysis

Career Level: Mid-level. This role is ideal for candidates with 2-5 years of experience in social media management, content marketing, or digital storytelling.

Reporting Structure: The Content & Channel Specialist will report directly to the Marketing Director and collaborate with various teams, including Product Marketing, Sales, and Creative & Enablement.

Work Arrangement: Hybrid. The role is preferred to be located near the Denver, CO office, with hybrid work from home flexibility.

Growth Opportunities:

• Progression to a senior role within the marketing department
• Expansion into other areas of the business, such as product or sales
• Professional development through training and mentorship opportunities

ASSUMPTION: AdCellerant's fast-paced environment and commitment to employee growth make it an ideal place for candidates looking to advance their careers.

🌍 Location & Work Environment

Office Type: Hybrid. The role is preferred to be located near the Denver, CO office, with hybrid work from home flexibility.

Office Location(s): 865 Albion St, 400, Denver, Colorado 80220, US

Geographic Context:

• Denver, Colorado is a vibrant, growing city with a strong job market and a high quality of life.
• The city offers a mix of urban and outdoor living, with easy access to the Rocky Mountains for hiking, skiing, and other recreational activities.
• Denver has a diverse and growing economy, with strong industries in aerospace, energy, healthcare, and technology.

Work Schedule: Full-time, with flexible hours and the ability to work remotely.

ASSUMPTION: Denver's dynamic job market and high quality of life make it an attractive location for professionals in the marketing industry.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the Marketing Director
• In-depth interview with the Marketing Director and other team members
• Final interview with the CEO or another executive

Key Assessment Areas:

• Writing and editing skills
• Social media strategy and execution
• Collaboration and communication skills
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Provide specific examples of your social media success and content creation experience
• Demonstrate your understanding of AdCellerant's business and industry

ATS Keywords: Social media management, content marketing, digital storytelling, writing, editing, analytics, SEO, project management, collaboration, email marketing, content strategy, data interpretation, brand advocacy, trend analysis, campaign execution, engagement strategy

ASSUMPTION: AdCellerant's interview process is designed to assess the candidate's skills and cultural fit, with a focus on writing, editing, and social media strategy.

🛠️ Tools & Technologies

• HubSpot
• Meltwater
• SEMRush
• WordPress
• Google Analytics
• Clearview (for market research and thought leadership)

ASSUMPTION: The ideal candidate will have experience with social media scheduling, analytics, and optimization tools, as well as familiarity with WordPress, email platforms, and SEO principles.

👔 Cultural Fit Considerations

Company Values:

• Driving results for partners and local businesses
• Technology innovations to stay ahead of the curve
• The team members’ success and well-being
• Exceptional customer service for every single partner
• Conducting business in an ethical and sustainable way
• Making the local community a better place

Work Style:

• Collaborative and team-oriented
• Data-driven and results-focused
• Innovative and adaptable
• Customer-centric and responsive

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working independently and in a team setting?
• Do you have a strong attention to detail and a keen eye for storytelling?
• Are you passionate about driving results and making a positive impact on the local community?

ASSUMPTION: AdCellerant's company values and work style emphasize collaboration, innovation, and a customer-centric approach, making it an ideal fit for candidates who are results-driven, adaptable, and passionate about making a positive impact.

⚠️ Potential Challenges

• Managing multiple social media platforms and content channels simultaneously
• Keeping up with industry trends and market research to create timely, relevant content
• Balancing creative and data-driven approaches to content strategy and execution
• Collaborating effectively with various teams and stakeholders to align content with business goals

ASSUMPTION: The ideal candidate will be comfortable working in a fast-paced, dynamic environment and balancing multiple priorities and stakeholders.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on social media strategy and execution
• AdCellerant's emphasis on technology and customer service sets it apart in the advertising industry
• This role offers a unique opportunity to grow and learn in a dynamic, mid-sized company

ASSUMPTION: Candidates should consider their comfort and experience with social media management and content marketing when comparing this role to similar positions in the industry.

📝 Sample Projects

• Developing and executing a social media campaign to promote a new product launch
• Creating a series of blog posts and email newsletters to educate partners on market trends and thought leadership
• Managing a social media crisis and developing a communication plan to mitigate negative impact

ASSUMPTION: These sample projects are designed to give candidates a sense of the types of tasks and responsibilities they may encounter in this role.

❓ Key Questions to Ask During Interview

• How does the Marketing team collaborate with other departments to align content with business goals?
• What are the most significant challenges facing the company's social media presence, and how can this role address them?
• How does AdCellerant support employee growth and development within the marketing department and the company as a whole?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does AdCellerant measure the success of its social media and content marketing efforts?

ASSUMPTION: These key questions are designed to help candidates assess their fit for the role and gain a deeper understanding of AdCellerant's marketing strategy and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Provide specific examples of your social media success and content creation experience
• Demonstrate your understanding of AdCellerant's business and industry
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.