π Core Information
πΉ Job Title: Content Creator
πΉ Company: Kounsel
πΉ Location: District of Columbia, United States
πΉ Job Type: Contract/Remote
πΉ Category: Content Creation
πΉ Date Posted: July 2, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: Remote (Solely)
π Job Overview
Key aspects of this role include:
- Creating engaging video content for Kounsel's social media platforms
- Hosting interactive live streams to promote products and engage with the audience
- Building relationships with followers through comments, DMs, and live interactions
- Collaborating with the marketing team to align content with campaigns
- Staying updated with social media trends to keep content fresh and engaging
ASSUMPTION: This role requires a creative and outgoing individual who can thrive in a remote work environment and has a strong understanding of social media trends and audience engagement.
π Key Responsibilities
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Create short-form and long-form video content (tutorials, behind-the-scenes, product demos, etc.) to promote Kounsel
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Host live streams, answer audience questions, and drive product awareness
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Build relationships with followers through comments, DMs, and live interactions
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Collaborate with the marketing team to align content with campaigns
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Stay on top of trends to keep content fresh and engaging
ASSUMPTION: The role may require working flexible hours to accommodate live streaming schedules and interacting with audiences in different time zones.
π― Required Qualifications
Education: Not specified (Entry-level position)
Experience: 0-2 years of experience in content creation, live streaming, or a related field
Required Skills:
- Confident on camera with a natural ability to engage an audience
- Strong communication and storytelling skills
- Experience with live streaming and community engagement
- Familiarity with social media analytics and trends
- Basic video editing skills (CapCut preferred)
- Fluency in Spanish and English
Preferred Skills:
- Experience with Kounsel products or services
- Knowledge of the health, law, veterinary, or other industries Kounsel serves
ASSUMPTION: While not explicitly stated, having a basic understanding of the industries Kounsel serves may be beneficial for creating relevant and engaging content.
π° Compensation & Benefits
Salary Range: $20-30/hour (Hourly base rate)
Benefits:
- Performance-Based Incentives (e.g., $0.001 per view, $0.01 per like, $0.10 per comment, save, or share, and 10%-20% commission on sales generated)
- Flexible & Remote work arrangement
- Creative Freedom to experiment with new content styles
- Diverse & Supportive Team environment
- Long-Term Brand Partnership opportunity for transition to an ongoing brand ambassador role
Working Hours: Full-time (40 hours/week), with flexible scheduling to accommodate live streaming and audience engagement
ASSUMPTION: The performance-based incentives provide an opportunity for content creators to earn additional income based on the engagement and sales performance of their videos.
π Applicant Insights
π Company Context
Industry: Health Care (Hospitals and Health Care industry)
Company Size: 51-200 employees (Mid-sized company)
Founded: 2018 (8 years in operation)
Company Description:
- Kounsel is an all-in-one platform for online private practice, making it easier for professionals to engage with clients and get paid for their sessions
- The platform offers a wide array of features, including appointment booking, messaging, file exchange, and more
- Kounsel is committed to innovation, customer satisfaction, and continuous refinement of its product using cutting-edge technology
Company Specialties:
- Online counseling services
- Health, law, veterinary, and other industry-specific counseling
- AI-driven projects and technologies
Company Website: www.kounsel.io
ASSUMPTION: Kounsel's focus on innovation and customer satisfaction creates an environment that values creativity and adaptability.
π Role Analysis
Career Level: Entry-level (0-2 years of experience)
Reporting Structure: This role reports directly to the marketing team
Work Arrangement: Remote (Solely), with flexible scheduling to accommodate live streaming and audience engagement
Growth Opportunities:
- Potential long-term brand partnership and transition to an ongoing brand ambassador role
- Involvement in exclusive content or product development initiatives
- Career progression within the marketing or content creation departments
ASSUMPTION: Given Kounsel's commitment to innovation and customer satisfaction, there may be opportunities for content creators to grow within the company and contribute to its overall success.
π Location & Work Environment
Office Type: Remote (No physical office)
Office Location(s): Not applicable (Remote work)
Geographic Context:
- District of Columbia, United States
- Remote work allows for flexibility in location
Work Schedule: Full-time (40 hours/week), with flexible scheduling to accommodate live streaming and audience engagement
ASSUMPTION: The remote work environment requires strong self-motivation, time management, and communication skills to ensure productivity and engagement with the team and audience.
πΌ Interview & Application Insights
Typical Process:
- Application submission through the official Kounsel job board
- Phone or video screening to assess communication skills and cultural fit
- Content creation challenge or audition to evaluate creativity and technical skills
- Final interview with the marketing team to discuss expectations, goals, and next steps
Key Assessment Areas:
- Communication and presentation skills
- Creativity and storytelling abilities
- Technical skills in video editing and live streaming
- Understanding of social media trends and audience engagement
- Alignment with Kounsel's values and company culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Showcase your creativity and personality through your application materials
- Prepare a portfolio or examples of your previous content creation work, if applicable
- Follow up with Kounsel after submitting your application to express your interest and reiterate your qualifications
ATS Keywords: Content creation, video editing, live streaming, community engagement, social media analytics, bilingual communication, storytelling, trend awareness
ASSUMPTION: The application process may take several weeks, depending on the volume of applicants and the hiring team's availability.
π οΈ Tools & Technologies
- CapCut (preferred video editing software)
- Social media platforms (Instagram, TikTok, YouTube)
- Live streaming software (e.g., OBS Studio, Streamlabs)
- Communication and project management tools (e.g., Slack, Asana)
ASSUMPTION: Content creators may be required to use specific tools and technologies to create and share their content effectively.
π Cultural Fit Considerations
Company Values:
- Innovation
- Customer satisfaction
- Honesty
- Hard work
- Creativity
Work Style:
- Self-motivated and independent
- Collaborative and team-oriented
- Adaptable and open to feedback
- Results-driven and focused on engagement and conversions
Self-Assessment Questions:
- Do you have strong communication and storytelling skills?
- Are you comfortable working independently and managing your time effectively?
- Can you adapt to feedback and make revisions to your content as needed?
- Are you passionate about creating engaging content and building relationships with audiences?
ASSUMPTION: Kounsel values creativity, innovation, and customer satisfaction, which may translate into a fast-paced and dynamic work environment.
β οΈ Potential Challenges
- Managing work-life balance while working remotely and accommodating live streaming schedules
- Keeping up with social media trends and audience preferences
- Maintaining consistent engagement and growth in followers and viewership
- Adapting to feedback and making revisions to content as needed
ASSUMPTION: These challenges can be overcome through strong time management, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Content Creator (Kounsel) vs. Social Media Manager (Other Companies): Content Creator focuses more on video content creation and live streaming, while Social Media Manager may have a broader scope, including content strategy, scheduling, and analytics
- Industry-specific context: Kounsel serves various industries (health, law, veterinary), so content creators may need to understand and cater to diverse audiences
- Career path comparison: Content Creator may progress to Senior Content Creator, Content Manager, or other marketing roles within the company
ASSUMPTION: Comparing similar roles can help applicants understand the unique aspects of this position and how it may fit into their long-term career goals.
π Sample Projects
- Creating a series of tutorial videos demonstrating how to use Kounsel's platform for online private practice
- Hosting a live stream Q&A session with a Kounsel expert to engage with the audience and promote the platform's features
- Developing a social media campaign to raise awareness about mental health and the importance of online counseling services
ASSUMPTION: These sample projects illustrate the types of content creation and engagement tasks that content creators may be responsible for in this role.
β Key Questions to Ask During Interview
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does the marketing team collaborate with other departments within the company?
- What opportunities are there for professional development and growth within the content creation department?
- How does Kounsel support work-life balance for remote employees?
- What is the typical timeline for content creation and approval processes?
ASSUMPTION: Asking thoughtful questions during the interview process can help applicants better understand the role, the company, and their potential fit within the organization.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the official Kounsel job board: https://url.kounsel.link/SZrrWTusbTb
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare a portfolio or examples of your previous content creation work, if applicable
- Follow up with Kounsel after submitting your application to express your interest and reiterate your qualifications
- Prepare for a content creation challenge or audition as part of the interview process
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.