Content Creator

📌 Core Information

🔹 Job Title: Content Creator

🔹 Company: Scentsy Inc

🔹 Location: Meridian, Idaho, United States

🔹 Job Type: On-site, Full-time

🔹 Category: Manufacturing

🔹 Date Posted: May 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Conceptualizing and creating engaging multimedia content for social media platforms
• Collaborating with cross-functional teams to ensure brand consistency
• Leading video production and editing efforts
• Staying updated with industry trends and adapting to new platforms
• Managing multiple creative projects and delivering results under pressure

ASSUMPTION: This role requires a high level of creativity, adaptability, and strong communication skills to thrive in a fast-paced, collaborative environment.

📋 Key Responsibilities

✅ Conceptualize, create, edit, and present content for monthly social media assets, campaigns, and brand collaborations

✅ Create engaging multimedia content (videos, reels, graphics, mobile product photography, etc.)

✅ Effectively communicate campaign content to cross-functional teams, stakeholders, and management

✅ Lead the filming and editing of videos in the studio, on location, and at events

✅ Stay up-to-date with industry trends and incorporate them into content strategies

✅ Adapt to new social media channels and platforms

✅ Collaborate with the marketing/social team for larger campaigns and product launches

✅ Perform all other assigned tasks and requirements as needed

ASSUMPTION: The role may require occasional weekend or evening work, especially during events or campaign launches.

🎯 Required Qualifications

Education: Bachelor’s degree or equivalent experience

Experience: 2-5 years of content creation experience or relevant field

Required Skills:

• Compelling portfolio of work that reflects a strong brand aesthetic, a healthy imagination, and a creative mind
• Excellent understanding of photography, design, and social media trends
• Strong understanding of the importance of consistency in the creation of integrated campaign assets
• Ability to understand and communicate technical information with a video production team
• Ability to manage multiple creative efforts and deliver results on time and on budget in a pressured environment
• Expert understanding of on-set operations and duties of key roles
• Excellent time-management skills
• Expert communication and presentation skills
• Expert organizational, prioritization, and time management skills
• Proficiency with graphic design software (Adobe Premiere Pro, Adobe Photoshop, Illustrator, or equivalent)
• Ability to change creative direction quickly, as business dictates, while maintaining a positive attitude

Preferred Skills:

• Experience with social media analytics tools
• Knowledge of the direct selling industry

ASSUMPTION: While not explicitly stated, experience with video production equipment and software would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: Based on the company size and industry, the estimated salary range for this role is $45,000 - $60,000 per year. This is an estimate and the actual salary may vary based on experience and performance.

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on Scentsy products
• Opportunities for career growth and development

Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM. Occasional weekend or evening work may be required.

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and company sizes. The actual salary may vary based on the candidate's experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Scentsy operates in the manufacturing industry, specifically focusing on wickless candle warmers, fragrance, aromatic diffusers, and home decor.

Company Size: Scentsy is a mid-sized company with 1,001-5,000 employees, providing a structured yet collaborative work environment.

Founded: Scentsy was founded in 2004 by the Thompson family, starting as a small family operation and growing into an international leader in the direct selling industry.

Company Description:

• Scentsy is committed to simplicity, authenticity, and generosity in all aspects of its business.
• The company offers a family-like work environment, with a focus on honesty, hard work, and realness.
• Scentsy's business philosophy is centered around contributing more than it takes from relationships with Consultants, customers, and communities.

Company Specialties:

• Wickless candle warmers
• Fragrance
• Aromatic diffusers and all-natural oils
• Home decor and home fragrance

Company Website: https://scentsy.com/

ASSUMPTION: Scentsy's focus on family, generosity, and authenticity creates a unique company culture that values its employees and fosters growth.

📊 Role Analysis

Career Level: This role is suitable for a mid-career professional with 2-5 years of experience in content creation or a related field.

Reporting Structure: The Content Creator will report directly to the Social Media Manager and collaborate with various teams, including marketing, design, and photography.

Work Arrangement: This is an on-site, full-time position with a standard workweek of Monday-Friday, 8:00 AM - 5:00 PM. Occasional weekend or evening work may be required.

Growth Opportunities:

• As Scentsy continues to grow, there may be opportunities for the Content Creator to take on more responsibilities or move into a management role.
• The company offers training and development opportunities to help employees grow in their careers.

ASSUMPTION: The Content Creator role offers opportunities for growth and development within the company, as Scentsy values internal promotions and career progression.

🌍 Location & Work Environment

Office Type: Scentsy's headquarters is a modern, professional office environment with collaborative workspaces and on-site amenities.

Office Location(s): 2901 E. Pine Ave., Meridian, ID 83642, US

Geographic Context:

• Meridian, Idaho, is a rapidly growing city with a cost of living slightly below the national average.
• The area offers a mix of urban and outdoor recreation opportunities, with easy access to the Boise River and nearby mountains.
• Idaho has a relatively low crime rate and a strong sense of community.

Work Schedule: The standard workweek is Monday-Friday, 8:00 AM - 5:00 PM. Occasional weekend or evening work may be required, especially during events or campaign launches.

ASSUMPTION: The Content Creator role may require flexibility in working hours to accommodate events, campaigns, or other projects as needed.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the HR department
• In-person or video interview with the Social Media Manager and a team member
• Portfolio review and creative challenge
• Final interview with the Marketing Director

Key Assessment Areas:

• Creativity and imagination
• Understanding of photography, design, and social media trends
• Communication and presentation skills
• Time management and organizational skills
• Adaptability and ability to work under pressure

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Include a link to your portfolio showcasing your best work.
• Prepare for the creative challenge by brainstorming engaging content ideas for Scentsy's social media platforms.
• Research Scentsy's brand and values to demonstrate your understanding of the company and its culture.

ATS Keywords: Content creation, photography, video editing, graphic design, social media trends, time management, communication, organization, creativity, collaboration, campaign management, technical understanding, adaptability, presentation skills, brand aesthetic, multimedia content

ASSUMPTION: Scentsy's application process is designed to assess candidates' creativity, communication skills, and cultural fit, as well as their technical abilities.

🛠️ Tools & Technologies

• Adobe Premiere Pro
• Adobe Photoshop
• Adobe Illustrator
• Social media analytics tools (e.g., Hootsuite, Sprout Social)
• Video production equipment (e.g., cameras, lighting, audio recorders)

ASSUMPTION: The Content Creator will be expected to have proficiency in Adobe Creative Suite and may be required to learn and use new tools and technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Simplicity
• Authenticity
• Generosity

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and detail-oriented

Self-Assessment Questions:

• How do you embody Scentsy's core values in your work and personal life?
• Describe a time when you had to adapt to a significant change in a project or campaign. How did you handle it?
• How do you prioritize and manage multiple creative projects and deadlines?

ASSUMPTION: Scentsy values candidates who align with their core values and can thrive in a collaborative, adaptable work environment.

⚠️ Potential Challenges

• The Content Creator role may require working on tight deadlines and managing multiple projects simultaneously.
• Occasional weekend or evening work may be required, especially during events or campaign launches.
• The role may involve working with a diverse range of teams and stakeholders, requiring strong communication and collaboration skills.
• As Scentsy continues to grow, the Content Creator may need to adapt to new tools, technologies, or processes.

ASSUMPTION: The Content Creator role offers a dynamic and challenging work environment that requires strong time management, communication, and adaptability skills.

📈 Similar Roles Comparison

• Content Creator vs. Social Media Manager: The Content Creator focuses primarily on creating engaging content, while the Social Media Manager oversees the overall social media strategy and team.
• Content Creator vs. Graphic Designer: While both roles involve creating visual content, the Content Creator is responsible for a broader range of multimedia content, including videos and reels, while the Graphic Designer specializes in static graphics and branding.
• Content Creator vs. Videographer: The Content Creator may be involved in video production but is not solely responsible for videography. The Videographer specializes in capturing and editing video footage.

ASSUMPTION: The Content Creator role is unique in its focus on creating engaging multimedia content for social media platforms and requires a diverse skill set that combines creativity, technical ability, and communication.

📝 Sample Projects

• Develop a social media campaign for a new product launch, including videos, graphics, and reels.
• Create a series of engaging, on-brand videos showcasing Scentsy's manufacturing process and commitment to quality.
• Design and produce a promotional video for an upcoming company event or conference.

ASSUMPTION: The Content Creator will work on a variety of projects that showcase their creativity, technical ability, and understanding of Scentsy's brand and values.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing and branding strategy for Scentsy?
• What are the most significant challenges facing the social media team currently, and how can this role help address them?
• How does Scentsy support the professional development and growth of its employees?
• What are the key priorities for this role in the first 90 days?
• How does Scentsy measure the success of its social media campaigns, and how will this role contribute to those metrics?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to Scentsy's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare a portfolio showcasing your best work, including multimedia content and any relevant case studies or examples.
• Research Scentsy's brand and values to demonstrate your understanding of the company and its culture.
• Follow up with the HR department one week after submitting your application to confirm receipt and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.