📌 Core Information
🔹 Job Title: Content Creator
🔹 Company: SALT XC
🔹 Location: Chicago, US (Hybrid)
🔹 Job Type: Full-time
🔹 Category: Advertising & Marketing
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Creating engaging social media content for iconic brands
- Collaborating with a team of creatives and producers
- Planning, shooting, editing, and optimizing content for various platforms
- Identifying trends and opportunities in social media
- Working in a fast-paced, always-on environment
ASSUMPTION: This role requires a strong understanding of social media platforms and their unique content requirements. The ideal candidate will be comfortable working in a dynamic, collaborative environment and able to manage multiple priorities.
📋 Key Responsibilities
✅ Plan, shoot, edit, and optimize a wide range of content for social media platforms
✅ Identify trends and opportunities in social media and ideate concepts that align with brand strategies
✅ Create content for various platforms, including Instagram, TikTok, Twitter, and YouTube
✅ Collaborate with a team of creatives and producers to ensure ideas are brought to life faithfully
✅ Manage multiple priorities and assignments, executing with rapid turnaround times
ASSUMPTION: This role requires a high level of creativity, adaptability, and organization. The ideal candidate will be able to switch quickly between different styles and platforms.
🎯 Required Qualifications
Education: Bachelor's degree in a related field (e.g., Graphic Design, Marketing, or a similar discipline)
Experience: 1 to 3 years of experience in a design or content creation role
Required Skills:
- Expertise in social media content creation
- Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator, After Effects)
- Strong photography, videography, and video editing skills
- Excellent storytelling abilities
- Strong organizational skills and ability to work under tight deadlines
Preferred Skills:
- Experience in a creative agency environment
- Graphic design experience
- Passion for food and culinary industry
ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (based on industry standards for entry-level content creators in Chicago)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Professional development opportunities
Working Hours: Full-time, Monday-Friday, with flexibility for project needs
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level content creators in Chicago. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising & Marketing
Company Size: 201-500 employees
Founded: 2019
Company Description:
- SALT XC is an agency driven by the philosophy of Experiential Commerce™
- They take an integrated approach that connects consumer’s online and offline experiences through data, media, and memorable moments that drive brand transactions
- SALT XC works with iconic brands to create breakthrough social and digital ideas
Company Specialties:
- Experiential Commerce™
- Integrated marketing
- Social media content creation
Company Website: http://www.SaltXC.com
ASSUMPTION: SALT XC is a mid-sized agency with a focus on creating engaging consumer experiences that drive brand transactions. They work with a variety of iconic brands to create innovative social and digital content.
📊 Role Analysis
Career Level: Entry-level to mid-level
Reporting Structure: Reports to the Creative Director or a similar role
Work Arrangement: Hybrid (on-site and remote work)
Growth Opportunities:
- Advancement to senior content creator or management roles
- Expanding skillset to include additional creative disciplines
- Potential to work on high-profile brand campaigns
ASSUMPTION: This role offers opportunities for growth and development within the agency and the broader advertising industry.
🌍 Location & Work Environment
Office Type: Creative agency office
Office Location(s): 2045 W Grand Ave, PMB 89472, Chicago, Illinois 60612, US
Geographic Context:
- Chicago is a major city with a vibrant arts and culture scene
- The office is located in the West Town neighborhood, with easy access to public transportation
- The city offers a variety of dining, entertainment, and recreational options
Work Schedule: Monday-Friday, with flexibility for project needs
ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, providing flexibility for employees.
💼 Interview & Application Insights
Typical Process:
- Resume screening
- Phone or video call interview
- In-person or virtual portfolio presentation
- Final interview with the hiring manager
Key Assessment Areas:
- Portfolio quality and relevance
- Creativity and problem-solving skills
- Understanding of social media platforms and trends
- Collaboration and communication skills
Application Tips:
- Tailor your resume and portfolio to highlight relevant skills and experiences for this role
- Prepare examples of your work that demonstrate your ability to create engaging social media content
- Research SALT XC and their clients to show your understanding of the agency and its focus on Experiential Commerce™
ATS Keywords: Content creation, social media, photography, videography, video editing, Adobe Creative Suite, storytelling, collaboration, trend identification, social strategy
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on portfolio quality and relevant experience.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, InDesign, Illustrator, After Effects)
- Social media platforms (Instagram, TikTok, Twitter, YouTube)
- Project management tools (e.g., Asana, Trello, or similar)
ASSUMPTION: The ideal candidate will be proficient in Adobe Creative Suite and have a strong understanding of various social media platforms.
👔 Cultural Fit Considerations
Company Values:
- Creativity
- Collaboration
- Innovation
- Results-driven
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Focused on delivering high-quality work
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable managing multiple priorities and tight deadlines?
- Do you have a passion for creating engaging social media content?
ASSUMPTION: SALT XC values creativity, collaboration, and innovation. The ideal candidate will be able to work well in a team and adapt to a fast-paced environment.
⚠️ Potential Challenges
- Managing multiple priorities and tight deadlines
- Keeping up with the fast-paced nature of social media trends
- Working in a collaborative environment with diverse perspectives
- Adapting to the needs of various clients and brands
ASSUMPTION: The ideal candidate will be able to manage multiple priorities, adapt to change, and thrive in a collaborative environment.
📈 Similar Roles Comparison
- This role is similar to a Junior Content Creator or Social Media Specialist position, but with a focus on creating content for iconic brands
- Unlike some agencies, SALT XC focuses on Experiential Commerce™, which may require a different approach to content creation
- This role offers opportunities for growth and development within the agency and the broader advertising industry
ASSUMPTION: While this role shares similarities with other content creation positions, the focus on Experiential Commerce™ sets it apart and may require a unique skillset.
📝 Sample Projects
- Creating a series of TikTok videos for a food brand to increase engagement and reach
- Designing Instagram posts for a retail brand to promote a new product launch
- Editing a YouTube video for a non-profit organization to raise awareness about an important cause
ASSUMPTION: These sample projects demonstrate the variety of content creation tasks the ideal candidate may be responsible for in this role.
❓ Key Questions to Ask During Interview
- Can you describe a recent campaign that the team worked on and the results achieved?
- How does SALT XC approach collaboration and feedback within the creative team?
- What opportunities are there for professional development and growth within the agency?
- How does SALT XC measure the success of social media content, and what metrics are most important?
- Can you describe the work environment and company culture at SALT XC?
ASSUMPTION: These questions are designed to provide insight into the day-to-day responsibilities, work environment, and growth opportunities for the ideal candidate.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight relevant skills and experiences for this role
- Prepare examples of your work that demonstrate your ability to create engaging social media content
- Research SALT XC and their clients to show your understanding of the agency and its focus on Experiential Commerce™
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
