Content Creator

📌 Core Information

🔹 Job Title: Content Creator

🔹 Company: Kounsel

🔹 Location: Boston, MA

🔹 Job Type: Contract/Remote

🔹 Category: Marketing & Communications

🔹 Date Posted: May 15, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Remote (US only)

🚀 Job Overview

Kounsel is seeking creative Content Creators to produce engaging videos and host interactive livestreams across various social media platforms. This role involves promoting the brand, driving engagement, building community, and boosting sales.

• Create short-form and long-form video content to promote Kounsel.
• Host live streams, answer audience questions, and drive product awareness.
• Build relationships with followers through comments, DMs, and live interactions.
• Collaborate with the marketing team to align content with campaigns.
• Stay on top of trends to keep content fresh and engaging.

ASSUMPTION: This role requires a strong understanding of social media trends and a natural ability to engage an audience.

📋 Key Responsibilities

✅ Create engaging video content (tutorials, behind-the-scenes, product demos, etc.) to promote Kounsel.

✅ Host live streams, answer audience questions, and drive product awareness.

✅ Build relationships with followers through comments, DMs, and live interactions.

✅ Collaborate with the marketing team to align content with campaigns.

✅ Stay on top of trends to keep content fresh and engaging.

ASSUMPTION: This role requires strong communication and storytelling skills, as well as basic video editing skills (preferably CapCut).

🎯 Required Qualifications

Education: No formal education requirements mentioned.

Experience: 0-2 years of experience in content creation, live streaming, or related fields.

Required Skills:

• Confident on camera with a natural ability to engage an audience.
• Strong communication and storytelling skills.
• Experience with live streaming and community engagement.
• Familiarity with social media analytics and trends.
• Basic video editing skills (CapCut preferred).

Preferred Skills:

• Experience with Kounsel's products or services.
• Fluency in multiple languages (beneficial but not required).

ASSUMPTION: Candidates should have a strong presence on social media and a proven track record of creating engaging content.

💰 Compensation & Benefits

Salary Range: $20-30/hour (base compensation)

Benefits:

• Performance-Based Incentives: $0.001 per view, $0.01 per like, $0.10 per comment, save, or share, and 10%-20% commission on each sale generated.
• Flexible & Remote: Work from anywhere.
• Creative Freedom: Experiment with new content styles.
• Diverse & Supportive Team: Join a global community of innovators.
• Long-Term Brand Partnership: Opportunity to transition from a contract to an ongoing brand ambassador role.

Working Hours: Full-time (40 hours/week) with flexible scheduling.

ASSUMPTION: The compensation structure varies based on the type of video produced (per hour, per minute, or per completed video).

📌 Applicant Insights

🔍 Company Context

Industry: Kounsel operates in the health care industry, focusing on revolutionizing counseling services with cutting-edge technologies and AI-driven projects.

Company Size: Kounsel is a mid-sized company with 51-200 employees, offering a diverse and supportive team environment.

Founded: Kounsel was founded in 2018 and is headquartered in San Francisco, CA.

Company Description:

• Kounsel is an all-in-one platform to make online private practice easier.
• The company offers a wide array of features for online counseling services.
• Kounsel is committed to innovation, customer satisfaction, and continuous refinement of its product using cutting-edge technology.

Company Specialties:

• Online counseling services
• AI-driven projects
• Health, law, and veterinary services

Company Website: www.kounsel.io

ASSUMPTION: Kounsel's focus on innovation and customer satisfaction creates an environment that values creativity and adaptability.

📊 Role Analysis

Career Level: This role is an entry-level position, ideal for candidates seeking to gain experience in content creation and social media management.

Reporting Structure: The Content Creator will report directly to the Marketing Team and collaborate with various departments to align content with campaigns.

Work Arrangement: This is a remote, contract position with flexible scheduling. The role requires a strong work ethic and self-motivation, as well as the ability to manage time effectively.

Growth Opportunities:

• Long-term brand partnership: Transition from a contract to an ongoing brand ambassador role.
• Product collaboration: Possibility to be involved in exclusive content or product development initiatives.
• Career progression: Gain experience in content creation, live streaming, and social media management, which can lead to future opportunities in the marketing field.

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand their skills and advance their career within the company.

🌍 Location & Work Environment

Office Type: Remote (no physical office required)

Office Location(s): Boston, MA (remote work allows for flexibility in location within the US)

Geographic Context:

• Boston, MA: A vibrant, historic city with a diverse culture and numerous attractions.
• Remote work: Allows for flexibility and work-life balance, with the ability to work from anywhere within the US.

Work Schedule: Full-time (40 hours/week) with flexible scheduling, allowing for a healthy work-life balance.

ASSUMPTION: The remote work arrangement may require self-motivation and effective time management skills to maintain productivity and engagement.

💼 Interview & Application Insights

Typical Process:

• Resume screening
• Phone or video interview
• Content creation challenge or test
• Final interview with the marketing team

Key Assessment Areas:

• Communication and presentation skills
• Creativity and content ideas
• Video editing and production skills
• Understanding of social media trends and analytics

Application Tips:

• Highlight relevant experience and skills in your resume, focusing on content creation, live streaming, and social media management.
• Tailor your cover letter to demonstrate your understanding of Kounsel's mission and how your skills align with the role's requirements.
• Prepare a portfolio or reel showcasing your best work, including videos that demonstrate your creativity, engagement, and storytelling abilities.
• Be prepared to discuss your familiarity with Kounsel's products and services, as well as your ideas for promoting the brand.

ATS Keywords: Content creation, video editing, live streaming, social media analytics, storytelling, communication, trends, engagement, Kounsel, brand promotion

ASSUMPTION: The application process may vary, and additional steps or assessments could be included based on the company's needs and the candidate's qualifications.

🛠️ Tools & Technologies

• Video editing software: CapCut (preferred), iMovie, Adobe Premiere Pro, or similar
• Social media platforms: Instagram, TikTok, YouTube, and other relevant platforms
• Live streaming platforms: Instagram Live, TikTok Live, YouTube Live, or similar
• Analytics tools: Instagram Insights, TikTok Analytics, YouTube Analytics, or similar

ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role, and candidates should be comfortable learning and adapting to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Kounsel values creativity and continuous improvement.
• Customer satisfaction: The company prioritizes understanding and meeting the needs of its clients.
• Honesty: Kounsel fosters an environment of transparency and integrity.

Work Style:

• Self-motivated: Remote work requires strong self-motivation and time management skills.
• Creative: Candidates should be able to generate engaging content ideas and adapt to trends.
• Collaborative: The Content Creator will work closely with the marketing team and other departments to align content with campaigns.

Self-Assessment Questions:

• How do you stay up-to-date with social media trends and adapt your content strategy accordingly?
• Can you provide an example of a successful live stream or video campaign you've created, and what made it engaging for your audience?
• How do you balance creativity and data-driven decisions when creating content?

ASSUMPTION: Candidates who align with Kounsel's values and work style will be more likely to succeed in this role and contribute to the company's mission.

⚠️ Potential Challenges

• Keeping up with the fast-paced nature of social media trends and algorithms.
• Managing multiple platforms and content formats simultaneously.
• Maintaining a consistent brand voice and aesthetic across various platforms.
• Balancing creativity with data-driven decisions and performance metrics.

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Content Creator vs. Social Media Manager: While both roles focus on creating engaging content, the Social Media Manager may have additional responsibilities such as strategy development, analytics, and team management.
• Industry-specific context: Kounsel's focus on health care and counseling services sets this role apart from content creation positions in other industries.
• Career path comparison: This role can serve as a stepping stone to careers in marketing, social media management, or content strategy.

ASSUMPTION: Understanding the differences between similar roles and the unique aspects of this position can help candidates determine if this opportunity aligns with their career goals and interests.

📝 Sample Projects

• Create a series of engaging videos showcasing Kounsel's features and benefits for potential clients.
• Host a live Q&A session with a mental health professional to educate followers about the importance of self-care and mental health.
• Develop a TikTok campaign focused on mental health awareness, using trending audio and visual elements to engage a younger audience.

ASSUMPTION: These sample projects demonstrate the creative and engaging content expected from candidates in this role.

❓ Key Questions to Ask During Interview

• How does Kounsel support the growth and development of its Content Creators?
• Can you describe the team structure and how this role fits within the organization?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?
• How does Kounsel foster a creative and innovative work environment?
• What opportunities exist for collaboration with other departments or teams within the company?

ASSUMPTION: Asking thoughtful questions during the interview process can help candidates better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills, focusing on content creation, live streaming, and social media management.
• Prepare a portfolio or reel showcasing your best work, including videos that demonstrate your creativity, engagement, and storytelling abilities.
• Be prepared to discuss your familiarity with Kounsel's products and services, as well as your ideas for promoting the brand.
• Follow up with the hiring manager one week after submission to confirm receipt of your application and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.