Content Creator

📌 Core Information

🔹 Job Title: Content Creator

🔹 Company: Kohls

🔹 Location: Menomonee Falls, Wisconsin

🔹 Job Type: Full-Time, Hybrid (On-site Mon-Thu, Remote Fri)

🔹 Category: Marketing & Creative

🔹 Date Posted: April 8, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Creating engaging social content, with a focus on video and TikTok
• Collaborating with cross-functional teams to conceptualize and execute content
• Working on-site from Monday to Thursday, with the option to work remotely on Fridays
• Traveling as needed to capture content at events and photoshoots

ASSUMPTION: This role requires a balance of creativity and organization, with the ability to work independently and collaboratively.

📋 Key Responsibilities

✅ Conceptualize and create engaging and original content for all social platforms, aligning with Kohl’s voice and objectives

✅ Stay ahead of TikTok trends, challenges, and cultural moments to implement relevant and timely content into the social strategy

✅ Collaborate closely with Art Directors, Designers, Copywriters, and Strategy partners to understand campaign goals and messaging, translating them visually

✅ Execute end-to-end video production, including filming, editing, and sound design, to deliver high-quality content that drives awareness and engagement

✅ Experiment with different video styles, techniques, and formats to keep content fresh and appealing to diverse audiences

✅ Be creative and push boundaries while being mindful of corporate limitations

✅ Travel as needed to capture social content at events and photoshoots

✅ Additional tasks may be assigned

ASSUMPTION: This role requires strong multitasking skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in a related field

Experience: 2+ years of experience in social media content creation, with a strong emphasis on TikTok, Instagram Reels, and YouTube Shorts

Required Skills:

• Basic skills in photography, videography, video editing, and graphic design (experience with Adobe Suite or similar tools)
• Comfortable appearing (and speaking) on camera in social content
• Ability to capture still and motion content on iPhone camera and edit accordingly
• Strong visual and storytelling skills, with an eye for detail and a knack for quickly capturing attention
• Ability to present creative concepts in a professional, organized manner
• Excellent organization, time management, and multitasking skills
• Experience working in a collaborative team environment
• Strong communication skills and a creative mindset
• Social-first mindset, always thinking about what’s next in content trends and the ability to create quick-turn concepts and content

Preferred Skills:

• Photo art direction experience
• Experience working in fashion or beauty
• Strong understanding of photography and retouching

ASSUMPTION: This role requires a strong portfolio showcasing creative and engaging social media content.

💰 Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (Estimated, based on industry standards for 2-5 years of experience in the retail sector)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Employee discount
• Paid time off and holidays
• Tuition reimbursement

Working Hours: Full-time, 40 hours per week (On-site Mon-Thu, Remote Fri)

ASSUMPTION: Salary range is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Retail

Company Size: 10,001+ employees

Founded: 1962

Company Description:

• Kohl’s is a leading omnichannel retailer with more than 1,100 stores in 49 states
• Kohl’s business is built on a solid foundation of more than 60 million customers, an unmatched brand portfolio, industry-leading loyalty and Kohl’s Card programs, a convenient and accessible nationwide store footprint, and large digital business on Kohls.com and the Kohl’s mobile app

Company Specialties:

• Beauty
• Technology
• Software Engineers
• Retail
• Finance
• Marketing
• and Product Development

Company Website: careers.kohls.com

ASSUMPTION: Kohls is a well-established retailer with a strong presence in the United States, offering a wide range of products and services.

📊 Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Social Media Manager

Work Arrangement: Hybrid (On-site Mon-Thu, Remote Fri)

Growth Opportunities:

• Potential advancement to Senior Content Creator or Social Media Manager roles
• Expanding skills in video production, graphic design, and photography
• Gaining experience working with cross-functional teams and managing projects

ASSUMPTION: This role offers opportunities for growth and development within the marketing and creative departments at Kohls.

🌍 Location & Work Environment

Office Type: Corporate headquarters with a dedicated photo studio

Office Location(s): Menomonee Falls, Wisconsin

Geographic Context:

• Menomonee Falls is a suburb of Milwaukee, Wisconsin
• The area offers a mix of urban and suburban living, with easy access to outdoor recreation and cultural attractions
• Wisconsin has a humid continental climate, with warm summers and cold, snowy winters

Work Schedule: Full-time, 40 hours per week (On-site Mon-Thu, Remote Fri)

ASSUMPTION: The work environment at Kohls is collaborative and creative, with a focus on driving brand awareness and engagement through social media content.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen
• In-person or virtual interview with the hiring manager and team members
• Portfolio review and creative challenge
• Final interview with the Social Media Manager

Key Assessment Areas:

• Creativity and originality in social media content
• Understanding of TikTok trends and cultural moments
• Ability to work collaboratively and manage multiple projects
• Technical skills in photography, videography, and video editing

Application Tips:

• Tailor your resume and cover letter to highlight your experience with social media content creation, TikTok, and video production
• Include a portfolio showcasing your creative and engaging social media content
• Prepare for the creative challenge by brainstorming innovative content ideas that align with Kohl’s brand voice and objectives
• Research Kohl’s brand and recent social media campaigns to demonstrate your understanding of the company and its goals

ATS Keywords: Content Creator, Social Media, TikTok, Video Production, Photography, Videography, Video Editing, Graphic Design, Storytelling, Collaboration, Time Management, Communication, Creativity, Trend Awareness, Flexibility

ASSUMPTION: The application process at Kohls is competitive, with a focus on assessing the candidate’s creativity, technical skills, and cultural fit.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Premiere Pro, After Effects)
• iPhone camera and editing apps
• Social media platforms (TikTok, Instagram, Facebook, Twitter)
• Project management tools (Asana, Trello)

ASSUMPTION: This role requires proficiency in Adobe Creative Suite and familiarity with social media platforms and project management tools.

👔 Cultural Fit Considerations

Company Values:

• Customer Obsessed
• Own It
• Act with Integrity
• Work Together
• Innovate & Adapt

Work Style:

• Collaborative and creative
• Adaptable and flexible
• Results-driven and detail-oriented

Self-Assessment Questions:

• How do you stay up-to-date with the latest TikTok trends and cultural moments?
• Can you provide an example of a time when you had to push boundaries creatively while working within corporate limitations?
• How do you prioritize and manage multiple projects simultaneously?

ASSUMPTION: Kohls values candidates who are creative, collaborative, and adaptable, with a strong work ethic and a customer-focused mindset.

⚠️ Potential Challenges

• Keeping up with the fast-paced and ever-changing nature of social media trends
• Managing multiple projects and deadlines simultaneously
• Traveling as needed to capture content at events and photoshoots
• Working within corporate limitations while pushing creative boundaries

ASSUMPTION: This role requires strong time management and multitasking skills, as well as the ability to adapt to changing trends and priorities.

📈 Similar Roles Comparison

• This role is similar to a Social Media Content Creator or Video Producer, but with a specific focus on TikTok and video content
• In the retail industry, this role is crucial for driving brand awareness and engagement through social media channels
• Career progression could lead to roles such as Senior Content Creator, Social Media Manager, or even Director of Social Media

ASSUMPTION: This role is unique in its focus on TikTok and video content, but shares similarities with other social media and content creation positions in the retail industry.

📝 Sample Projects

• Creating a TikTok series to promote a new product launch
• Developing a social media campaign to drive engagement and awareness around a seasonal event
• Producing a series of videos to showcase the behind-the-scenes process of creating a marketing campaign

ASSUMPTION: These sample projects demonstrate the range of creative and strategic opportunities available in this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader marketing department?
• How does the company support the growth and development of its employees in this role?
• What are the biggest challenges facing the social media team currently, and how can this role help address them?
• How does the company measure the success of its social media campaigns, and what metrics are most important?
• What is the company culture like, and how does the social media team fit into the broader organization?

ASSUMPTION: These interview questions are designed to help the candidate understand the role, the team, and the company culture more deeply.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your experience with social media content creation, TikTok, and video production
• Prepare a portfolio showcasing your creative and engaging social media content
• Prepare for the creative challenge by brainstorming innovative content ideas that align with Kohl’s brand voice and objectives
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.