📌 Core Information
🔹 Job Title: Content Creator (m/w/d)
🔹 Company: Gusti Leder GmbH
🔹 Location: Remote - Ukraine
🔹 Job Type: Part-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: May 23, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Creating engaging and viral videos for TikTok and Instagram related to the brand.
- Freelance development, filming, and editing of content.
- Identifying and using trends, sounds, and challenges to increase engagement.
- Interacting with the community on TikTok and Instagram.
ASSUMPTION: This role requires a strong understanding of social media trends and a creative mindset to produce engaging content.
📋 Key Responsibilities
✅ Creating creative and viral videos on TikTok and Instagram related to the brand.
✅ Freelance development, filming, and editing of content using tools like CapCut or Adobe Premiere.
✅ Identifying and utilizing trends, sounds, and challenges to increase engagement.
✅ Interacting with the community on TikTok and Instagram by responding to comments and following trends.
ASSUMPTION: The role may require working with a team to align content with the brand's overall strategy.
🎯 Required Qualifications
Education: Not specified (this role is open to students and entry-level candidates).
Experience: 0-2 years of experience in video production and editing.
Required Skills:
- Passion for social media and understanding of trends.
- Fluency in English for communication with the team.
- Experience in video production and editing using tools like CapCut, Adobe Premiere, or similar.
- Creativity, sense of humor, and ability to turn simple ideas into viral content.
- Self-starter with good organizational skills and knowledge of trends.
Preferred Skills:
- Having an active TikTok or Instagram account with own content is a plus.
ASSUMPTION: Candidates with a background in marketing, communications, or a related field may have an advantage.
💰 Compensation & Benefits
Salary Range: €10 per approved video on TikTok and Instagram (not specified if this is a flat rate or hourly).
Benefits:
- Flexibility - ideal to combine with studies.
- Creative freedom - we want your ideas and style!
- Hands-on experience in Social Media Marketing.
Working Hours: 10-20 hours/week (flexible).
ASSUMPTION: The compensation structure is based on a per-video basis, with no mention of a fixed salary or hourly rate.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion. Gusti Leder is a growing retail company focused on sustainability, slow fashion, and transparency.
Company Size: 51-200 employees. This size allows for a more personal work environment and the opportunity to make a significant impact.
Founded: 2009. Gusti Leder has been in the market for over a decade, providing stability and experience.
Company Description:
- Gusti Leder is committed to using leather as the main material and focusing on sustainability and transparency in its procedures.
- The company values creativity, innovation, and a strong sense of style.
- Gusti Leder offers a unique blend of traditional craftsmanship and modern design.
Company Specialties:
- Sustainable and ethical fashion.
- High-quality leather products.
- Slow fashion and timeless design.
Company Website: https://www.gusti-leder.de/
ASSUMPTION: Gusti Leder's commitment to sustainability and ethical practices may attract candidates who share these values.
📊 Role Analysis
Career Level: Entry Level. This role is ideal for students or recent graduates looking to gain experience in social media marketing and content creation.
Reporting Structure: This role may report directly to the marketing manager or a similar position, depending on the company's organizational structure.
Work Arrangement: Part-Time, Remote. This role offers flexibility and the ability to work from anywhere in Ukraine.
Growth Opportunities:
- Gaining hands-on experience in social media marketing.
- Potential full-time opportunities or career progression within the marketing department.
- Developing skills in video production, editing, and content creation.
ASSUMPTION: As a growing company, Gusti Leder may offer opportunities for growth and advancement as the candidate's skills and experience develop.
🌍 Location & Work Environment
Office Type: Remote. This role does not require working from a physical office, allowing for greater flexibility.
Office Location(s): Not applicable (remote work).
Geographic Context:
- Ukraine has a growing tech industry and a large talent pool, making it an attractive location for remote work.
- The time zone (Eastern European Time, UTC+2) may require some flexibility in working hours to accommodate team meetings.
- Ukraine offers a lower cost of living compared to many European countries, potentially increasing the candidate's disposable income.
Work Schedule: 10-20 hours/week, with flexibility in working hours.
ASSUMPTION: Candidates should be comfortable working independently and managing their own time in a remote setting.
💼 Interview & Application Insights
Typical Process:
- Submit a short video via WhatsApp to +49 1795353513, following a trend or presenting yourself in an entertaining way.
- If selected, proceed to the next round of the interview process (not specified).
- Receive an offer and start working (if successful).
Key Assessment Areas:
- Creativity and ability to generate engaging content.
- Understanding of social media trends and platforms.
- Communication skills and ability to work independently.
Application Tips:
- Tailor your video submission to showcase your creativity and understanding of the brand.
- Highlight your relevant skills and experience in your application materials.
- Be prepared to discuss your ideas for engaging content and how you would approach the role.
ATS Keywords: Social Media, Video Production, Editing, Creativity, Trend Analysis, Community Interaction, Self-Starter, Organization, TikTok, Instagram.
ASSUMPTION: The application process is straightforward and focused on assessing the candidate's creative abilities and understanding of social media trends.
🛠️ Tools & Technologies
- CapCut or Adobe Premiere (video editing tools).
- TikTok and Instagram (social media platforms).
- WhatsApp (communication platform for application submission).
ASSUMPTION: Candidates should be comfortable using basic video editing tools and familiar with popular social media platforms.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation.
- Sustainability and ethical practices.
- High-quality craftsmanship and design.
Work Style:
- Flexible and independent, with a focus on results rather than hours worked.
- Collaborative, with a willingness to share ideas and learn from others.
- Adaptable, with the ability to pivot and respond to changing trends.
Self-Assessment Questions:
- Do you share Gusti Leder's commitment to sustainability and ethical fashion?
- Are you comfortable working independently and managing your own time in a remote setting?
- Do you have a strong sense of creativity and a passion for social media?
ASSUMPTION: Candidates who align with Gusti Leder's values and work style will be more likely to succeed in this role and enjoy their work.
⚠️ Potential Challenges
- Keeping up with the fast-paced nature of social media trends and algorithms.
- Maintaining a consistent level of creativity and engagement over time.
- Balancing this part-time role with other commitments, such as studies or a full-time job.
- Potential language barriers or cultural differences when working with a remote team.
ASSUMPTION: These challenges can be mitigated by strong communication, time management skills, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- This role is similar to a Social Media Content Creator or Video Producer, but with a focus on creating viral content for a specific brand.
- In the fashion industry, this role may require a stronger understanding of trends and a willingness to adapt to changing styles.
- Compared to other entry-level marketing roles, this position offers a unique opportunity to gain hands-on experience in content creation and social media marketing.
ASSUMPTION: Candidates should research similar roles and the fashion industry to better understand the unique aspects of this position.
📝 Sample Projects
- Creating a TikTok video that showcases a new product launch, using relevant trends and hashtags to increase engagement.
- Developing an Instagram story series that educates followers about the brand's commitment to sustainability and ethical practices.
- Editing a short video that highlights customer testimonials or user-generated content, showcasing the brand's products in action.
ASSUMPTION: These sample projects demonstrate the types of content the candidate may be expected to create in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the brand?
- What are the key performance indicators (KPIs) for success in this role?
- How does the company support the creative process and ensure that content aligns with the brand's values?
- What opportunities are there for growth and development within the marketing department?
- How does the company accommodate remote workers and ensure effective communication and collaboration?
ASSUMPTION: These questions will help the candidate better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit a short video via WhatsApp to +49 1795353513, following a trend or presenting yourself in an entertaining way.
- Tailor your video submission to showcase your creativity and understanding of the brand.
- Prepare for the next round of the interview process, focusing on your ideas for engaging content and how you would approach the role.
- Follow up after submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
