Content Creator (UAE)

📌 Core Information

🔹 Job Title: Content Creator (UAE)

🔹 Company: Greenpark

🔹 Location: Abu Dhabi, Abu Dhabi (Remote)

🔹 Job Type: Full-time, permanent

🔹 Category: Content Creation

🔹 Date Posted: 2025-05-14

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Creating high-impact, short-form video and visual content for social and digital platforms
• Collaborating with chefs, foodservice professionals, and editorial teams to develop market-specific content
• Managing the full content production process, from concepting to delivery
• Monitoring trends and cultural moments to create timely and relevant content
• Working across time zones and collaborating with international teams

ASSUMPTION: This role requires a high level of creativity, adaptability, and strong communication skills to work effectively with diverse teams and stakeholders.

📋 Key Responsibilities

✅ Produce short-form video and still content that performs across platforms like LinkedIn, Instagram, and YouTube, with a clear focus on B2B foodservice professionals

✅ Collaborate with chefs, food professionals, and editorial teams to develop content that aligns with key messaging, educational goals, and seasonal priorities

✅ Translate campaign strategies and editorial plans into engaging visual content tailored to each market

✅ Monitor trends, cultural moments, and industry events to create content that is timely, relevant, and engages its target audience

✅ Take ownership of the full content process, from concepting, scripting, filming, and editing to final delivery

✅ Maintain and manage a content production calendar, ensuring timely and efficient delivery across markets and platforms

✅ Leverage your network of local talent and suppliers to support content creation

✅ Work across time zones and collaborate effectively with international client and agency teams

ASSUMPTION: This role requires strong project management skills and the ability to balance multiple overlapping projects and tight timelines.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Communications, Marketing, or a related discipline)

Experience: 3+ years of experience producing video and visual content for social and web platforms, ideally with a focus on food and hospitality

Required Skills:

• Fluency in English and Arabic
• Excellent production skills, including filming, directing non-professional talent, and editing with tools like Premiere Pro, Lightroom, and Canva
• Up-to-date knowledge of social media content trends, particularly in food, drink, hospitality, and culinary sectors
• Strong attention to detail and the ability to balance creativity with performance goals and brand guidelines
• Comfortable managing multiple overlapping projects and tight timelines
• Experience collaborating with internal stakeholders, clients, and creative teams across regions and time zones

Preferred Skills:

• Experience working with B2B foodservice brands
• Familiarity with the UAE and KSA foodservice industry

ASSUMPTION: Candidates with a strong local network in the UAE and KSA and the ability to scale production when needed will be highly sought after for this role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Content Creator role in the UAE with 3+ years of experience, the estimated salary range is AED 25,000 - 35,000 per month (USD 6,800 - 9,500).

Benefits:

• 25 days of paid holidays per year + UAE public holidays and your birthday off
• Christmas Closure
• Monthly entertainment subscription (e.g., Amazon Prime, Netflix, Spotify, etc.)
• Access to Employee Assistance Programme (EAP)
• Participation in wellness and peer recognition initiatives
• Social events and work-from-abroad policy
• Yearly Calm subscription

Working Hours: Full-time, with flexible hours and the ability to work remotely

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Greenpark is a global, award-winning, performance-driven content leader and brand publishing agency, specializing in omnichannel search and social content enabled by the latest tech and AI innovations.

Company Size: Greenpark has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Greenpark was founded in 2015 and has since grown to have offices in London, New York, Cape Town, Singapore, Jakarta, and São Paulo.

Company Description:

• Greenpark creates amazing content that people and algorithms love, specializing in omnichannel search and social content
• The company works with a global client portfolio, including Unilever, Campari Group, AIA, Sanofi, Nestle, Lipton, Kimberley Clark, Straumann, Ricola, Globe Telecom, and more
• Greenpark is guided by its value mantra 'We Strive Acting Together With Kindness'

Company Specialties:

• Content Development
• SEO Optimization
• Advertising
• Digital Marketing
• Editorial
• Social Media
• Social Listening
• Content Marketing
• Brand Publishing
• Content Strategy
• Audience Engagement
• Analytics
• Data & Insights
• Strategy
• Tech
• Creative
• Content Hubs
• Creative Production
• Digital PR
• AI Content
• Website Development
• Generative-AI
• Social search
• AI search
• Omnichannel search
• and SEO

Company Website: Greenpark Digital

ASSUMPTION: Greenpark's global presence and diverse client portfolio offer unique opportunities for candidates to work on international projects and gain exposure to various industries.

📊 Role Analysis

Career Level: This role is suitable for an experienced Content Creator looking to take the next step in their career, with opportunities for growth and progression within the company.

Reporting Structure: The Content Creator will report directly to the Content Manager or a similar role within the organization.

Work Arrangement: This role is remote-friendly, with the ability to work from the UAE and potentially travel to KSA for content production.

Growth Opportunities:

• Potential to grow into a senior role within the content team
• Opportunities to work on international projects and gain exposure to various industries
• Chance to develop skills in AI content creation and other emerging technologies

ASSUMPTION: Greenpark's commitment to employee growth and development, as well as its focus on innovation, provides ample opportunities for the right candidate to advance their career within the organization.

🌍 Location & Work Environment

Office Type: Remote-friendly, with the option to work from Greenpark's Abu Dhabi office or from home

Office Location(s): 12 Cock Lane, 4th Floor, London, England EC1A 9BU, GB; Jl. DR. Ide Anak Agung Gde Agung, Menara Rajawali, Ground Floor, Lot 5.1, 12950, Jakarta , Jakarta 10230, ID; Av. Nove de Julho, 5017, 12º andar, São Paulo, Jardim Paulista 01423-010, BR; 20 Pasir Panjang Road (East Wing), Mapletree Business City, Level 3, Singapore, Singapore 117439, SG

Geographic Context:

• The UAE, particularly Abu Dhabi, offers a multicultural environment with a thriving food and hospitality industry
• The UAE's strategic location and time zone make it an ideal hub for working with international clients and teams
• The UAE's tax-free income and high quality of life make it an attractive destination for expat professionals

Work Schedule: Full-time, with flexible hours and the ability to work remotely

ASSUMPTION: The UAE's multicultural environment and thriving food and hospitality industry provide ample opportunities for the Content Creator to develop unique and engaging content for a B2B foodservice brand.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• In-depth interview with the hiring manager and/or team members
• Portfolio review and/or content creation test
• Final interview with the head of the content team or a senior stakeholder
• Job offer and onboarding

Key Assessment Areas:

• Portfolio quality and relevance to the role
• Content creation skills and technical proficiency
• Cultural fit and alignment with Greenpark's values
• Communication and collaboration skills
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Showcase your portfolio with a diverse range of content that demonstrates your creativity and versatility
• Prepare for interview questions that focus on your content creation process, industry knowledge, and cultural fit
• Be ready to discuss your local network and ability to scale production when needed

ATS Keywords: Content Creator, Video Production, Visual Storytelling, Social Media, B2B Marketing, Food Industry Knowledge, Networking, Creative Delivery, Attention to Detail, Culinary Content, Language Fluency

ASSUMPTION: Greenpark's hiring process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's values, ensuring the best possible match for the role.

🛠️ Tools & Technologies

• Premiere Pro
• Lightroom
• Canva
• Social media platforms (LinkedIn, Instagram, YouTube, etc.)
• Project management tools (e.g., Asana, Trello, or similar)
• Content calendar tools (e.g., CoSchedule, Buffer, or similar)

ASSUMPTION: The Content Creator should be proficient in using industry-standard tools and technologies for video production, editing, and content management.

👔 Cultural Fit Considerations

Company Values:

• We Strive
• Acting Together
• With Kindness

Work Style:

• Collaborative and team-oriented
• Adaptable and responsive to feedback
• Creative and innovative
• Data-driven and results-focused
• Committed to continuous learning and improvement

Self-Assessment Questions:

• How do you align with Greenpark's core values, particularly 'We Strive', 'Acting Together', and 'With Kindness'?
• How comfortable are you working in a remote or hybrid team environment, collaborating with international stakeholders?
• How do you balance creativity with performance goals and brand guidelines in your content creation process?

ASSUMPTION: Greenpark's values-driven culture and commitment to collaboration make it essential for candidates to demonstrate a strong fit with the company's core values and work style.

⚠️ Potential Challenges

• Managing multiple overlapping projects and tight timelines
• Balancing creativity with performance goals and brand guidelines
• Working across time zones and collaborating with international teams
• Adapting to the unique cultural and market-specific requirements of the UAE and KSA
• Keeping up with the latest trends and best practices in social media content creation

ASSUMPTION: The Content Creator should be prepared to face these challenges and have strategies in place to overcome them effectively.

📈 Similar Roles Comparison

• Unlike traditional B2C content creation roles, this role focuses on creating content tailored to B2B foodservice professionals
• Greenpark's global presence and diverse client portfolio offer unique opportunities for candidates to work on international projects and gain exposure to various industries
• This role requires a strong local network in the UAE and KSA and the ability to scale production when needed, which may not be required in other content creation roles

ASSUMPTION: Candidates should be aware of the unique aspects of this role and how it differs from other content creation positions in the industry.

📝 Sample Projects

• Creating a series of educational videos featuring local chefs demonstrating cooking techniques and recipes for a B2B foodservice brand
• Developing a social media campaign that highlights the brand's commitment to sustainability and corporate social responsibility
• Producing a content hub that showcases the brand's product portfolio and industry thought leadership articles

ASSUMPTION: These sample projects demonstrate the range of content creation opportunities available to the Content Creator in this role.

❓ Key Questions to Ask During Interview

• Can you describe the content strategy and editorial plan for the B2B foodservice brand I would be working on?
• How does the content team collaborate with international clients and stakeholders, and what tools do you use to facilitate communication and project management?
• What are the key performance indicators (KPIs) used to measure the success of the content created for this brand, and how are they tracked and analyzed?
• How does Greenpark support the professional development and growth of its content team members?
• What are the most challenging aspects of working on content for a B2B foodservice brand, and how can I best prepare to overcome them?

ASSUMPTION: Asking these questions will help candidates better understand the role, the company, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio showcasing your best work, with a focus on food-centric and B2B content
• Be ready to discuss your local network and ability to scale production when needed during your interview
• Follow up with the Greenpark HR team within one week of submitting your application to confirm receipt and inquire about the next steps in the hiring process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.