Content Development Specialist

📌 Core Information

🔹 Job Title: Content Development Specialist

🔹 Company: Allegro

🔹 Location: Warsaw, Mazowieckie, Poland

🔹 Job Type: Full-time, On-site

🔹 Category: Marketing & Communications

🔹 Date Posted: April 4, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing content for Allegro's largest campaigns, such as Allegro Days, Smart! Weeks, and Black Weeks.
• Collaborating with the UX team to design campaign-specific pages, focusing on user experience.
• Analyzing data, making data-driven decisions, and implementing A/B tests to improve campaign performance.
• Working closely with various internal teams, including UX, Graphics, Campaign Teams, Advertising Teams, and Technology Teams.
• Keeping up-to-date with industry trends and best practices, and applying them to Allegro's campaigns.

ASSUMPTION: This role requires a high level of collaboration and adaptability, as the content developer will need to work with multiple teams and adjust to changing priorities during campaign periods.

📋 Key Responsibilities

✅ Prepare content for Polish and international markets, focusing on sourcing campaigns.

✅ Work closely with various teams, including UX, Graphics, Campaign Teams, Advertising Teams, and Technology Teams.

✅ Conduct A/B tests and implement new initiatives to improve campaign performance.

✅ Make data-driven decisions and react to emerging needs during sales campaigns.

✅ Contribute to the development of Allegro's e-commerce and logistics future in Poland.

ASSUMPTION: This role may require working on weekends or outside regular business hours during peak campaign periods.

🎯 Required Qualifications

Education: Master's degree in Digital Communication, Digital Marketing, E-commerce, E-business, IT/AI, or a related field.

Experience: Proven experience in large e-commerce projects and content development.

Required Skills:

• Excellent communication skills in Polish and English (B2 level or higher).
• Strong data analysis skills and the ability to make data-driven decisions.
• Proven ability to work effectively in cross-functional, multicultural teams.
• Ability to adapt to a dynamic work environment and manage multiple priorities.
• Familiarity with Jira, Google Workspace, and Figma is an asset.

Preferred Skills:

• Experience with e-commerce platforms and UX design.
• Knowledge of ClickUp application.

ASSUMPTION: Candidates with experience in content development for large-scale e-commerce campaigns and a proven track record of driving results through data-driven decision-making will be prioritized.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between PLN 8,000 - 12,000 gross per month, depending on experience and qualifications. This estimate is based on market research and Allegro's size as a mid-sized company in the technology industry.

Benefits:

• Medical care
• Sports card
• Cinema tickets
• Allegro coupons
• Lunch card
• Preschool subsidy
• Training budget
• English classes

Working Hours: Full-time, with the possibility of working overtime during peak campaign periods.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience and qualifications. Allegro offers a comprehensive benefits package to attract and retain top talent in the competitive Polish job market.

📌 Applicant Insights

🔍 Company Context

Industry: Allegro operates in the competitive e-commerce and technology sector in Poland, with a strong focus on innovation and customer experience.

Company Size: Allegro is a mid-sized company with approximately 5,000-10,000 employees, providing a dynamic and collaborative work environment.

Founded: Allegro was founded in 1999 and has since grown to become the most popular shopping platform in Poland and the largest e-commerce platform of European origin.

Company Description:

• Allegro offers a wide range of products in key categories, including Automotive, Fashion, Home & Garden, Electronics, Books and Collectibles, Kids, and Health and Beauty.
• The company operates a marketplace model, allowing customers to buy products from over 135,000 merchants.
• Allegro provides modern financial services, such as Allegro Pay, and a wide network of 50,000 pickup points for customer convenience.

Company Specialties:

• E-commerce platform development
• Customer experience and satisfaction
• Marketing and advertising strategies
• Logistics and delivery services

Company Website: allegro.pl

ASSUMPTION: Allegro's success in the Polish e-commerce market is driven by its focus on innovation, customer experience, and collaboration with a diverse range of merchants and partners.

📊 Role Analysis

Career Level: This role is suitable for mid-level professionals with 2-5 years of experience in content development, digital marketing, or a related field.

Reporting Structure: The Content Development Specialist will report directly to the Campaign Team Manager or a similar role within Allegro's marketing organization.

Work Arrangement: This is an on-site, full-time position with the possibility of working overtime during peak campaign periods.

Growth Opportunities:

• Progression to senior roles within the marketing or campaign teams.
• Expansion into related fields, such as UX design, product management, or marketing strategy.
• International opportunities, as Allegro continues to expand its presence in European markets.

ASSUMPTION: Allegro's fast-paced growth and expansion present numerous opportunities for career development and advancement within the organization.

🌍 Location & Work Environment

Office Type: Allegro's offices are modern, collaborative workspaces designed to foster creativity and productivity.

Office Location(s): Warsaw, with additional offices in Poznań, Kraków, and Toruń.

Geographic Context:

• Warsaw is the capital and largest city of Poland, with a population of approximately 1.8 million people.
• The city is known for its vibrant culture, rich history, and diverse culinary scene.
• Warsaw is a major hub for technology, finance, and business in Central and Eastern Europe.

Work Schedule: Full-time, with the possibility of working overtime during peak campaign periods. Allegro offers flexible working arrangements, including remote work options for certain roles and teams.

ASSUMPTION: Allegro's Warsaw office provides a dynamic and collaborative work environment, with ample opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission through Allegro's careers portal.
• Phone or video screening to assess communication skills and cultural fit.
• On-site or virtual interview with the hiring manager and relevant team members.
• Final decision and job offer.

Key Assessment Areas:

• Communication skills and ability to work effectively in a multicultural team.
• Data analysis skills and ability to make data-driven decisions.
• Cultural fit and alignment with Allegro's values and mission.
• Problem-solving skills and ability to adapt to changing priorities.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of your content development work, focusing on large-scale e-commerce campaigns.
• Research Allegro's company culture and values, and be prepared to discuss how your personal values align with the organization's mission.

ATS Keywords: Content Development, E-commerce, Marketing, Data Analysis, A/B Testing, Campaign Management, Polish, English, Jira, Google Workspace, Figma

ASSUMPTION: Allegro's recruitment process is designed to assess candidates' technical skills, cultural fit, and ability to thrive in a dynamic, collaborative work environment.

🛠️ Tools & Technologies

• Jira
• Google Workspace (Gmail, Google Drive, Google Docs)
• Figma
• ClickUp (optional)

ASSUMPTION: Allegro provides its employees with access to the tools and technologies necessary to perform their jobs effectively and efficiently.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity
• Innovation and continuous improvement
• Collaboration and teamwork
• Integrity and responsibility
• Diversity and inclusion

Work Style:

• Dynamic and fast-paced, with a focus on results and continuous improvement.
• Collaborative and team-oriented, with a strong emphasis on cross-functional cooperation.
• Data-driven and analytical, with a focus on making informed decisions based on data insights.

Self-Assessment Questions:

• Do you have a proven track record of driving results through data-driven content development strategies?
• Are you comfortable working in a dynamic, collaborative environment with multiple stakeholders?
• Do you thrive in a fast-paced, results-oriented work environment?

ASSUMPTION: Allegro's culture is characterized by its focus on innovation, customer-centricity, and collaboration, with a strong emphasis on data-driven decision-making and continuous improvement.

⚠️ Potential Challenges

• The role may require working overtime or on weekends during peak campaign periods.
• The dynamic and fast-paced work environment may be challenging for candidates who prefer a more structured or predictable work environment.
• The role may require working with a diverse range of internal teams, which can be challenging for candidates who prefer to work independently or with a smaller, more cohesive team.
• The competitive Polish e-commerce market may present challenges in terms of standing out and driving results for Allegro's campaigns.

ASSUMPTION: Allegro's dynamic and collaborative work environment presents both opportunities and challenges for candidates, depending on their individual preferences and work styles.

📈 Similar Roles Comparison

• Content Development Specialist (Allegro) vs. Content Marketing Manager (Competitor):
• Allegro's role focuses on sourcing campaigns and working closely with various internal teams, while the competitor's role may have a broader focus on content strategy and external communication.
• The Allegro role may require more data analysis and A/B testing, while the competitor's role may emphasize brand building and storytelling.
• Industry-specific context:
• Allegro operates in the competitive Polish e-commerce market, with a strong focus on innovation and customer experience.
• The Polish e-commerce market is characterized by its rapid growth and high potential for expansion, with a strong emphasis on mobile commerce and omnichannel retailing.
• Career path comparison:
• The Content Development Specialist role at Allegro may provide opportunities for progression to senior roles within the marketing or campaign teams, as well as expansion into related fields such as UX design, product management, or marketing strategy.
• The career path for the Content Marketing Manager role at a competitor may vary depending on the organization's structure and priorities.

ASSUMPTION: Allegro's Content Development Specialist role offers unique opportunities for career growth and development within the organization, with a strong focus on data-driven decision-making and collaboration with diverse internal teams.

📝 Sample Projects

• Developing and executing a content strategy for Allegro's largest annual campaign, Allegro Days, with a focus on driving customer engagement and conversions.
• Collaborating with the UX team to design and implement A/B tests for campaign-specific pages, with a focus on improving user experience and driving results.
• Analyzing campaign performance data and making data-driven recommendations for future campaign iterations and optimizations.

ASSUMPTION: Allegro's Content Development Specialist role offers a unique opportunity to work on high-impact projects that drive results and contribute to the company's overall success in the competitive Polish e-commerce market.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow and collaboration process between the Content Development team and other internal teams, such as UX and Campaign Teams?
• How does Allegro support the professional development and growth of its employees, particularly in relation to this role?
• What are the key priorities and challenges for the Content Development team in the coming months, and how can this role contribute to addressing them?
• How does Allegro measure the success of its campaigns, and what key performance indicators (KPIs) are most relevant to this role?
• What opportunities are there for collaboration and knowledge-sharing with other teams and departments within Allegro?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding Allegro's unique work environment and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Allegro Careers Portal.
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on large-scale e-commerce campaigns and data-driven content development strategies.
• Prepare examples of your content development work, focusing on your ability to drive results and make data-driven decisions.
• Research Allegro's company culture and values, and be prepared to discuss how your personal values align with the organization's mission.
• Follow up with Allegro's recruitment team one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.