📌 Core Information
🔹 Job Title: Content Editor - Liverpool Echo
🔹 Company: Reach plc
🔹 Location: Liverpool, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Journalism & Media
🔹 Date Posted: 2025-04-16
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting a team of reporters to deliver engaging content
- Managing the publishing of news and lifestyle articles
- Overseeing social media channels
- Developing audience loyalty strategies
ASSUMPTION: This role requires a balance of creative and managerial skills, with a focus on driving audience engagement through high-quality content.
📋 Key Responsibilities
✅ Supporting a team of reporters to deliver engaging content, including words, pictures, video, data, and interactives
✅ Organizing and managing the publishing of fresh, engaging, accurate, and legally-sound news and lifestyle content
✅ Launching live blogs for big stories and maintaining momentum as readers flock to the sites
✅ Working shifts on a rota basis, including evenings and weekends
ASSUMPTION: This role involves a high level of responsibility and requires strong organizational skills, as well as the ability to work well under pressure.
🎯 Required Qualifications
Education: Senior NCTJ/NQJ Level 6 journalism (or in-house equivalent) qualification or relevant time served
Experience: Proven track record of writing and editing digital news content in a fast-paced newsroom environment
Required Skills:
- Excellent writing and storytelling skills
- Thorough understanding of news brands and audience engagement strategies
- Good understanding of SEO, search, social, and digital audience behavior
- Excellent local knowledge
Preferred Skills:
- Prior people management experience or keen to step up into a management role
- Social media savvy with experience utilizing various social platforms
ASSUMPTION: Candidates with a strong portfolio of published work and a proven ability to generate engaging content will be highly sought after for this role.
💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum (based on industry standards for a Content Editor role in Liverpool)
Benefits:
- Help saving for retirement - pension scheme with matched contributions up to 6%
- 25 days holiday per year, with the opportunity to accrue additional days
- Giving back day - an additional day of leave to support a cause close to your heart
- Enhanced family leave - including maternity, paternity, and adoption leave
- Private Healthcare Cash Plan
- Wellbeing support - including a 24/7 employee assistance programme
- Career opportunities - support from line managers and learning & development programmes
Working Hours: 40 hours per week, with a flexible approach required to work shifts on a rota basis, including evenings and weekends
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Content Editor role in Liverpool. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Reach plc is the UK’s and Ireland’s largest commercial news publisher, with a portfolio of over 120 trusted brands, including national titles like the Mirror, Express, Daily Record, and Daily Star, as well as local and US brands.
Company Size: Reach plc has 1,001-5,000 employees, providing a large and diverse work environment.
Founded: Reach plc was founded in 1832 and has a rich history in the publishing industry.
Company Description:
- Home to iconic digital platforms, magazines, and newspapers
- Reaches 69% of the UK online population each month
- Committed to being an inclusive employer and encourages applications from all suitable applicants
Company Specialties:
- News publishing
- Digital media
- Journalism
Company Website: http://www.reachplc.com
ASSUMPTION: Reach plc's extensive portfolio of brands and large employee base provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is suitable for an experienced senior journalist looking to take the next step in their career or a senior reporter seeking a new challenge.
Reporting Structure: The Content Editor will support a team of reporters and oversee the publishing of content across various platforms.
Work Arrangement: This role is based in the Liverpool city centre Hub and is open to candidates based in and around Liverpool. The role requires a flexible approach to working shifts on a rota basis, including evenings and weekends.
Growth Opportunities:
- Progression to a management role within the newsroom
- Expanding local knowledge and expertise
- Developing skills in digital audience engagement and SEO
ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally within a large and established publishing company.
🌍 Location & Work Environment
Office Type: The Liverpool Echo office is located in the city centre, providing a vibrant and dynamic work environment.
Office Location(s): Liverpool, United Kingdom
Geographic Context:
- Liverpool is a major city in North West England, with a rich cultural heritage and a thriving arts scene
- The city is home to several prominent sports teams and hosts various events throughout the year
- Liverpool has a diverse and multicultural population, providing a wealth of story ideas and perspectives
Work Schedule: The role requires a flexible approach to working shifts on a rota basis, including evenings and weekends.
ASSUMPTION: The vibrant and dynamic work environment in Liverpool, combined with the city's rich cultural heritage, provides an ideal setting for a Content Editor to thrive.
💼 Interview & Application Insights
Typical Process:
- Online application and CV submission
- Phone or video screening
- Face-to-face interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Journalistic skills and experience
- Writing and storytelling abilities
- Local knowledge and understanding of the Liverpool Echo audience
- Cultural fit and alignment with company values
Application Tips:
- Tailor your CV and cover letter to highlight your relevant experience and skills for this role
- Include examples of your published work and explain how you approach storytelling and audience engagement
- Demonstrate your understanding of the Liverpool Echo brand and its audience
ATS Keywords: Content Editor, Liverpool Echo, Journalism, Digital News, SEO, Social Media, Audience Engagement, People Management, Storytelling, Local Knowledge, Creativity, Innovation, News Coverage, Data Journalism, Live Blogging, Communication, Motivation
ASSUMPTION: The application process for this role is likely to be competitive, and candidates should tailor their application materials to demonstrate their unique qualifications and fit for the position.
🛠️ Tools & Technologies
- Content management systems (CMS)
- Social media platforms (e.g., Facebook, X, Instagram, TikTok)
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Familiarity with industry-standard tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Inclusive - Reach plc is committed to being an inclusive employer and encourages applications from all suitable applicants
- Trusted - The company is home to over 120 trusted brands, with a focus on delivering accurate and reliable news and information
- Ambitious - Reach plc is dedicated to growing its audience and expanding its reach across various platforms
Work Style:
- Collaborative - The role involves supporting a team of reporters and working together to deliver engaging content
- Adaptable - The role requires a flexible approach to working shifts on a rota basis, including evenings and weekends
- Creative - The ideal candidate will be brimming with story ideas and an innovative thinker
Self-Assessment Questions:
- Do you have a strong understanding of the Liverpool Echo brand and its audience?
- Are you comfortable working shifts on a rota basis, including evenings and weekends?
- Can you demonstrate your ability to generate engaging content and drive audience growth?
ASSUMPTION: Candidates who align with Reach plc's company values and work style are more likely to be successful in the application process and thrive in the role.
⚠️ Potential Challenges
- Managing a team of reporters and ensuring high-quality content is delivered consistently
- Keeping up with the fast-paced nature of the newsroom and adapting to breaking news stories
- Balancing the demands of managing content and developing audience loyalty strategies
- Working shifts on a rota basis, including evenings and weekends
ASSUMPTION: The role of Content Editor at the Liverpool Echo presents unique challenges and opportunities for growth and development.
📈 Similar Roles Comparison
- This role differs from other Content Editor positions in that it focuses on managing a team of reporters and overseeing the publishing of content for a specific news brand
- As a national news publisher, Reach plc offers opportunities for career growth and development beyond the Liverpool Echo
- This role is suitable for an experienced senior journalist looking to take the next step in their career or a senior reporter seeking a new challenge
ASSUMPTION: Candidates should consider the unique aspects of this role and how it differs from other Content Editor positions when deciding whether to apply.
📝 Sample Projects
- Managing the live coverage of a major breaking news story, such as a natural disaster or political event
- Developing and implementing a new audience engagement strategy for the Liverpool Echo website and social media channels
- Collaborating with the data journalism team to create an interactive visualization of local crime statistics
ASSUMPTION: The sample projects listed above are intended to provide an idea of the types of tasks and responsibilities associated with this role. The actual projects and tasks may vary depending on the specific needs of the Liverpool Echo and Reach plc.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how the Content Editor role fits within the newsroom?
- How does the Liverpool Echo approach audience engagement and growth strategies?
- What opportunities are there for professional development and career growth within the company?
- How does the company support work-life balance for employees working shifts on a rota basis?
- What are the key priorities for this role in the first 90 days?
ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates a candidate's interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the application link
- Tailor your CV and cover letter to highlight your relevant experience and skills for this role
- Include examples of your published work and explain how you approach storytelling and audience engagement
- Demonstrate your understanding of the Liverpool Echo brand and its audience
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
