📌 Core Information
🔹 Job Title: Content Manager
🔹 Company: Fullbay
🔹 Location: Phoenix, Arizona (Remote)
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: April 30, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Hybrid (Remote with on-site presence)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing content strategy across marketing channels
- Managing content creation and editorial calendar
- Collaborating with cross-functional teams and external agencies
- Ensuring content aligns with brand voice, style guidelines, and business objectives
- Analyzing content performance and making data-driven optimizations
ASSUMPTION: This role requires a balance of strategic thinking and hands-on content creation, with a focus on driving engagement and ROI.
📋 Key Responsibilities
✅ Lead and manage content strategy and execution across marketing department and external agencies
✅ Develop and maintain editorial calendar, aligning with business objectives and product releases
✅ Collaborate with cross-functional teams to create engaging, educational, and on-brand content
✅ Conduct research on industry trends, regulatory changes, and best practices to inform content direction
✅ Oversee content quality, brand voice, and style guidelines across all teams and channels
✅ Analyze content performance metrics and make strategic, data-informed recommendations
✅ Adhere to confidentiality and compliance regulations
✅ Perform other duties as assigned
ASSUMPTION: This role involves a mix of strategic planning, content creation, and team collaboration, with a focus on driving customer engagement and business growth.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related field
Experience: 3-5+ years of experience in content marketing, editorial, or digital content management
Required Skills:
- Proven track record of managing content calendars and executing cross-channel campaigns
- Deep understanding of content strategy and digital marketing campaigns
- Exceptional writing, editing, and proofreading skills
- Proficiency with content/project management tools
- Highly organized self-starter with strong communication and collaboration skills
Preferred Skills:
- Experience in SaaS or B2B tech marketing
- Familiarity with freight, logistics, or commercial repair industries
- Working knowledge of Wordpress, HTML/CSS
ASSUMPTION: Candidates should have a strong foundation in content marketing and digital campaigns, with a preference for those with industry-specific experience.
💰 Compensation & Benefits
Salary Range: $70,000 - $100,000 per year (Based on industry standards for mid-level content marketing roles in Phoenix, AZ)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Flexible work schedule
Working Hours: Full-time (40 hours/week), with flexible hours and remote work options
ASSUMPTION: The salary range is estimated based on industry standards for mid-level content marketing roles in Phoenix, AZ. Benefits may vary based on company policy and employee eligibility.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development (Shop management software for heavy duty repair shops)
Company Size: Small to medium (51-200 employees) - Offers a dynamic and collaborative work environment
Founded: 2012 - Fullbay is a growing company with a focus on innovation and customer success
Company Description:
- Cloud-based shop management software built specifically for heavy duty repair shops
- Focused on helping shop owners and technicians increase efficiency and have a life outside the shop
- Committed to changing the industry and providing exceptional products and services to clients
Company Specialties:
- Shop management software
- Electronic authorization
- Customer portals
Company Website: http://www.fullbay.com/linkedinsocial/
ASSUMPTION: Fullbay is a growing company in the software development industry, with a focus on providing innovative solutions to heavy duty repair shops.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience) - Offers opportunities for growth and development
Reporting Structure: Reports directly to the Marketing Director
Work Arrangement: Hybrid (Remote with on-site presence) - Offers flexibility and work-life balance
Growth Opportunities:
- Potential to advance to a senior or management role within the marketing department
- Opportunities to expand skills and knowledge in content marketing and digital campaigns
- Chance to contribute to the growth and success of a dynamic and innovative company
ASSUMPTION: This role offers opportunities for career growth and development within the marketing department, with a focus on driving customer engagement and business success.
🌍 Location & Work Environment
Office Type: Hybrid (Remote with on-site presence) - Offers flexibility and work-life balance
Office Location(s): Phoenix, AZ
Geographic Context:
- Phoenix, AZ is the fifth most populous city in the United States
- Offers a diverse and vibrant culture, with numerous attractions and recreational opportunities
- Has a hot desert climate, with mild winters and very hot summers
Work Schedule: Full-time (40 hours/week), with flexible hours and remote work options
ASSUMPTION: The hybrid work arrangement offers flexibility and work-life balance, with the opportunity to work remotely and collaborate with team members in the Phoenix, AZ office.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR department
- In-depth interview with the Marketing Director and/or other marketing team members
- Final interview with the CEO or another executive team member
- Background check and offer extension
Key Assessment Areas:
- Content strategy and planning skills
- Writing, editing, and proofreading abilities
- Collaboration and communication skills
- Industry knowledge and market trends awareness
Application Tips:
- Tailor your resume and cover letter to highlight relevant content marketing experience and skills
- Include examples of your content strategy, planning, and execution in your portfolio or examples
- Prepare for interview questions related to your content marketing experience, industry knowledge, and problem-solving skills
- Follow up with the hiring manager within 24 hours after the interview to express your interest in the role
ATS Keywords: Content Strategy, Digital Marketing, Writing, Editing, Project Management, Collaboration, SEO, Research, Customer Engagement, Brand Management, Content Development, Editorial Judgment
ASSUMPTION: The application process for this role involves multiple interviews and assessments of your content marketing skills, industry knowledge, and problem-solving abilities.
🛠️ Tools & Technologies
- Content management systems (e.g., WordPress)
- Project management tools (e.g., Asana, Trello, or Monday.com)
- SEO tools (e.g., Google Analytics, SEMrush, or Ahrefs)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams, or Google Workspace)
ASSUMPTION: This role requires proficiency in content management systems, project management tools, SEO tools, and collaboration platforms to effectively manage content strategy and execution.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Accountable
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on driving customer engagement and business growth
- Committed to continuous learning and improvement
Self-Assessment Questions:
- Do you have a proven track record of developing and executing content strategies that drive customer engagement and business growth?
- Are you comfortable working in a dynamic and collaborative environment, with a focus on driving results and continuous improvement?
- Do you have strong communication and collaboration skills, with the ability to work effectively with cross-functional teams and external agencies?
ASSUMPTION: Fullbay values candidates who are customer-focused, innovative, collaborative, and accountable, with a strong work ethic and commitment to driving customer engagement and business growth.
⚠️ Potential Challenges
- Managing multiple content projects and deadlines simultaneously
- Balancing strategic planning with hands-on content creation
- Adapting to a dynamic and fast-paced work environment
- Collaborating effectively with cross-functional teams and external agencies
ASSUMPTION: This role presents challenges related to time management, prioritization, and effective collaboration, with a focus on driving customer engagement and business growth.
📈 Similar Roles Comparison
- Content Manager vs. Content Strategist: Content Manager focuses more on execution and management, while Content Strategist focuses more on high-level planning and strategy
- Industry-specific context: Heavy duty repair shops have unique content needs and industry-specific trends
- Career path comparison: Content Manager can progress to Senior Content Manager, Director of Content, or other marketing leadership roles
ASSUMPTION: This role differs from similar content roles in its focus on managing content strategy and execution, with opportunities for growth and development within the marketing department.
📝 Sample Projects
- Developing and executing a content strategy for a new product launch, including blog posts, social media campaigns, and email marketing
- Managing an editorial calendar for a content-heavy website, ensuring content is engaging, educational, and on-brand
- Collaborating with cross-functional teams to create and optimize content for SEO, driving organic traffic and engagement
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Content Manager role at Fullbay.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the content marketing team currently, and how can this role address them?
- How does the content marketing team collaborate with other departments, such as product and sales?
- What opportunities are there for growth and development within the marketing department and the company as a whole?
- How does Fullbay support work-life balance for its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: These interview questions help assess the role's fit with your skills, experience, and career goals, as well as the company's culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant content marketing experience and skills
- Prepare for interview questions related to your content marketing experience, industry knowledge, and problem-solving skills
- Follow up with the hiring manager within 24 hours after the interview to express your interest in the role
- If selected, complete a background check and onboarding process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
