π Core Information
πΉ Job Title: Content Manager
πΉ Company: HCM Deck
πΉ Location: KrakΓ³w, MaΕopolskie, Poland
πΉ Job Type: Full-time
πΉ Category: Information Services
πΉ Date Posted: May 6, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Developing and implementing content marketing strategies to enhance brand awareness and support lead generation.
- Creating and managing content for various channels, including the company website, blog, and social media profiles.
- Coordinating projects with clients to create case studies, video testimonials, and other marketing materials.
- Monitoring key performance indicators (KPIs) and regularly reporting on progress to the team.
- Collaborating with internal and external experts to create high-quality content.
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and excellent communication abilities. The ideal candidate will have experience in content marketing or a related field and be proficient in Polish and English.
π Key Responsibilities
β
Develop and implement content marketing strategies to enhance brand awareness and support lead generation.
β
Create and manage content for various channels, including the company website, blog, and social media profiles.
β
Coordinate projects with clients to create case studies, video testimonials, and other marketing materials.
β
Monitor key performance indicators (KPIs) and regularly report on progress to the team.
β
Collaborate with internal and external experts to create high-quality content.
ASSUMPTION: The Content Manager will be responsible for creating and implementing content marketing strategies that align with the company's goals and objectives. They will also be expected to manage projects from start to finish, ensuring that deadlines are met and that the final product meets the company's quality standards.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: Minimum 3 years of experience in content marketing or a related field
Required Skills:
- Proven experience in content marketing or a related field
- Excellent communication and writing skills in Polish and English
- Strong project management skills
- Ability to work independently and manage multiple projects simultaneously
- Familiarity with CMS systems (WordPress) and Canva
- Knowledge of data analysis tools and techniques
Preferred Skills:
- Experience in B2B content marketing
- Familiarity with HR and L&D topics
- Experience using AI tools for content creation
ASSUMPTION: The ideal candidate will have a proven track record in content marketing or a related field, with strong communication and project management skills. They will also be proficient in Polish and English and have experience with CMS systems and data analysis tools.
π° Compensation & Benefits
Salary Range: PLN 8,000 - 10,000 gross per month (based on experience level and industry standards)
Benefits:
- Remote work (100% remote or hybrid, with flexible working hours)
- Wellbeing Days (4 additional days off per year)
- Development budget (dedicated budget for personal and professional development)
- Multisport card subsidy (partially covered multisport card membership)
- Private medical care (private medical insurance)
- Structured onboarding process (comprehensive onboarding program)
Working Hours: Full-time (40 hours per week, with flexible scheduling)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Content Manager role with the required experience level. The benefits listed are based on the information provided in the job description and may be subject to change.
π Applicant Insights
π Company Context
Industry: Information Services (specifically, Learning and Development)
Company Size: Medium (51-200 employees)
Founded: 2017
Company Description:
- HCM Deck is a learning and development platform that creates a space for employees to engage in learning, access knowledge, and resources to excel at their jobs.
- The company offers a people-first, customized experience approach, unlocking the knowledge stream, creating a single source of truth, and ensuring high-quality standards and processes across all branches.
Company Specialties:
- HR software
- L&D
- Learning technologies
- Enterprise software
- Corporate training
- Employee development
- SaaS
- Training and development
Company Website: hcmdeck.com
ASSUMPTION: HCM Deck is a growing company in the learning and development industry, with a focus on creating a personalized and high-quality learning experience for employees. The company specializes in HR software, L&D, and related services, and has been recognized for its innovative approach to employee development.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The Content Manager will report directly to the Marketing Manager.
Work Arrangement: Remote OK (with the option to work from one of the company's offices in KrakΓ³w, TarnΓ³w, or Warszawa)
Growth Opportunities:
- Potential advancement to a Senior Content Manager or similar role with increased responsibilities and team leadership
- Opportunities to gain experience in various aspects of content marketing and learn from experienced team members
- Access to professional development resources and training to support career growth
ASSUMPTION: The Content Manager role at HCM Deck offers opportunities for career advancement and professional development. The ideal candidate will be eager to take on new challenges and grow within the company.
π Location & Work Environment
Office Type: Hybrid (with remote work options)
Office Location(s): KrakΓ³w, MaΕopolskie, Poland (Fabryczna 1, 17/2), TarnΓ³w, TarnΓ³w 31-553, PL (Krakowska 11a), Warszawa, Woj. Mazowieckie 00-850, PL (Prosta, 20)
Geographic Context:
- KrakΓ³w is the second-largest city in Poland, with a vibrant cultural scene and a thriving tech industry.
- TarnΓ³w is a historic city in southeastern Poland, known for its architectural heritage and cultural events.
- Warszawa is the capital and largest city of Poland, serving as the country's political, cultural, and economic center.
Work Schedule: Flexible (with core hours and the ability to work remotely)
ASSUMPTION: The Content Manager role at HCM Deck offers a flexible work arrangement, with the option to work remotely or from one of the company's offices in KrakΓ³w, TarnΓ³w, or Warszawa. The ideal candidate will be comfortable working in a hybrid or remote environment and able to manage their time effectively.
πΌ Interview & Application Insights
Typical Process:
- Initial phone screening (approximately 30 minutes) to discuss the role and assess cultural fit
- Online interview to delve deeper into the candidate's experience, qualifications, and portfolio
- Final online interview with the Marketing Manager and People and Culture Manager to discuss the candidate's fit for the role and the company
Key Assessment Areas:
- Content creation and management skills
- Project management and organizational skills
- Communication and interpersonal skills
- Cultural fit and alignment with HCM Deck's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio showcasing your best work, including content pieces, project case studies, and any other relevant materials
- Be ready to discuss your portfolio and explain your thought process behind your content creation and management strategies
- Research HCM Deck's company culture and be prepared to demonstrate your alignment with the company's values
ATS Keywords: Content Marketing, Project Management, CMS, Canva, Data Analysis, Polish, English, B2B, AI (optional)
ASSUMPTION: The application process for the Content Manager role at HCM Deck is designed to assess the candidate's skills, experience, and cultural fit. The ideal candidate will be proactive, organized, and able to effectively communicate their qualifications and achievements.
π οΈ Tools & Technologies
- CMS: WordPress
- Graphic design: Canva
- Data analysis: Google Analytics, Google Data Studio, or similar tools
- Project management: Asana, Trello, or similar tools
- Communication: Slack, Microsoft Teams, or similar tools
ASSUMPTION: The Content Manager role at HCM Deck requires proficiency in various tools and technologies, including CMS systems, graphic design software, data analysis tools, project management platforms, and communication tools. The ideal candidate will have experience with these tools and be comfortable learning new technologies as needed.
π Cultural Fit Considerations
Company Values:
- People-first approach
- Customized experience
- High-quality standards
- Continuous learning and improvement
Work Style:
- Collaborative and supportive team environment
- Autonomous and self-driven work culture
- Focus on results and impact
- Open and transparent communication
Self-Assessment Questions:
- How do you ensure that your content aligns with the company's values and brand voice?
- How do you prioritize and manage multiple projects simultaneously?
- How do you approach continuous learning and improvement in your role?
ASSUMPTION: The ideal candidate for the Content Manager role at HCM Deck will be aligned with the company's values and work style, with a strong commitment to continuous learning and improvement. They will also be able to thrive in a collaborative and supportive team environment, with a focus on results and impact.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working in a fast-paced and dynamic industry
- Adapting to changes in content marketing strategies and trends
- Collaborating with remote team members and clients
ASSUMPTION: The Content Manager role at HCM Deck may present challenges related to project management, industry dynamics, and remote collaboration. The ideal candidate will be able to effectively manage their time, adapt to change, and work well in a remote team environment.
π Similar Roles Comparison
- Content Manager vs. Marketing Manager: Content Manager focuses on creating and managing content, while Marketing Manager oversees the entire marketing strategy and team
- Content Manager vs. SEO Specialist: Content Manager focuses on creating high-quality content, while SEO Specialist optimizes content for search engine rankings
- Career path: Content Manager β Senior Content Manager β Marketing Manager β Director of Marketing
ASSUMPTION: The Content Manager role at HCM Deck is distinct from other marketing roles, with a focus on content creation and management. The ideal candidate will have experience in content marketing and be interested in pursuing a career in marketing management.
π Sample Projects
- Developing a content marketing strategy for a new product launch, including blog posts, social media content, and email marketing campaigns
- Creating a series of video testimonials for a client, showcasing the success of their partnership with HCM Deck
- Managing the company's website and blog, ensuring that content is up-to-date, optimized for search engines, and aligned with the company's brand voice
ASSUMPTION: The Content Manager role at HCM Deck involves a wide range of projects, from content creation and management to client collaboration and marketing campaign development. The ideal candidate will have experience in these areas and be eager to take on new challenges.
β Key Questions to Ask During Interview
- Can you describe the company's content marketing strategy and how this role fits into it?
- How does the company support the professional development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company measure the success of its content marketing efforts, and how can I contribute to improving these metrics?
- What are the biggest challenges facing the content marketing team, and how can I help address them?
ASSUMPTION: The ideal candidate for the Content Manager role at HCM Deck will be curious, proactive, and eager to learn about the company's content marketing strategy, professional development opportunities, and the team's challenges. They will also be prepared to ask insightful questions about the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio showcasing your best work, including content pieces, project case studies, and any other relevant materials
- Be ready to discuss your portfolio and explain your thought process behind your content creation and management strategies
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.