📌 Core Information
🔹 Job Title: Content Manager & Copywriter
🔹 Company: Carrum Health
🔹 Location: Remote, USA
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-06-23
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Creating and managing compelling content for B2B2C marketing efforts
- Supporting client campaigns and strategic content initiatives
- Organizing and managing digital assets within a DAM platform
- Collaborating cross-functionally with various teams
ASSUMPTION: This role requires a high level of creativity, organization, and collaboration to manage a wide variety of content and campaigns effectively.
📋 Key Responsibilities
✅ Conceptualize, write, and edit engaging member/B2C messaging across various formats
✅ Create both short- and long-form content for multiple audiences
✅ Manage and organize marketing collateral within a brand portal and backend platform
✅ Collaborate with cross-functional partners to support and deploy best-in-class marketing messaging and communications
ASSUMPTION: The role requires strong communication, collaboration, and project management skills to handle multiple projects and deadlines simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree
Experience: 6+ years in copywriting, copyediting, design, marketing, and communications
Required Skills:
- Solid communication and collaboration skills
- Strong problem-solving abilities and creative thinking
- Entrepreneurial and resourceful mindset
- Experience handling deadlines and prioritizing work in a fast-paced environment
- Excellent writing skills and ability to simplify complex terms
Preferred Skills:
- Experience with InDesign
- Experience in the healthcare space
ASSUMPTION: Candidates with a strong portfolio of both short and long-form content will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $100,000 - $120,000 USD per year, depending on geography and level of experience, plus equity and an annual bonus
Benefits:
- Stock option plan
- Flexible schedules and remote work
- Self-managed vacation days, within reason
- Paid parental leave
- Health, vision, and dental insurance
- 401K retirement plan
Working Hours: Full-time, with flexible hours and remote work options
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: Healthcare technology (Healthtech)
Company Size: 51-200 employees
Founded: 2014
Company Description:
- Transforming healthcare payment models and delivery
- Partners with Fortune 500 employers and top hospitals
- Recognized by Harvard Business School and featured in major publications
Company Specialties:
- Bundled payment solutions
- Value-based care
- Healthcare cost reduction
Company Website: www.carrumhealth.com
ASSUMPTION: Carrum Health is a growing startup with a strong focus on innovation and improving the healthcare system.
📊 Role Analysis
Career Level: Mid-level to senior, depending on experience
Reporting Structure: Reports to the Director of Content Strategy and Operations
Work Arrangement: Remote OK, with flexible hours and the option to work from company offices in San Francisco or Chicago
Growth Opportunities:
- Potential to grow within the marketing department as the company expands
- Opportunities to work on diverse projects and campaigns
- Chance to contribute to the company's overall growth and success
ASSUMPTION: This role offers significant growth potential as Carrum Health continues to grow and expand its services.
🌍 Location & Work Environment
Office Type: Remote-first, with offices in San Francisco and Chicago
Office Location(s): San Francisco, California; Chicago, Illinois
Geographic Context:
- Remote work allows for a flexible work-life balance
- Company offices are located in major cities with vibrant cultures and amenities
- Carrum Health partners with hospitals and employers across the nation
Work Schedule: Full-time, with flexible hours and the option to work from home or company offices
ASSUMPTION: The remote work option provides applicants with the flexibility to balance their personal and professional lives.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-depth interview with the marketing team
- Final interview with the company's leadership team
Key Assessment Areas:
- Writing and editing skills
- Creativity and problem-solving abilities
- Collaboration and communication skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare a portfolio showcasing your best work, including both short and long-form content
- Research Carrum Health and be prepared to discuss how your skills and experience align with the company's mission and values
ATS Keywords: Content Manager, Copywriter, Marketing, Communications, Digital Asset Management, Healthcare, B2B2C, Campaigns, Strategy, Collaboration
ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight relevant skills and experiences for this role.
🛠️ Tools & Technologies
- Digital Asset Management (DAM) platform (e.g., Brandfolder, Bynder, or similar)
- Microsoft Office Suite (Word, PowerPoint, Excel)
- InDesign (preferred)
ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation and continuous improvement
- Collaboration and teamwork
- Customer-centric approach
Work Style:
- Entrepreneurial and resourceful
- Adaptable and resilient
- Strong problem-solving skills
Self-Assessment Questions:
- How do you stay organized and manage multiple projects and deadlines?
- Can you provide an example of a time when you had to create engaging content on a tight deadline?
- How do you approach collaborating with cross-functional teams to achieve common goals?
ASSUMPTION: Applicants should assess their fit with Carrum Health's values and work style to ensure a successful and fulfilling career.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Balancing creativity with adherence to brand guidelines and best practices
- Collaborating effectively with various teams and stakeholders
- Keeping up with industry trends and best practices in marketing and communications
ASSUMPTION: Applicants should be prepared to manage multiple priorities and adapt to a dynamic work environment.
📈 Similar Roles Comparison
- Content Manager roles in other industries may have different target audiences and content requirements
- Carrum Health's focus on healthcare technology sets this role apart from similar positions in other industries
- This role offers the opportunity to grow within a fast-growing startup, while similar roles in larger organizations may have more established career paths
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.
📝 Sample Projects
- Developing a comprehensive content strategy for a new marketing campaign
- Creating engaging email sequences to drive member enrollment and engagement
- Designing and organizing a digital asset library to ensure brand consistency and accessibility
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they approached them.
❓ Key Questions to Ask During Interview
- Can you describe the company's content strategy and how this role fits into it?
- How does the marketing team collaborate with other departments, such as sales and product?
- What are the most significant challenges facing the company, and how can this role help address them?
- What opportunities are there for growth and professional development within the marketing department?
- How does Carrum Health support work-life balance for its employees?
ASSUMPTION: Applicants should ask thoughtful questions to demonstrate their interest in the role and company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare a portfolio showcasing your best work, including both short and long-form content
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
