📌 Core Information
🔹 Job Title: Content Manager - Multi Asset
🔹 Company: Legal & General
🔹 Location: London, London, City of, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Financial Services
🔹 Date Posted: 2025-06-12
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Planning and delivering engaging content across various media to meet commercial objectives
- Focusing on Multi Asset and responsible investing themes
- Collaborating with investment professionals and marketing colleagues
- Translating complex investment themes into accessible, client-focused material
- Monitoring macroeconomic trends and industry developments to inform content strategy
ASSUMPTION: This role requires a strong understanding of global financial markets and responsible investing, as well as excellent writing and editing skills.
📋 Key Responsibilities
✅ Create engaging content across blogs, articles, presentations, podcasts, and social media
✅ Collaborate with investment professionals and marketing colleagues to align messaging
✅ Translate complex investment themes into accessible, client-focused material
✅ Monitor macroeconomic trends and industry developments to inform content
✅ Support product marketing and RFP submissions with tailored content
✅ Measure content performance and use insights to refine strategy
✅ Uphold compliance standards and ensure clarity in all client-facing materials
✅ Contribute to a kind, inclusive, and collaborative team culture
ASSUMPTION: This role requires strong project management skills to handle multiple projects efficiently.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Journalism, English, Finance, or a related discipline)
Experience: At least five years of experience in asset management, financial journalism, or a related field
Required Skills:
- Demonstrated strong writing and editing skills with a keen eye for detail
- Deep understanding of global financial markets and responsible investing
- Effective communication with a wide range of stakeholders
- Ability to adapt content for different formats and audiences
- Experience leveraging social media to amplify content reach
- Proven project management skills
- Alignment with company values of integrity, fairness, and professionalism
Preferred Skills:
- Experience working in a similar role within the financial services industry
- Fluency in additional languages
ASSUMPTION: Candidates with experience in content creation for the financial services industry may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: £50,000 - £70,000 per annum (based on industry standards for a Content Manager role in London)
Benefits:
- Annual performance-related bonus plan
- Valuable share schemes
- Generous pension contribution
- Company car allowance
- Life assurance
- Healthcare plan (permanent employees only)
- At least 30 days holiday, plus public holidays
- Competitive family leave
- Electric car scheme (permanent employees only)
- Discounts
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for hybrid working
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Content Manager role in London. Actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Legal & General is a leading UK financial services group and major global investor, operating in the competitive and dynamic financial services industry.
Company Size: Legal & General has 10,001+ employees, providing ample opportunities for career growth and collaboration.
Founded: 1836, with a rich history and established reputation in the financial services sector.
Company Description:
- Legal & General offers a range of financial services, including investments, pensions, and insurance products
- The company is committed to responsible investing and generating positive returns while building a better future for all
- Legal & General fosters an inclusive culture with opportunities for collaboration and career development
Company Specialties:
- Financial Services
- Investment
- Pensions
- Personal Finance
- Insurance
- Retirement
- Life Insurance
- Surveying
- Lifetime Mortgages
- Annuities
- Saving
- Equity Release
Company Website: https://group.legalandgeneral.com/en
ASSUMPTION: Legal & General's extensive experience and established reputation in the financial services industry make it an attractive employer for candidates seeking a stable and reputable organization.
📊 Role Analysis
Career Level: This role is at the mid-level, requiring a balance of experience and growth opportunities.
Reporting Structure: The Content Manager reports directly to the Head of Content or a similar role within the Marketing or Communications department.
Work Arrangement: This role is offered on a hybrid basis, with a combination of remote and on-site work.
Growth Opportunities:
- Progression to a senior content role or management position within the Marketing or Communications department
- Expanding responsibilities to cover additional asset classes or product areas
- Developing expertise in responsible investing and related themes
ASSUMPTION: This role offers opportunities for career growth and development within the Marketing or Communications department and the broader Legal & General organization.
🌍 Location & Work Environment
Office Type: Legal & General's London office is a modern, collaborative workspace designed to support productivity and well-being.
Office Location(s): 1 Coleman Street, London, EC2R 5AA, United Kingdom
Geographic Context:
- London is a major global financial hub, offering ample opportunities for networking and professional development
- The City of London is home to numerous financial institutions and related businesses
- Legal & General's office is conveniently located near major transportation links, making it easily accessible
Work Schedule: The typical work schedule is Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for hybrid working.
ASSUMPTION: Legal & General's London office provides a professional and collaborative work environment, with easy access to amenities and transportation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- First-round interview with the hiring manager or a member of the Marketing or Communications team
- Second-round interview with senior leadership or other relevant stakeholders
- Final decision and offer
Key Assessment Areas:
- Writing and editing skills
- Understanding of global financial markets and responsible investing
- Communication and collaboration abilities
- Project management skills
- Alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Provide examples of your writing and content creation work, demonstrating your ability to translate complex financial concepts into accessible material
- Demonstrate your understanding of Legal & General's business and the role's focus on Multi Asset and responsible investing
ATS Keywords: Content Manager, Multi Asset, Responsible Investing, Financial Services, Writing, Editing, Collaboration, Project Management
ASSUMPTION: Legal & General's application process is designed to assess candidates' skills and cultural fit for the role and the organization.
🛠️ Tools & Technologies
- Content management systems (e.g., WordPress, Drupal)
- Social media platforms (e.g., LinkedIn, Twitter, Facebook)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets)
ASSUMPTION: Candidates should be comfortable using a range of content creation, project management, and communication tools to excel in this role.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Acting with honesty and fairness in all aspects of our business
- Fairness: Treating everyone with respect and ensuring our products and services are accessible and affordable
- Professionalism: Delivering high-quality products and services that meet the needs of our customers
Work Style:
- Collaborative: Working closely with colleagues across the Marketing and Communications department and other business areas
- Adaptable: Responding to changing market conditions and client needs
- Innovative: Continuously seeking new ways to improve content and engage audiences
Self-Assessment Questions:
- Do you align with Legal & General's values of integrity, fairness, and professionalism?
- Are you comfortable working in a collaborative, adaptable, and innovative environment?
- Do you have experience creating engaging content for a financial services audience?
ASSUMPTION: Candidates who demonstrate a strong fit with Legal & General's values and work style will be more likely to succeed in this role and contribute to the organization's success.
⚠️ Potential Challenges
- Keeping up with the fast-paced and dynamic nature of the financial services industry
- Balancing multiple projects and deadlines while maintaining high-quality standards
- Adapting to changes in the company's content strategy or priorities
- Working effectively in a hybrid work environment, balancing remote and on-site work
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- Content Manager (Financial Services) vs. Content Manager (Multi Asset): This role focuses specifically on Multi Asset and responsible investing, whereas a more general Content Manager role may cover a broader range of asset classes and investment themes
- Industry-specific context: The financial services industry is highly competitive and dynamic, with a strong emphasis on innovation and customer-centricity
- Career path comparison: This role offers opportunities for career growth and development within the Marketing or Communications department and the broader Legal & General organization
ASSUMPTION: Candidates should consider the specific focus of this role and the opportunities it offers for career growth and development within the Legal & General organization.
📝 Sample Projects
- Creating a series of blog posts on responsible investing themes, tailored to different audience segments
- Developing a podcast series featuring interviews with Legal & General's investment professionals, discussing market trends and investment strategies
- Producing a comprehensive report on the state of the global Multi Asset market, highlighting key trends and opportunities
ASSUMPTION: These sample projects demonstrate the range of content creation and strategy development opportunities available in this role.
❓ Key Questions to Ask During Interview
- Can you describe the content strategy for Legal & General's Asset Management business, and how this role fits into that strategy?
- How does the Marketing or Communications department collaborate with other business areas, such as Investment Management or Product Development?
- What opportunities are there for professional development and career growth within the Marketing or Communications department and the broader Legal & General organization?
- How does Legal & General support work-life balance and employee well-being, particularly in a hybrid work environment?
- What are the key priorities for this role in the first 90 days, and how will my performance be measured against those priorities?
ASSUMPTION: Asking these questions will help candidates better understand the role, the organization, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Provide examples of your writing and content creation work, demonstrating your ability to translate complex financial concepts into accessible material
- Prepare for interview questions by researching Legal & General's business and the role's focus on Multi Asset and responsible investing
- Follow up with the hiring manager or HR department one week after submitting your application, inquiring about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
