📌 Core Information
🔹 Job Title: Content Manager - Patients (x/f/m)
🔹 Company: Doctolib
🔹 Location: Nantes, Pays de la Loire, France or Paris, Île-de-France, France
🔹 Job Type: Full-time, Hybrid (3 office days, 2 remote days)
🔹 Category: Content Management, Digital Marketing
🔹 Date Posted: May 22, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with partial remote work (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Creating and managing high-quality health content for patients
- Collaborating with external agencies and internal teams
- Optimizing content for SEO and user experience
- Proposing new ideas and formats based on performance tracking
ASSUMPTION: This role requires a strong background in content management and creation, with a focus on digital B2C contexts. Candidates should have excellent writing skills in French and professional English proficiency.
📋 Key Responsibilities
✅ Write, develop, and optimize health-related content for users (articles, videos, quizzes, carousels, etc.)
✅ Coordinate content production with external agencies and freelancers
✅ Ensure content accuracy and quality by working closely with Medical Excellence teams
✅ Optimize content for SEO to maximize its visibility
✅ Monitor content performance and user engagement to propose new ideas and formats
✅ Collaborate with various internal teams, such as Medical Excellence, Marketing B2C, SEO, Product, and Design
ASSUMPTION: This role involves a significant amount of research and collaboration, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field
Experience: At least 3 years of experience in content management and creation, ideally in a digital B2C context
Required Skills:
- Excellent writing skills in French with impeccable orthography
- Professional proficiency in English
- Strong research skills and attention to detail
- Ability to manage projects from brief to publication
- Familiarity with content management systems (CMS)
Preferred Skills:
- Interest in health and wellness content creation
- Experience with medical writing
- Knowledge of SEO best practices
ASSUMPTION: Candidates with experience in content creation for health or wellness industries may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on experience and location)
Benefits:
- 100% employer-covered mutuelle for employees and their children
- 25 days of paid vacation and up to 14 days of RTT per year
- Free mental health and coaching program with Moka.care
- Flexible work policy with up to 10 days of remote work per year
- Meal vouchers worth €8.5 per day, with €4.5 covered by Doctolib
- Comprehensive onboarding program, including Doctolib Academy and various trainings
- Subsidy for sports and leisure activities
- 50% reimbursement of public transport costs
- One additional month of parental leave
- Special support for employees with disabilities or caring for dependents
- Relocation assistance for international moves
Working Hours: Full-time (40 hours per week), with flexible hours and the possibility of working from home 2 days per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for content management roles in France. Actual compensation may vary based on individual qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Doctolib is a leading digital health company, specializing in online appointment scheduling and telehealth services. They operate in France, Germany, and Italy, with headquarters in Levallois-Perret, France.
Company Size: Doctolib has 1,001-5,000 employees, making it a mid-sized to large company. This size offers opportunities for growth and collaboration while maintaining a dynamic work environment.
Founded: Doctolib was founded in 2013 and has since grown to become a major player in the digital health industry.
Company Description:
- Doctolib's mission is to improve the health of all by providing faster and easier access to care through innovative technology
- The company empowers healthcare professionals by offering tools to streamline their practices and improve patient experience
- Doctolib is committed to creating a diverse and inclusive work environment, with a strong focus on employee well-being
Company Specialties:
- Healthcare technology
- Telehealth
- Online appointment scheduling
- Innovation in healthcare
- Data protection and security
Company Website: careers.doctolib.com
ASSUMPTION: Doctolib's focus on innovation and improvement in the healthcare industry makes it an attractive employer for candidates interested in making a significant impact in the sector.
📊 Role Analysis
Career Level: This role is suitable for candidates with 2-5 years of experience in content management and creation, looking to grow in their career within a dynamic and innovative company.
Reporting Structure: The Content Manager will report directly to the Head of Content and collaborate with various internal teams, such as Medical Excellence, Marketing B2C, SEO, Product, and Design.
Work Arrangement: This is a hybrid role, with 3 days of on-site work (in Nantes or Paris) and 2 days of remote work per week.
Growth Opportunities:
- As Doctolib continues to expand, there may be opportunities for the Content Manager to take on more responsibilities or explore new roles within the company
- The company offers a comprehensive onboarding program, including Doctolib Academy and various trainings, to help employees develop their skills and advance their careers
- Doctolib's focus on employee well-being and work-life balance creates an environment that supports personal and professional growth
ASSUMPTION: The Content Manager role offers excellent opportunities for growth and development within a dynamic and innovative company.
🌍 Location & Work Environment
Office Type: Doctolib's offices are modern and collaborative spaces, designed to foster creativity and productivity
Office Location(s): Nantes, Pays de la Loire, France or Paris, Île-de-France, France
Geographic Context:
- Nantes is a vibrant city in western France, known for its rich history and cultural attractions. It offers a high quality of life with a lower cost of living compared to Paris
- Paris is the capital and largest city of France, offering a wide range of cultural, entertainment, and professional opportunities. It has a higher cost of living compared to Nantes
Work Schedule: The Content Manager will work 40 hours per week, with flexible hours and the possibility of working from home 2 days per week
ASSUMPTION: The location and work environment of this role may vary based on individual preferences and circumstances.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with a Talent Acquisition Manager
- In-depth interview with the future manager
- Case study or project assignment
- Final interview with the future manager and the VP of Patients
- Reference checks
Key Assessment Areas:
- Content creation and management skills
- Collaboration and communication skills
- Attention to detail and research skills
- Cultural fit with Doctolib's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include specific examples of your content creation and management experience
- Demonstrate your understanding of Doctolib's mission and values in your application materials
- Follow up with the hiring manager after your interview to express your interest in the role
ATS Keywords: Content Management, Content Creation, Digital Marketing, SEO Optimization, Project Management, Research Skills, Medical Writing, B2C Marketing, Collaboration, Adaptability, Attention to Detail, English Proficiency, French Proficiency
ASSUMPTION: The application process for this role may vary based on individual circumstances and the specific needs of the hiring team.
🛠️ Tools & Technologies
- Content management systems (CMS)
- SEO optimization tools
- Project management software
- Collaboration and communication platforms (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies required for this role may vary based on Doctolib's internal systems and processes.
👔 Cultural Fit Considerations
Company Values:
- Patient-centric: Doctolib prioritizes the needs and well-being of patients in all its decisions and actions
- Innovation: The company encourages creativity, experimentation, and continuous learning to improve its services and offerings
- Collaboration: Doctolib fosters a culture of teamwork, open communication, and mutual support
Work Style:
- Dynamic and fast-paced: Doctolib operates in a rapidly evolving industry, requiring employees to be adaptable and responsive to change
- Data-driven: The company uses data and analytics to inform its decision-making processes and improve its services
- Patient-focused: Doctolib's work is centered around improving the health and well-being of patients, requiring employees to be empathetic and compassionate
Self-Assessment Questions:
- Do you share Doctolib's commitment to improving the health and well-being of patients?
- Are you comfortable working in a dynamic and fast-paced environment, with a focus on data-driven decision-making?
- Do you thrive in a collaborative work environment, with a focus on open communication and mutual support?
ASSUMPTION: Candidates who align with Doctolib's values and work style are more likely to succeed in this role and contribute to the company's mission.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with external agencies and freelancers to ensure content quality and consistency
- Keeping up with industry trends and best practices in content creation and management
- Adapting to changes in the company's priorities and focus areas
ASSUMPTION: The Content Manager role may present unique challenges, but also offers opportunities for growth and development within a dynamic and innovative company.
📈 Similar Roles Comparison
- Content Manager (Doctolib) vs. Content Strategist (Traditional Publishing): Doctolib's role focuses on digital content creation and management, with a strong emphasis on SEO and user experience, while traditional publishing roles may prioritize print and editorial content
- Content Manager (Doctolib) vs. Content Marketing Manager (Tech Industry): Both roles involve content creation and management, but Doctolib's role is more focused on patient-centric content, while tech industry roles may prioritize product or brand-related content
- Content Manager (Doctolib) vs. Medical Writer (Pharmaceutical Industry): Both roles require strong writing skills and an understanding of medical content, but Doctolib's role involves more digital content creation and management, while medical writing roles may prioritize print or regulatory content
ASSUMPTION: The Content Manager role at Doctolib is unique in its focus on patient-centric digital content, requiring a specific set of skills and experiences.
📝 Sample Projects
- Developing a series of articles on a specific health topic, based on research and collaboration with medical experts
- Creating a video campaign to raise awareness about a particular health issue or service offered by Doctolib
- Designing and implementing a content strategy to improve user engagement and SEO performance for a specific section of Doctolib's website
ASSUMPTION: The specific projects assigned to the Content Manager may vary based on Doctolib's priorities and focus areas.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does Doctolib support the professional development and growth of its employees?
- What are the most important qualities and skills for success in this role, according to the hiring manager?
- How does Doctolib measure the performance and impact of its content, and how will this role contribute to those metrics?
- What are the biggest challenges facing the Content Manager in this role, and how can I best prepare to address them?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your content creation and management experience, if applicable
- Follow up with the hiring manager after your interview to express your interest in the role
- If selected for the final interview, be prepared to discuss your approach to content creation, management, and optimization, as well as your understanding of Doctolib's mission and values
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
