🔹 Job Title: Content Manager, ROW - B2B SaaS
🔹 Company: Avetta, LLC
🔹 Location: Maidenhead, England, United Kingdom
🔹 Job Type: Hybrid (3 days in office, 2 days work from home)
🔹 Category: Marketing
🔹 Date Posted: 2025-04-23
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (with remote option for those outside commutable distance but within England)
Key aspects of this role include:
ASSUMPTION: This role requires a high level of strategic thinking, creativity, and project management skills to successfully lead and execute content strategies across diverse international markets.
✅ Lead content strategy and execution for EMEA and APAC markets, ensuring alignment with regional business goals and global brand strategy
✅ Serve as the regional content lead in partnership with demand generation campaign leads, customer marketing, and product marketing teams to deliver targeted content that supports all efforts
✅ Own the end-to-end creation, localization, and management of regional content assets, including thought leadership articles, regulatory focus, white papers, eBooks, case studies, webinars, social media content, and email marketing campaigns
✅ Collaborate closely with the North America content team to ensure messaging consistency and alignment with brand voice and tone across regions
✅ Ensure all content is culturally relevant and tailored to regional audience preferences across EMEA and APAC while maintaining global brand standards
✅ Leverage insights from product marketing research, buyer personas, and sales feedback to identify content gaps and opportunities to strengthen storytelling across channels
✅ Align closely with sales and subject matter experts to manage stakeholder relationships and act as a content consultant, advising on the right assets for specific stages of the customer journey
✅ Oversee project timelines and deliverables, managing content production workflows with internal contributors and external agencies or partners
✅ Leverage deep understanding of emerging trends and regional nuances as well as regulations to refine content strategies and share insights with North American counterparts to ensure a unified global approach
ASSUMPTION: The role requires a strong understanding of content marketing best practices, regional audience preferences, and the ability to manage multiple projects and stakeholders effectively.
Education: Bachelor's degree in Marketing, Communications, English, Journalism, or a related field
Experience: 4+ years of experience in content marketing, content strategy, or editorial management within a B2B SaaS or technology environment
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in B2B SaaS content marketing and a strong understanding of regional audience preferences will be most successful in this role.
Salary Range: £55,000 - £70,000 per annum (based on industry standards for a Content Manager role with 4-10 years of experience in the UK)
Benefits:
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards for a Content Manager role with the required experience level in the UK. Actual compensation may vary based on factors such as skills, experience, and qualifications.
Industry: Avetta operates in the IT Services and IT Consulting industry, focusing on supply chain risk management, contractor management, and occupational safety.
Company Size: Avetta is a mid-sized company with 501-1,000 employees, providing a collaborative and dynamic work environment.
Founded: Avetta was founded in 2003 and has since grown to become a leading provider of contractor risk management solutions.
Company Description:
Company Specialties:
Company Website: http://www.avetta.com
ASSUMPTION: Avetta's focus on supply chain risk management and global customer base requires candidates with strong content creation skills and an understanding of international audiences.
Career Level: This role is at the mid-career level, requiring a balance of strategic thinking, creativity, and project management skills.
Reporting Structure: The Content Manager, ROW will report directly to the global content leadership team and collaborate closely with the North American content team, demand gen, customer marketing, and product marketing teams.
Work Arrangement: This role offers a hybrid work arrangement, with 3 days in the office and 2 days working from home. Remote work may be considered for those outside the commutable distance but who still reside in England.
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for candidates looking to expand their skills and take on more responsibility in the future.
Office Type: Avetta's Maidenhead office offers a modern and collaborative work environment, with state-of-the-art facilities and amenities.
Office Location(s): Maidenhead, England, United Kingdom
Geographic Context:
Work Schedule: The hybrid work arrangement allows for flexibility in work hours, with core hours between 10:00 AM and 4:00 PM GMT.
ASSUMPTION: The hybrid work arrangement and central location of the Maidenhead office make this role accessible to a wide range of candidates, regardless of their preferred work environment.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Content Marketing, Content Strategy, B2B, SaaS, Technology, Writing, Editing, Collaboration, Project Management, SEO, Analytics, Localization, Storytelling, Stakeholder Management, Content Creation
ASSUMPTION: The interview process will focus on assessing the candidate's content creation and strategy skills, as well as their cultural awareness and ability to work effectively with global teams.
ASSUMPTION: Candidates should have experience with relevant content management, marketing automation, and project management tools to be successful in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who demonstrate a strong understanding of Avetta's company values and can adapt their work style to fit the company's culture will be most successful in this role.
ASSUMPTION: Candidates should be prepared to face these challenges head-on and demonstrate their ability to adapt and thrive in a dynamic work environment.
ASSUMPTION: Candidates should consider the unique aspects of this role and how they align with their career goals and personal preferences when comparing it to other content marketing positions.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role, from strategic planning to tactical execution and project management.
ASSUMPTION: Asking these questions will help candidates better understand the day-to-day responsibilities and work environment of the Content Manager, ROW role, as well as Avetta's approach to content marketing and professional development.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.