📌 Core Information
🔹 Job Title: Content Marketer
🔹 Company: Fullsteam
🔹 Location: DRS/SiteSudo - Cedar Park, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 2, 2025
🔹 Experience Level: Intermediate (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing high-impact content tailored to cybersecurity professionals, decision-makers, and end users
- Creating various content formats such as blog posts, case studies, white papers, emails, infographics, social posts, and web pages
- Supporting execution of content strategies aligned with business and audience goals
- Optimizing all content for SEO and specific distribution channels
- Contributing to integrated marketing campaigns with tailored assets
- Collaborating with subject matter experts, sales, product, and demand gen teams
- Maintaining and updating a centralized editorial calendar
- Tracking and reporting content performance metrics such as traffic and engagement
- Researching industry trends and competitive content landscapes
- Applying content marketing best practices and tools to improve output
ASSUMPTION: This role requires a strong focus on creating engaging, informative, and SEO-optimized content for a tech-savvy audience. The ideal candidate will have experience in B2B SaaS or technology content marketing and be comfortable working with cross-functional teams.
📋 Key Responsibilities
✅ Create content for cybersecurity professionals, decision-makers, and end users
✅ Write blog posts, case studies, white papers, emails, infographics, social posts, and web pages
✅ Support execution of content strategies aligned with business and audience goals
✅ Optimize all content for SEO and specific distribution channels
✅ Contribute to integrated marketing campaigns with tailored assets
✅ Collaborate with subject matter experts, sales, product, and demand gen teams
✅ Maintain and update a centralized editorial calendar
✅ Track and report content performance metrics such as traffic and engagement
✅ Research industry trends and competitive content landscapes
✅ Apply content marketing best practices and tools to improve output
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring the candidate to balance storytelling with data-driven decision-making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Journalism, English, or a related field (or equivalent experience)
Experience: 2+ years of experience in content marketing or a related role, preferably in B2B SaaS or technology
Required Skills:
- Strong writing and editing skills with impeccable grammar
- Ability to simplify technical concepts for varied audiences
- Basic understanding of SEO principles and content optimization
- Experience creating content across formats and digital channels
- Familiarity with CMS platforms (e.g., WordPress), Google Analytics, and project tools (e.g., Asana, Trello)
- Strong organizational and time management skills
- Comfortable collaborating with cross-functional teams
- Analytical mindset to interpret performance data and improve content strategy
- Curiosity and initiative to stay current on trends, tools, and audience needs
Preferred Skills:
- Experience with marketing automation tools (e.g., HubSpot, Marketo)
- Fluency in additional languages
- Background in cybersecurity or related industries
ASSUMPTION: While the role requires a strong foundation in content marketing, additional skills in marketing automation and language proficiency can provide a competitive edge.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (Based on industry standards for intermediate content marketing roles in the United States)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and remote work options available
ASSUMPTION: The salary range is based on industry standards for intermediate content marketing roles in the United States. Benefits are typical for a company of Fullsteam's size and industry.
📌 Applicant Insights
🔍 Company Context
Industry: Fullsteam operates in the Software Development industry, focusing on payments, software, M&A, and technology. The company is backed by Aquiline Capital Partners and ADIA, indicating strong financial support and growth potential.
Company Size: Fullsteam has 1,001-5,000 employees, providing ample opportunities for collaboration and career growth. As a mid-sized company, Fullsteam offers a more personal work environment compared to larger enterprises.
Founded: Fullsteam's founding date is not specified, but the company has grown significantly and established itself as a leading provider of vertical software and embedded payments technology.
Company Description:
- Fullsteam is a dynamic and growing team committed to driving innovation and delivering best-in-class software and payment solutions
- The company empowers small and medium-sized businesses across numerous industries by providing efficient and tailored solutions for every vertical
- Fullsteam values growth, excellence, and the success of its clients, fostering a forward-thinking work environment
Company Specialties:
- Payments
- Software
- M&A
- and Technology
Company Website: http://www.fullsteam.com
ASSUMPTION: Fullsteam's focus on innovation, growth, and client success creates an environment that encourages professional development and career advancement.
📊 Role Analysis
Career Level: This role is an intermediate-level position, requiring 2-5 years of experience in content marketing or a related role. The candidate should have a solid foundation in content creation, SEO, and marketing principles.
Reporting Structure: The Content Marketer will report directly to the Content Marketing Manager and collaborate with cross-functional teams, including subject matter experts, sales, product, and demand gen teams.
Work Arrangement: This role is primarily on-site, with flexible hours and remote work options available. The candidate should be comfortable working in an office environment and collaborating with team members in person.
Growth Opportunities:
- As Fullsteam continues to grow, there may be opportunities for the Content Marketer to take on more responsibilities, such as managing a team or specializing in a specific content area
- The company's focus on professional development may provide opportunities for the candidate to expand their skills and advance their career
- Fullsteam's diverse range of clients and industries may offer the candidate exposure to new topics and content types, fostering continuous learning and growth
ASSUMPTION: The Content Marketer's growth opportunities will depend on their performance, the company's growth, and the candidate's initiative in seeking out new challenges and learning experiences.
🌍 Location & Work Environment
Office Type: Fullsteam's office in Cedar Park, Texas, is a modern, collaborative workspace designed to foster innovation and productivity.
Office Location(s): DRS/SiteSudo - Cedar Park, United States
Geographic Context:
- The Cedar Park office is located in the Austin-Round Rock metropolitan area, offering a mix of urban and suburban living with a lower cost of living compared to other major Texas cities
- The area is known for its vibrant tech industry, with numerous startups and established companies calling it home
- Cedar Park offers a variety of outdoor recreation opportunities, cultural attractions, and a strong sense of community
Work Schedule: The Content Marketer's work schedule will be primarily Monday through Friday, with flexible hours and the opportunity for remote work as needed. The candidate should be comfortable working in a fast-paced, dynamic environment and managing multiple deadlines.
ASSUMPTION: The Content Marketer's work environment will be collaborative, supportive, and focused on driving results through innovative content creation and marketing strategies.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager to discuss qualifications and fit
- In-person or virtual interview with the content marketing team to assess writing, editing, and communication skills
- Final interview with the content marketing manager or another senior team member to discuss career goals and cultural fit
Key Assessment Areas:
- Writing and editing skills
- Understanding of SEO principles and content optimization
- Ability to simplify technical concepts for varied audiences
- Collaboration and communication skills
- Analytical mindset and data-driven decision-making
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in content marketing, SEO, and B2B technology or SaaS
- Provide examples of your work, such as blog posts, case studies, or white papers, to demonstrate your writing and editing skills
- Be prepared to discuss your approach to content creation, optimization, and marketing in the context of the role and Fullsteam's business goals
ATS Keywords: Content Marketing, SEO, B2B Technology, SaaS, Writing, Editing, Cybersecurity, Collaboration, Cross-functional Teams, Performance Metrics, Industry Trends
ASSUMPTION: The interview process will focus on assessing the candidate's writing, editing, and communication skills, as well as their understanding of SEO principles and content marketing best practices.
🛠️ Tools & Technologies
- CMS platforms (e.g., WordPress)
- Google Analytics
- Project management tools (e.g., Asana, Trello)
- Marketing automation tools (e.g., HubSpot, Marketo)
- SEO tools (e.g., SEMrush, Ahrefs)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: The Content Marketer should be comfortable learning and using new tools and technologies as needed to optimize their work and improve efficiency.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Growth
- Excellence
- Client Success
Work Style:
- Collaborative
- Data-driven
- Adaptable
- Results-oriented
Self-Assessment Questions:
- Do you thrive in a collaborative, fast-paced work environment?
- Are you comfortable working with cross-functional teams and subject matter experts to create engaging, informative content?
- Do you have a strong attention to detail and the ability to manage multiple deadlines?
- Are you curious and eager to learn about new topics and trends in the cybersecurity industry?
ASSUMPTION: The ideal candidate for this role will be a strong writer and editor with a solid understanding of SEO principles, experience in B2B technology or SaaS content marketing, and a collaborative, data-driven work style.
⚠️ Potential Challenges
- The Content Marketer may face tight deadlines and the need to balance multiple projects simultaneously
- The role requires a strong understanding of technical concepts and the ability to simplify them for varied audiences, which may present a learning curve for candidates without a background in cybersecurity or related industries
- The Content Marketer may need to adapt to changes in content strategy or priorities as the company grows and evolves
- The role may require occasional travel to attend industry events, conferences, or meetings with clients and partners
ASSUMPTION: The Content Marketer's ability to manage their time effectively, prioritize tasks, and communicate clearly with their team and stakeholders will be crucial in overcoming these challenges.
📈 Similar Roles Comparison
- Compared to other content marketing roles, this position places a stronger emphasis on creating content for a tech-savvy audience and requires a solid understanding of SEO principles and content optimization
- In the B2B technology or SaaS industry, content marketing roles may vary in their focus on specific content types, target audiences, or marketing channels, but all share a common goal of driving engagement, generating leads, and supporting brand awareness
- Career progression in content marketing may involve specializing in a specific content area, managing a team, or transitioning into a related role such as demand generation or product marketing
ASSUMPTION: The Content Marketer's growth opportunities will depend on their performance, the company's growth, and the candidate's initiative in seeking out new challenges and learning experiences.
📝 Sample Projects
- Creating a series of blog posts explaining cybersecurity best practices for small and medium-sized businesses
- Developing a white paper on the state of the cybersecurity industry and its impact on businesses, with input from subject matter experts and industry thought leaders
- Designing and implementing a content marketing campaign to promote a new cybersecurity product or service, including blog posts, case studies, email marketing, and social media assets
ASSUMPTION: The Content Marketer's sample projects should demonstrate their ability to create engaging, informative content tailored to specific audiences and optimized for SEO and specific distribution channels.
❓ Key Questions to Ask During Interview
- Can you describe the content marketing team's structure and how this role fits into it?
- How does Fullsteam approach content strategy and planning, and how will this role contribute to that process?
- What are the most significant challenges facing the content marketing team currently, and how can this role help address them?
- How does Fullsteam support the professional development and growth of its content marketing team members?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: The ideal candidate will ask thoughtful, informed questions that demonstrate their understanding of the role, the company, and the industry, as well as their eagerness to contribute to the team's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the link
- Tailor your resume and cover letter to highlight your relevant experience in content marketing, SEO, and B2B technology or SaaS
- Provide examples of your work, such as blog posts, case studies, or white papers, to demonstrate your writing and editing skills
- Prepare for your interviews by researching Fullsteam's company culture, values, and recent content marketing campaigns
- Follow up with the hiring manager one week after your final interview to express your continued interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
