📌 Core Information
🔹 Job Title: Content Marketer (Contract)
🔹 Company: Tines
🔹 Location: Boston, Massachusetts, United States
🔹 Job Type: Contract
🔹 Category: Marketing
🔹 Date Posted: April 16, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Overseeing practitioner-focused content engine for Tines
- Driving creation and distribution of technical content for security engineers and automation builders
- Managing SEO content strategy and coordination with external SEO partners
- Ownership of Tines’ organic social media strategy and content distribution across platforms
- Scaling influencer and partner marketing to broaden reach and reinforce thought leadership
ASSUMPTION: This role requires a balance of creative thinking and executional rigor, with a strong focus on project management and collaboration across teams.
📋 Key Responsibilities
✅ Own practitioner & builder-focused content, including tutorials, workflow showcases, and security automation guides
✅ Collaborate closely with Customer Success, Labs, and Product Marketing to ensure accuracy and resonance with technical audiences
✅ Drive SEO content strategy and manage coordination with external SEO partners to optimize performance
✅ Own Tines’ organic social media strategy (LinkedIn, X/Twitter, Bluesky) to engage technical audiences
✅ Manage content distribution across social, email, and community platforms
✅ Enable Tines team members to amplify content with pre-approved assets and strategies
✅ Develop and manage relationships with technical influencers and content creators in security and IT
✅ Create co-branded content that broadens reach and reinforces thought leadership
✅ Support content initiatives with strategic partners to drive joint visibility and engagement
✅ Oversee a contractor producing the Future of Security Operations podcast, social clips, and short-form video
✅ Ensure alignment between podcast content and broader content strategy for practitioners
ASSUMPTION: This role involves a mix of strategic planning, hands-on content creation, and project management, with a focus on driving engagement and thought leadership within the technical community.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 5-8 years in content creation, content marketing, and/or technical content writing
Required Skills:
- Proven experience creating and distributing content for technical audiences
- Strong understanding of social media best practices, and content performance metrics and SEO
- Excellent project management skills with the ability to coordinate across teams and manage external partners
- Comfortable in fast-paced environments and able to balance creative thinking with executional rigor
- Excellent communication and collaboration skills
Preferred Skills:
- Experience in the cybersecurity or developer platforms industries
- Podcast production experience
- Familiarity with automation workflows
ASSUMPTION: While not explicitly stated, experience in the cybersecurity or developer platforms industries would be beneficial for this role due to the technical nature of the content.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for a contract role with this level of experience and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and remote work options
ASSUMPTION: The salary range is an estimate based on industry standards for contract roles in the marketing field, with experience levels ranging from 5 to 10 years, and considering the location in Boston, Massachusetts.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focusing on workflow and AI orchestration platforms for security-minded teams
Company Size: 201-500 employees (as of 2025)
Founded: 2018, with co-headquarters in Dublin and Boston
Company Description:
- Tines serves a diverse range of customers, from startups to public companies, including Canva, Databricks, Elastic, Kayak, Intercom, and McKesson
- Their platform connects with any API-enabled service, enabling customers to achieve their highest-priority goals faster
- Tines is committed to delivering exceptional customer experiences while fostering a company culture that nurtures individual curiosity, growth, and integrity
Company Specialties:
- Workflow and AI orchestration
- Cybersecurity automation
- Customer success and support
Company Website: https://www.tines.com/
ASSUMPTION: Tines is a growing company with a focus on innovation and customer success, making it an attractive option for candidates seeking a dynamic work environment.
📊 Role Analysis
Career Level: Mid-level to senior, with a focus on strategic planning and execution in the content marketing field
Reporting Structure: This role reports directly to the Head of Marketing or a similar position
Work Arrangement: Remote OK, with flexible hours and the ability to work from home
Growth Opportunities:
- Potential to grow into a full-time position or take on additional responsibilities within the marketing team
- Opportunities to work with a diverse range of customers and industries
- Chance to develop skills in SEO, social media management, and influencer marketing
ASSUMPTION: This role offers opportunities for growth and development within the marketing field, with a focus on driving engagement and thought leadership within the technical community.
🌍 Location & Work Environment
Office Type: Co-headquartered in Dublin and Boston, with remote work options available
Office Location(s): The Academy, 42 Pearse Street, Dublin, IE; 1 Lincoln St, Boston, Massachusetts 02111, US
Geographic Context:
- Boston, Massachusetts, United States: A major tech hub with a thriving startup scene and a strong focus on innovation
- Dublin, Ireland: A vibrant city with a growing tech industry and a strong emphasis on international business
Work Schedule: Full-time (40 hours per week), with flexible hours and remote work options
ASSUMPTION: The remote work option allows for greater flexibility and work-life balance, while the co-headquartered office locations provide opportunities for in-person collaboration and networking.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the Head of Marketing or a similar position
Key Assessment Areas:
- Content creation and marketing skills
- Project management and organizational skills
- Understanding of SEO, social media, and influencer marketing
- Cultural fit and alignment with Tines’ values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Provide examples of your content creation and marketing work, with a focus on technical audiences
- Demonstrate your understanding of SEO, social media, and influencer marketing strategies
- Showcase your ability to work collaboratively and manage projects across teams
ATS Keywords: Content creation, content marketing, technical writing, SEO, social media, project management, influencer marketing, podcast production, collaboration, content distribution, automation, cybersecurity, learning, feedback, creativity, fast-paced environment
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates’ content creation and marketing skills, as well as their ability to work collaboratively and manage projects.
🛠️ Tools & Technologies
- Content management systems (CMS)
- Social media management tools (e.g., Hootsuite, Buffer)
- SEO tools (e.g., SEMrush, Ahrefs)
- Podcast production software (e.g., Audacity, GarageBand)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies required for this role may vary, but candidates should be comfortable using a range of content creation, management, and marketing tools.
👔 Cultural Fit Considerations
Company Values:
- Simplicity: Tines values simplicity in its products and processes, making them easy to use and understand
- Speed: Tines prioritizes quick execution and agility in its approach to work
- Soundness: Tines focuses on delivering reliable, secure, and robust solutions for its customers
Work Style:
- Collaborative: Tines values teamwork and collaboration across its various departments
- Adaptable: Tines encourages employees to be flexible and adaptable in their approach to work
- Innovative: Tines fosters a culture of creativity and innovation, encouraging employees to think outside the box
Self-Assessment Questions:
- Do you align with Tines’ values of simplicity, speed, and soundness?
- Are you comfortable working collaboratively and adaptably in a fast-paced environment?
- Do you have a passion for learning and a commitment to delivering high-quality work?
ASSUMPTION: Tines values candidates who are aligned with their company values and are comfortable working collaboratively and adaptably in a fast-paced environment.
⚠️ Potential Challenges
- Managing multiple content creation and distribution channels simultaneously
- Balancing creative thinking with executional rigor in a fast-paced environment
- Adapting to changes in SEO best practices and social media trends
- Collaborating effectively with remote team members and external partners
ASSUMPTION: This role may present challenges related to managing multiple content channels, balancing creativity with execution, and adapting to changes in the digital landscape.
📈 Similar Roles Comparison
- Content Marketing Manager: This role focuses more on strategic planning and team management, while the Content Marketer role is more focused on hands-on content creation and project management
- Technical Content Writer: This role is more specialized in creating technical content for specific audiences, while the Content Marketer role is broader in scope and includes social media management and influencer marketing
- Podcast Producer: This role focuses specifically on podcast production, while the Content Marketer role includes podcast production as one of its responsibilities
ASSUMPTION: While this role shares some similarities with other content marketing and creation roles, it is unique in its focus on practitioner-focused content, SEO strategy, and influencer marketing for the technical community.
📝 Sample Projects
- Creating a series of tutorials showcasing Tines’ automation workflows for security engineers
- Developing a co-branded content series with a strategic partner to drive joint visibility and engagement
- Producing a podcast episode featuring an interview with a technical influencer in the cybersecurity industry
ASSUMPTION: These sample projects illustrate the range of content creation and marketing tasks required for this role, with a focus on driving engagement and thought leadership within the technical community.
❓ Key Questions to Ask During Interview
- Can you describe the typical content calendar and how it is managed?
- How does Tines approach collaboration and project management across teams?
- What opportunities are there for growth and development within the marketing team?
- How does Tines measure the success of its content marketing efforts?
- What is the company culture like, and how does it support remote work?
ASSUMPTION: These interview questions are designed to provide insight into the day-to-day responsibilities, company culture, and growth opportunities for this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Provide examples of your content creation and marketing work, with a focus on technical audiences
- Prepare for your interviews by researching Tines and its products, as well as the cybersecurity industry
- Follow up with the hiring manager within one week of your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
