📌 Core Information
🔹 Job Title: Content Marketing Manager
🔹 Company: NICE
🔹 Location: USA - Atlanta, GA, USA - Richardson, TX, USA - Sandy, UT
🔹 Job Type: Hybrid (2 days on-site, 3 days remote)
🔹 Category: Marketing
🔹 Date Posted: April 9, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Creating and managing compelling content for various marketing materials and campaigns
- Collaborating with stakeholders to produce engaging content that drives lead generation and brand awareness
- Working in a fast-paced, collaborative, and creative environment
- Opportunities for internal career growth and development
ASSUMPTION: This role requires strong writing skills, creativity, and the ability to manage multiple projects simultaneously.
📋 Key Responsibilities
✅ Concept, write, review, and otherwise bring to fruition marketing content in a variety of media
✅ Accelerate lead creation, conversion, and revenue by providing compelling and high engagement content
✅ Produce engaging and persuasive promotional materials including headlines, landing pages, email, advertising, social, and other marketing campaign tactics
✅ Using data, research, and collaboration, create B2B marketing assets tailored to key audiences and personas, as compelling thought leadership materials that build awareness, interest, brand preference, audience engagement, and website traffic
✅ Work collaboratively with stakeholders including vertical, product and channel marketing; PR, demand generation and marketing operations leaders; subject matter experts and external agencies
✅ Work with marketing team members to review projects, maintain resources, and participate in regular team trainings
✅ Simultaneously manage multiple projects and workflows with multiple stakeholders, on deadline
✅ Publish and activate content using content management processes tools and systems
✅ Evaluate content performance to inform and optimize ongoing content marketing efforts
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with multiple stakeholders.
🎯 Required Qualifications
Education: BA in English, journalism, or related fields
Experience: Minimum of two years related experience (e.g. publishing, editorial, journalism, content marketing, copywriting, digital marketing)
Required Skills:
- Strong writing skills with a proven track record of creating high-quality content
- Ability to succeed in a fast-paced setting with competing and ever-changing tasks. Sense of urgency and strong work ethic
- Ability to successfully work across teams
- Project management experience preferred
- Related contact center industry experience preferred
Preferred Skills:
- Experience with marketing and writing with strong understanding of B2B marketing and technology
- Demonstrated ability to quickly learn and understand new concepts, tools, and markets
ASSUMPTION: Candidates with a background in content marketing, journalism, or related fields are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: $70,000 - $100,000 per year (based on experience and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement
Working Hours: Full-time (40 hours per week), with flexible hours and remote work options
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Content Marketing Manager with 2-5 years of experience. Actual compensation may vary based on factors such as skills, experience, and location.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development
Company Size: 5,001-10,000 employees
Founded: 1986 (as Nice Systems), merged with NICE Systems in 2019
Company Description:
- NICE is a leading provider of AI-powered customer service, financial crime, and public safety solutions
- The company's software products are used by 25,000+ global businesses, including 85 of the Fortune 100 corporations
- NICE is known for its innovation, AI, cloud, and digital capabilities
Company Specialties:
- Customer Service Automation
- Digital Self Service
- Artificial Intelligence
- Proactive Customer Outreach
- CCaaS
- Cloud
- Customer Experience
- Multi-Channel Interactions Recording
- Workforce Optimization
- Customer Journey Solutions
- Omnichannel Recording
- Workforce Engagement Management
- Real-time Authentication
- and Workforce Augmentation
Company Website: http://www.nice.com
ASSUMPTION: NICE is a well-established company with a strong reputation in the software development industry. The company's size and global presence provide opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: Reports to the Director, Product Marketing
Work Arrangement: Hybrid (2 days on-site, 3 days remote)
Growth Opportunities:
- Internal career opportunities across multiple roles, disciplines, domains, and locations
- Chance to learn and grow in a fast-paced, collaborative, and creative environment
ASSUMPTION: This role offers opportunities for professional growth and development within the company.
🌍 Location & Work Environment
Office Type: Hybrid (2 days on-site, 3 days remote)
Office Location(s): USA - Atlanta, GA, USA - Richardson, TX, USA - Sandy, UT
Geographic Context:
- Atlanta, GA: Vibrant city with a diverse culture, numerous attractions, and a growing tech industry
- Richardson, TX: Suburban city near Dallas with a strong economy and numerous Fortune 500 companies
- Sandy, UT: Suburban city near Salt Lake City with a high quality of life and numerous outdoor recreation opportunities
Work Schedule: Full-time (40 hours per week), with flexible hours and remote work options
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a recruiter
- In-depth interview with the hiring manager
- Final interview with the team or other stakeholders
Key Assessment Areas:
- Writing and content creation skills
- Project management skills
- Collaboration and teamwork skills
- Adaptability and quick learning
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experience
- Provide examples of your content creation and project management work
- Demonstrate your understanding of the company and the role
ATS Keywords: Content Marketing, B2B Marketing, Copywriting, Project Management, Digital Marketing, Research, Collaboration, Creative Writing, Content Creation, Lead Generation, Audience Engagement, Performance Evaluation, Marketing Strategy, Thought Leadership, Promotional Materials, Stakeholder Management
ASSUMPTION: The application process may vary depending on the specific location and hiring manager.
🛠️ Tools & Technologies
- Content management systems (e.g., WordPress, Drupal)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Adobe Creative Suite, Sketch)
ASSUMPTION: The specific tools and technologies used may vary depending on the location and team.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Accountability
Work Style:
- Fast-paced and dynamic
- Creative and collaborative
- Data-driven and results-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with multiple stakeholders and managing multiple projects simultaneously?
- Do you have strong writing skills and the ability to create engaging content?
ASSUMPTION: NICE values a strong work ethic, creativity, and the ability to work effectively in a team.
⚠️ Potential Challenges
- Managing multiple projects and workflows with multiple stakeholders on deadline
- Keeping up with the fast-paced nature of the role and the company
- Working effectively in a hybrid work environment
- Adapting to changes in the market and the company's priorities
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a strong work ethic.
📈 Similar Roles Comparison
- Content Marketing Manager vs. Marketing Communications Manager: Both roles focus on creating engaging content, but the Content Marketing Manager role is more focused on digital marketing and lead generation, while the Marketing Communications Manager role is more focused on brand management and public relations.
- Industry-specific context: NICE is a leading provider of AI-powered customer service, financial crime, and public safety solutions, so the Content Marketing Manager role at NICE will require an understanding of the company's products and services and the industries it serves.
- Career path comparison: The Content Marketing Manager role can lead to career advancement opportunities within the marketing department or other areas of the company, such as product management or leadership roles.
ASSUMPTION: The specific responsibilities and requirements of the Content Marketing Manager role may vary depending on the company and industry.
📝 Sample Projects
- Creating a series of blog posts on the latest trends in customer service automation
- Developing a whitepaper on the benefits of AI-powered customer service for a specific industry vertical
- Managing a team to create a comprehensive thought leadership report on the state of the customer service industry
ASSUMPTION: These sample projects are intended to illustrate the types of content creation and project management tasks that the Content Marketing Manager role may involve.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the content marketing team currently, and how can this role help address them?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for its employees?
- What is the team culture like, and how does the Content Marketing Manager role fit into it?
ASSUMPTION: These questions are intended to help applicants better understand the role, the team, and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experience
- Provide examples of your content creation and project management work
- Demonstrate your understanding of the company and the role
- Follow up with the hiring manager one week after submitting your application, if you have not heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
