π Core Information
πΉ Job Title: Content Marketing Manager
πΉ Company: Ivo
πΉ Location: San Francisco, California
πΉ Job Type: On-site
πΉ Category: Marketing
πΉ Date Posted: May 24, 2025
πΉ Experience Level: Mid-level (2-5 years)
πΉ Remote Status: On-site (5 days a week in San Francisco office)
π Job Overview
Key aspects of this role include:
- Developing and managing a scalable content engine
- Crafting compelling narratives and thought leadership content
- Collaborating cross-functionally to highlight customer success stories
- Bringing the Ivo brand to life across various platforms
ASSUMPTION: This role requires a strategic thinker with excellent writing skills and the ability to thrive in a fast-paced startup environment.
π Key Responsibilities
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Build and own the content roadmap across all formats and timelines
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Create daily micro-blogging and social media content (primarily LinkedIn and Twitter/X)
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Develop weekly short-form content, such as blog posts, community discussions, and LinkedIn content
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Drive monthly long-form content production (e.g., white papers, e-books, infographics, short-form videos)
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Produce quarterly dynamic content like long-form videos, SEO-focused landing pages, and thought leadership assets
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Organize and develop monthly case studies and customer stories
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Lead and execute the content roadmap for the CEO's LinkedIn and public persona
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Support leadership's content needs for presentations, webinars, speaking engagements, and podcasts
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Handle general copywriting and editing across channels and teams
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Propose, onboard, and manage external content vendors
ASSUMPTION: This role involves a mix of strategic planning and tactical execution, requiring strong organizational skills and the ability to balance long-term strategy with near-term execution.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, English, or a related field
Experience: 3+ years of B2B content marketing experience with a portfolio of owned content programs and strong storytelling skills
Required Skills:
- Proven ability to manage a full-funnel content calendar
- Excellent written and verbal communication skills
- Comfort working directly with executives and cross-functional stakeholders
- Analytical and data-driven thinking to measure and optimize content performance
- Proactive mindset and ability to work independently in a fast-moving startup environment
Preferred Skills:
- Experience in video production or managing multimedia content workflows
- Familiarity with marketing automation tools, CMS platforms, and analytics tools
- Previous experience supporting executive content creation or persona building
- Portfolio showcasing campaign development, customer storytelling, and thought leadership work
ASSUMPTION: Candidates with a strong internal sense of urgency and a bias towards doing things today will be most successful in this role.
π° Compensation & Benefits
Salary Range: $90,000 - $130,000 per year (based on experience and market rates for mid-level content marketing roles in San Francisco)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Flexible PTO and company holidays
- Commuter benefits
- Professional development opportunities
Working Hours: Full-time (40 hours per week) with flexible hours and the ability to work remotely one day per week
ASSUMPTION: The salary range provided is an estimate based on market rates for mid-level content marketing roles in San Francisco. Actual compensation may vary based on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Software Development, specifically AI-driven contract review solutions
Company Size: 51-200 employees (growing rapidly)
Founded: Mid-2023
Company Description:
- Ivo helps organizations reduce the time, effort, and cost of negotiating contracts
- Uses generative AI to review and redline agreements for consistency
- Works with clients such as Canva, Quora, Zapier, Eventbrite, WordPress, and many Fortune 500 companies
Company Specialties:
- AI contract review software
- Contract negotiation efficiency
- Consistent negotiating positions
Company Website: ivo.ai
ASSUMPTION: Ivo is an early-stage startup with significant growth potential, making it an attractive opportunity for candidates seeking to join a fast-growing company in the AI space.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports directly to the Head of Marketing
Work Arrangement: On-site, with the requirement to work in the San Francisco office 5 days a week
Growth Opportunities:
- As the company grows, there will be opportunities for the Content Marketing Manager to expand their team and take on more strategic responsibilities
- With experience and success in the role, candidates may have the opportunity to advance to a senior or director-level position
ASSUMPTION: This role offers significant growth potential as the company continues to expand and gain market traction.
π Location & Work Environment
Office Type: Modern, collaborative workspace with a focus on employee well-being
Office Location(s): San Francisco, California
Geographic Context:
- San Francisco is a major tech hub with a vibrant startup scene
- The city offers a diverse range of cultural attractions, dining options, and outdoor activities
- San Francisco has a competitive job market, with many opportunities for professional growth and networking
Work Schedule: Full-time (40 hours per week) with flexible hours and the ability to work remotely one day per week
ASSUMPTION: The on-site requirement for this role allows for better collaboration and integration with the company's cross-functional teams and leadership.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with the Head of Marketing
- In-depth interview with the Head of Marketing and other members of the marketing team
- Final interview with the CEO
Key Assessment Areas:
- Content strategy and roadmap development
- Writing and storytelling skills
- Cross-functional collaboration and communication
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight your content marketing experience and achievements
- Include a portfolio of your work, showcasing your ability to create engaging and effective content
- Be prepared to discuss your content marketing philosophy and approach during the interview
ATS Keywords: Content Marketing, B2B Marketing, Storytelling, Social Media, Copywriting, Editing, Content Strategy, Data Analysis, Video Production, Marketing Automation, CMS Platforms, Analytics Tools, Project Management, Communication, Collaboration, Creativity
ASSUMPTION: Applicants should focus on demonstrating their strategic thinking, writing skills, and ability to collaborate effectively with cross-functional teams during the interview process.
π οΈ Tools & Technologies
- Content management systems (CMS) such as WordPress or HubSpot
- Marketing automation tools like Marketo or Pardot
- Analytics tools such as Google Analytics or Mixpanel
- Video production and editing software such as Adobe Premiere Pro or Final Cut Pro
ASSUMPTION: Familiarity with these tools is not required but may be helpful for candidates with relevant experience.
π Cultural Fit Considerations
Company Values:
- Innovation: Embracing a growth mindset and continuously seeking improvement
- Collaboration: Working together to achieve common goals and drive success
- Integrity: Upholding the highest ethical standards and acting with honesty and transparency
Work Style:
- Fast-paced and dynamic, with a focus on execution and results
- Collaborative and team-oriented, with a strong emphasis on cross-functional communication
- Data-driven and analytical, with a focus on continuous improvement and optimization
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable with ambiguity and change?
- Are you an excellent communicator, able to work effectively with cross-functional teams and leadership?
- Do you have a strong internal sense of urgency and a bias towards doing things today?
ASSUMPTION: Candidates who are comfortable with a fast-paced, collaborative work environment and share Ivo's core values will be most successful in this role.
β οΈ Potential Challenges
- The fast-paced nature of the startup environment may require candidates to adapt quickly and manage multiple priorities simultaneously
- The on-site requirement may present challenges for candidates who prefer a fully remote work arrangement
- The competitive job market in San Francisco may make it difficult for candidates to find suitable housing and commute to the office
- The company's rapid growth may present challenges in terms of maintaining a consistent work-life balance
ASSUMPTION: Candidates should carefully consider these potential challenges and ensure that they are comfortable with the demands of the role and the work environment before applying.
π Similar Roles Comparison
- Unlike traditional content marketing roles, this position requires a strong focus on thought leadership and customer storytelling to highlight the tangible impacts of Ivo's customers' success
- Ivo's early-stage startup environment offers more autonomy and growth potential than larger, more established organizations
- This role may provide more opportunities for cross-functional collaboration and executive exposure than similar roles in larger companies
ASSUMPTION: Candidates should consider their preferences for startup environments versus larger, more established organizations when evaluating this role.
π Sample Projects
- Developing a quarterly content calendar that highlights customer success stories and thought leadership pieces
- Creating a monthly case study series that showcases the tangible impacts of Ivo's customers' success
- Managing external content vendors to produce high-quality multimedia content on a tight deadline
ASSUMPTION: These sample projects are designed to give candidates a sense of the types of initiatives they may work on in this role and the level of responsibility they will have.
β Key Questions to Ask During Interview
- How does Ivo plan to maintain its competitive edge in the AI contract review space as the market continues to evolve?
- What are the key priorities for the Content Marketing Manager in the first 90 days, and how will success be measured?
- How does Ivo support the professional development and growth of its employees, particularly in the marketing department?
- What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy equilibrium between their personal and professional lives?
- How does Ivo plan to expand its customer base and enter new markets in the coming years?
ASSUMPTION: These questions are designed to help candidates better understand the company's strategic vision, growth plans, and commitment to employee development and well-being.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your content marketing experience and achievements
- Include a portfolio of your work, showcasing your ability to create engaging and effective content
- Prepare for your interviews by researching Ivo's company history, mission, and values, as well as the AI contract review space
- Follow up with the hiring manager within one week of your interview to express your enthusiasm for the role and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.