📌 Core Information
🔹 Job Title: Content Marketing Manager
🔹 Company: Unisys
🔹 Location: Blue Bell, PA
🔹 Job Type: Full-Time (Hybrid)
🔹 Category: Marketing
🔹 Date Posted: June 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (3 days/week) with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Planning and creating traditional and digital marketing assets
- Collaborating with cross-functional teams to develop campaign content
- Managing content marketing projects and ensuring timely delivery
- Creating and editing various marketing materials, including thought leadership, blog posts, and demand gen advertisements
- Analyzing content performance and making data-driven optimizations
ASSUMPTION: This role requires a high level of creativity, strong project management skills, and the ability to work independently and collaboratively.
📋 Key Responsibilities
✅ Plan and create marketing assets for various channels, including digital and traditional platforms
✅ Collaborate with cross-functional teams to develop campaign content and ensure brand consistency
✅ Manage content marketing projects, including timelines, resources, and deliverables
✅ Create and edit marketing content, ensuring clarity, grammar, and punctuation, and adhering to Unisys brand and content style guidelines
✅ Review performance analytics and make changes to sustain and enhance content performance
ASSUMPION: This role requires strong communication skills, attention to detail, and the ability to work in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, media, journalism, or communications preferred
Experience: Minimum of 5 years of experience in a content marketing-related role preferred
Required Skills:
- Highly creative with outstanding written, verbal, and interpersonal communication skills
- Technology industry knowledge or aptitude
- Ability to use workflow software tools to manage project work and progress
- Strong organizational, project, time management, and interpersonal communication skills
- Highly collaborative with the ability to work in a team environment as well as independently
Preferred Skills:
- Experience using platforms such as copy.ai, Canva, Lumen5, Turtl, and BrightTALK
ASSUMPTION: Strong editing and writing experience is a must-have for this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for a Content Marketing Manager with 5-10 years of experience in the Philadelphia metro area)
Benefits:
- Unlimited Paid Time Off
- 401(k) Plan
- Comprehensive Healthcare
- HSA Matching
- Ongoing Learning Opportunities
Working Hours: Full-time (37.5 hours/week) with flexible hybrid work arrangement (3 days on-site per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: IT Services and IT Consulting
Company Size: 10,001+ employees (Large enterprise)
Founded: 1951 (as a merger of four companies)
Company Description:
- Unisys is a global technology solutions company that powers breakthroughs for the world’s leading organizations.
- The company offers a range of solutions, including digital workplace, cloud, applications & infrastructure, enterprise computing, and business process solutions.
- Unisys helps people overcome obstacles and reach their greatest potential by providing innovative technology solutions and services.
Company Specialties:
- Applications
- Business Processes
- Cloud Data and Analytics
- Cloud Management
- Communication and Collaboration
- Consulting
- Cybersecurity
- Digital Workplace
- Employee Experience
- Hybrid Infrastructure
- Industries
- and Modern Device Management
Company Website: http://www.unisys.com/
ASSUMPTION: Unisys is a large, established company with a global presence and a strong focus on innovation and technology solutions.
📊 Role Analysis
Career Level: Mid-level to senior-level role, depending on the candidate's experience
Reporting Structure: The Content Marketing Manager will report directly to the Marketing Director and collaborate with various cross-functional teams, including solution and digital marketing teams.
Work Arrangement: Hybrid work arrangement with 3 days on-site per week at the Blue Bell, PA office location
Growth Opportunities:
- Potential career growth into senior marketing roles or management positions within the marketing department
- Opportunities to work on high-visibility projects and campaigns, enhancing visibility and exposure within the organization
- possibility to gain experience in various aspects of marketing, including digital marketing, content creation, and project management
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance within the marketing department or take on additional responsibilities.
🌍 Location & Work Environment
Office Type: Corporate office environment with a hybrid work arrangement
Office Location(s): 801 Lakeview Drive, Blue Bell, PA 19422, US
Geographic Context:
- Blue Bell, PA is a suburb of Philadelphia, located approximately 30 miles northwest of the city center
- The area offers a mix of urban and suburban living, with easy access to major highways and public transportation
- Blue Bell is home to numerous Fortune 500 companies and is known for its strong job market and high quality of life
Work Schedule: Full-time (37.5 hours/week) with flexible hybrid work arrangement (3 days on-site per week)
ASSUMPTION: The Blue Bell office location offers a convenient and accessible work environment for employees, with easy access to major highways and public transportation.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the Unisys careers portal
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team and other stakeholders
- Background check and reference check
- Final decision and offer
Key Assessment Areas:
- Writing and editing skills
- Project management and organizational skills
- Creativity and innovation
- Technical aptitude and industry knowledge
- Collaboration and communication skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Provide a minimum of five writing samples that demonstrate technical aptitude, such as web copy, blog posts, social media posts, ads, and video scripts
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, creativity, and ability to work in a team environment
- Research Unisys and the role thoroughly to demonstrate your enthusiasm and understanding of the company and the position
ATS Keywords: Content Marketing, Project Management, Marketing Campaigns, Digital Marketing, Brand Guidelines, Editing, Writing, Collaboration, Hybrid Work, Blue Bell, PA
ASSUMPTION: The application process for this role may vary, and it is essential to follow the instructions provided in the job posting and the Unisys careers portal.
🛠️ Tools & Technologies
- Workflow software tools (e.g., Asana, Trello, JIRA)
- Content creation and editing tools (e.g., Microsoft Office Suite, Google Workspace, Adobe Creative Cloud)
- AI tools (e.g., copy.ai, Canva, Lumen5, Turtl)
- Project management tools (e.g., Microsoft Project, Asana, Trello)
- Analytics tools (e.g., Google Analytics, Adobe Analytics, Tableau)
ASSUMPTION: Familiarity with the mentioned tools and technologies is preferred but not required. The ideal candidate will be eager to learn and adapt to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer Focus
- Integrity
- Innovation
- One Unisys
- Stewardship
- Teamwork
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering high-quality work
- Adaptable and open to feedback and continuous learning
- Strong communication and interpersonal skills
Self-Assessment Questions:
- How do your personal values align with Unisys' core values?
- Describe a time when you had to adapt to a significant change in your work environment. How did you handle it, and what was the outcome?
- Can you provide an example of a successful marketing campaign you've worked on? What was your role, and what challenges did you face?
ASSUMPTION: Unisys values a strong cultural fit and looks for candidates who align with their core values and work style.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with tight deadlines and multiple stakeholders
- Managing a high volume of content and projects simultaneously
- Adapting to changes in priorities, resources, and project timelines
- Collaborating effectively with remote team members and stakeholders
- Balancing on-site and remote work responsibilities
ASSUMPTION: The ideal candidate will be able to thrive in a challenging and dynamic work environment, managing multiple projects and priorities effectively.
📈 Similar Roles Comparison
- Content Marketing Manager vs. Digital Marketing Specialist: Content Marketing Manager focuses more on creating and managing content for various channels, while Digital Marketing Specialist focuses on digital marketing strategies and campaigns.
- Content Marketing Manager vs. Marketing Communications Manager: Content Marketing Manager focuses on creating and managing content, while Marketing Communications Manager focuses on communication strategies and messaging across various channels.
- Career path comparison: Content Marketing Manager can progress to senior marketing roles or management positions within the marketing department, while Marketing Communications Manager may have a more specialized career path focused on communication strategies and messaging.
ASSUMPTION: This role is distinct from similar marketing roles, with a focus on content creation, management, and collaboration with cross-functional teams.
📝 Sample Projects
- Developing a comprehensive content marketing strategy for a new product launch, including thought leadership articles, blog posts, social media content, and demand gen advertisements
- Managing a team of content creators to produce high-quality, on-brand content for a major marketing campaign, ensuring timely delivery and adherence to brand guidelines
- Analyzing content performance data to identify trends, optimize content, and improve overall campaign effectiveness
ASSUMPTION: These sample projects illustrate the diverse responsibilities and challenges faced by a Content Marketing Manager in a dynamic and fast-paced work environment.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does the marketing team collaborate with other departments, such as sales and product management?
- What are the most significant challenges facing the marketing department currently, and how can this role help address them?
- How does Unisys support the professional development and growth of its marketing team members?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and the company, and helps you better understand the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare a minimum of five writing samples that demonstrate technical aptitude, such as web copy, blog posts, social media posts, ads, and video scripts
- Research Unisys and the role thoroughly to demonstrate your enthusiasm and understanding of the company and the position
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
