📌 Core Information
🔹 Job Title: Content Marketing Manager – Ostomy Care
🔹 Company: Convatec
🔹 Location: London, United Kingdom & Lexington, MA, United States
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Medical Equipment Manufacturing
🔹 Date Posted: July 3, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (2-3 days per week in the office)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing clinical marketing plans
- Creating engaging content for healthcare professionals and patients
- Collaborating with cross-functional teams to ensure alignment with marketing objectives
- Managing projects and driving content strategies across various channels
ASSUMPTION: This role requires a strong understanding of the clinical marketplace and the ability to simplify complex clinical concepts for non-medical audiences.
📋 Key Responsibilities
✅ Develop and implement clinical marketing plans and customer, patient, and sales training program content
✅ Create innovative, compelling, and motivating customer-centric content experiences
✅ Strengthen and align Ostomy Care marketing campaigns, patient programs, and product portfolio with clinical marketing content
✅ Work closely with Ostomy Performance Marketing, Product Marketing, Medical Affairs, and Sales teams to develop and execute content strategies
✅ Understand and apply strategic planning and content development for the holistic experience across various channels
ASSUMPTION: This role requires a take-charge spirit, strategic thinking, and the ability to execute key strategies while rolling up sleeves for project execution.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, Business, Communications, English, Journalism
Experience: 5+ years of content strategy and/or marketing campaign experience in a regulated healthcare environment
Required Skills:
- Clinical content creation and strategy
- Collaboration and cross-functional teamwork
- Project management and execution
- Strong interpersonal skills, both verbal and written
- Attention to detail and adaptability
Preferred Skills:
- Experience in the medical device, pharma, biotech, or consumer healthcare industry
- Fluency in additional languages
ASSUMPTION: Candidates with experience in a regulated healthcare environment and a strong understanding of brand standards will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: £55,000 - £70,000 per annum (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Competitive benefits package
- Flexible working arrangements
- Opportunities for professional development
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Medical Equipment Manufacturing
Company Size: 5,001-10,000 employees
Founded: 1977 (as a division of Bristol-Myers Squibb)
Company Description:
- Convatec is a global medical products and technologies company focused on solutions for the management of chronic conditions
- The company has leading positions in advanced wound care, ostomy care, continence care, and infusion care
- Convatec provides products and services in almost 100 countries and had revenues of over $2 billion in 2023
Company Specialties:
- Wound Therapeutics
- Ostomy Care
- Continence & Critical Care
- Infusion Devices
- Medical Devices
- Healthcare
- Hospitals
- Engineering
- Commercial
- Research & Development
Company Website: http://www.convatecgroup.com
ASSUMPTION: Convatec's size and global presence offer opportunities for career growth and development within the organization.
📊 Role Analysis
Career Level: Mid-Senior level
Reporting Structure: This role reports to the Director of Clinical Marketing, Ostomy Care
Work Arrangement: Hybrid (2-3 days per week in the office)
Growth Opportunities:
- Potential career progression within the marketing department or other functions within the organization
- Opportunities to work on diverse projects and collaborate with cross-functional teams
- Possibility to gain experience in a global organization and work with international teams
ASSUMPTION: This role offers opportunities for professional growth and development within the organization.
🌍 Location & Work Environment
Office Type: Hybrid (2-3 days per week in the office)
Office Location(s): London, United Kingdom & Lexington, MA, United States
Geographic Context:
- London, United Kingdom: A vibrant, multicultural city with a strong healthcare industry
- Lexington, MA, United States: A suburban town near Boston with a high quality of life
Work Schedule: Full-time, 40 hours per week
ASSUMPTION: The hybrid work arrangement offers flexibility and a balance between working from home and in the office.
💼 Interview & Application Insights
Typical Process:
- Phone or video screening
- Behavioral and situational interviews
- Case study or presentation
- Final round with the hiring manager
Key Assessment Areas:
- Clinical knowledge and expertise
- Content creation and strategy skills
- Collaboration and cross-functional teamwork
- Project management and execution
Application Tips:
- Highlight relevant experience in content strategy and marketing campaign development within a regulated healthcare environment
- Tailor your resume and cover letter to emphasize skills and experiences relevant to the role
- Prepare for behavioral and situational interview questions focusing on your ability to create engaging content and manage projects
ATS Keywords: Content strategy, clinical marketing, healthcare marketing, project management, cross-functional collaboration, customer engagement
ASSUMPTION: The interview process will focus on assessing the candidate's clinical knowledge, content creation skills, and ability to work effectively with cross-functional teams.
🛠️ Tools & Technologies
- Content management systems (e.g., WordPress, Adobe Experience Manager)
- Project management tools (e.g., Asana, Trello, Jira)
- Design and creative tools (e.g., Adobe Creative Suite, Sketch, Figma)
- Marketing automation platforms (e.g., Marketo, HubSpot)
ASSUMPTION: The candidate should have experience with relevant content management, project management, and marketing automation tools.
👔 Cultural Fit Considerations
Company Values:
- Pioneering
- Trusted
- Caring
Work Style:
- Collaborative
- Innovative
- Data-driven
Self-Assessment Questions:
- Do you have a strong understanding of the clinical marketplace and the ability to simplify complex clinical concepts for non-medical audiences?
- Are you comfortable working in a matrixed environment and collaborating with cross-functional teams?
- Do you have a take-charge spirit and the ability to execute key strategies while rolling up your sleeves for project execution?
ASSUMPTION: Candidates who align with Convatec's values and work style will be well-suited to this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with cross-functional teams and stakeholders with varying priorities and perspectives
- Keeping up with the latest clinical developments and industry trends
- Travel requirements (up to 10% of the time, mostly within North America and Europe)
ASSUMPTION: Candidates should be prepared to manage multiple priorities, collaborate effectively with cross-functional teams, and be comfortable with occasional travel.
📈 Similar Roles Comparison
- Compared to related roles in other industries, this role requires a strong understanding of the clinical marketplace and the ability to simplify complex clinical concepts for non-medical audiences
- Industry-specific context: The medical device industry is highly regulated, and candidates should be familiar with the unique challenges and opportunities presented by this environment
- Career path comparison: This role offers opportunities for professional growth and development within the organization, with potential career progression within the marketing department or other functions
ASSUMPTION: Candidates should be aware of the unique aspects of this role within the medical device industry and the opportunities for career growth and development within the organization.
📝 Sample Projects
- Developing and implementing a clinical marketing plan for a new ostomy care product launch
- Creating engaging content for healthcare professionals and patients to raise awareness of Convatec's ostomy care solutions
- Managing a cross-functional team to develop and execute a customer training program for Convatec's sales representatives
ASSUMPTION: These sample projects illustrate the range of responsibilities and the level of collaboration required for this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process and how it aligns with the overall marketing strategy?
- How does this role collaborate with the Ostomy Performance Marketing, Product Marketing, Medical Affairs, and Sales teams?
- What are the key priorities for this role in the first 90 days?
- How does Convatec support the professional development and growth of its employees?
- What is the company's approach to work-life balance, especially for hybrid workers?
ASSUMPTION: These questions will help candidates better understand the role, the company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions focusing on your ability to create engaging content and manage projects
- Research Convatec's company culture and values to demonstrate your fit for the role
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
