📌 Core Information
🔹 Job Title: Content Marketing Specialist
🔹 Company: Digital Resource
🔹 Location: International - Remote
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 30, 2025
🔹 Experience Level: Entry to Mid-Level (0-2 years)
🔹 Remote Status: Remote (International)
🚀 Job Overview
Key aspects of this role include:
- Creating engaging, SEO-optimized content for blogs, websites, and marketing materials
- Collaborating with cross-functional teams, including designers, SEO strategists, and account managers
- Managing multiple content projects independently
- Utilizing AI writing tools to enhance and streamline content creation
ASSUMPTION: This role requires strong writing, editing, and storytelling skills, as well as the ability to manage multiple projects independently. Familiarity with AI writing tools is a plus but not required.
📋 Key Responsibilities
✅ Write engaging blogs for Digital Resource and client campaigns
✅ Create optimized website and landing page content
✅ Support internal content initiatives and marketing materials
✅ Collaborate with designers, SEO strategists, and account managers
✅ Publish content via CMS platforms like WordPress and Webflow
✅ Use AI writing tools to enhance and streamline the content creation process
ASSUMPTION: The role involves a mix of creative and technical tasks, requiring strong writing skills and the ability to work well within a team.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Journalism, English, or a related field (or equivalent experience)
Experience: 0-2 years of experience in content marketing, copywriting, or a related role
Required Skills:
- Excellent writing, editing, and storytelling skills
- Strong research abilities and attention to detail
- Ability to manage multiple content projects independently
- Self-motivated and enthusiastic about digital marketing
Preferred Skills:
- Experience with AI writing tools (e.g., ChatGPT, Jasper)
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio of writing samples may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: $40,000 - $60,000 per year (Based on industry standards for entry to mid-level content marketing roles in the Philippines)
Benefits:
- Health insurance
- Dental insurance
- Vision insurance
- 401(k) plan
- Paid time off
Working Hours: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: The salary range is an estimate based on industry standards for similar roles in the Philippines. Benefits may vary based on the company's benefits package.
📌 Applicant Insights
🔍 Company Context
Industry: Digital Resource is an advertising services company, specializing in full-service digital marketing.
Company Size: Digital Resource has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Digital Resource was founded in 2014 and has since grown to become a recognized leader in the digital marketing industry.
Company Description:
- Digital Resource is a full-service internet marketing agency based in South Florida, assisting clients globally with increasing their visibility and driving more leads by establishing credible online presences.
- The company reinvents the client-agency relationship by providing custom strategies, innovative solutions, and effective marketing consulting for businesses through their journey across the World Wide Web.
Company Specialties:
- Search Engine Optimization (SEO)
- Online Advertising (PPC)
- Website Design
- Directory Submission & Management
- Social Media Management
- Social Media Advertising
- Email Marketing
- SEO Consulting & Classes
- Digital Marketing Consulting
- Online Reputation Management
- Managed Live Chat
- Videography
- Content Creation
- Photography
- Lead Generation
- Blogging
- Link Building
- and PPC Advertising
Company Website: http://yourdigitalresource.com
ASSUMPTION: Digital Resource is a well-established company with a strong reputation in the digital marketing industry, offering a dynamic work environment for professionals seeking to grow their careers.
📊 Role Analysis
Career Level: Entry to Mid-Level (0-2 years of experience)
Reporting Structure: The Content Marketing Specialist will report directly to the Marketing Manager.
Work Arrangement: This role is remote, with the option to work from anywhere in the world.
Growth Opportunities:
- As the company continues to grow, there may be opportunities for advancement within the marketing department or other areas of the business.
- Digital Resource offers professional development opportunities to help employees enhance their skills and advance their careers.
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and expanding company.
🌍 Location & Work Environment
Office Type: Remote (No physical office)
Office Location(s): N/A
Geographic Context:
- The Philippines has a thriving digital marketing industry, with many opportunities for professionals to grow and learn.
- The remote work arrangement allows for flexibility and work-life balance.
- The company's international presence provides opportunities to work with diverse teams and clients.
Work Schedule: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: The remote work arrangement may require self-motivation and strong time management skills to ensure productivity and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Writing test or assignment to assess content creation skills
- Final interview with the Marketing Manager
Key Assessment Areas:
- Writing and editing skills
- Creativity and storytelling abilities
- Understanding of SEO principles
- Project management skills
- Cultural fit with the company and team
Application Tips:
- Tailor your resume and cover letter to highlight your writing skills and relevant experience.
- Include a portfolio of your best writing samples to showcase your abilities.
- Prepare for the writing test or assignment by researching the company and its clients to understand their content needs.
- Demonstrate your enthusiasm for digital marketing and your eagerness to learn and grow in the role.
ATS Keywords: Content Marketing, Content Creation, SEO, Writing, Editing, Storytelling, Project Management, Digital Marketing
ASSUMPTION: The application process may vary based on the company's needs and the number of applicants. It is essential to stay up-to-date with the company's website and communication channels for the most accurate and current information.
🛠️ Tools & Technologies
- WordPress
- Webflow
- AI writing tools (e.g., ChatGPT, Jasper)
- SEO tools (e.g., Google Search Console, SEMrush)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The required tools and technologies may change or be updated based on the company's needs and industry trends.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Growth
Work Style:
- Collaborative
- Creative
- Results-driven
Self-Assessment Questions:
- Do you thrive in a collaborative, creative environment?
- Are you results-driven and motivated by achieving success for your clients?
- Do you have a strong work ethic and a commitment to continuous learning and improvement?
ASSUMPTION: Digital Resource values employees who are innovative, quality-focused, and committed to growth, both personally and professionally.
⚠️ Potential Challenges
- Managing multiple content projects independently may require strong time management and organizational skills.
- The remote work arrangement may present challenges in maintaining productivity and work-life balance.
- Working with diverse teams and clients may require strong communication and adaptability skills.
- The fast-paced nature of the digital marketing industry may necessitate continuous learning and adaptation to new tools and trends.
ASSUMPTION: These challenges can be overcome with strong self-motivation, effective time management, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Content Marketing Specialist vs. Copywriter: While both roles involve writing, the Content Marketing Specialist focuses on creating content that drives traffic, engagement, and conversions, while the Copywriter may focus more on creating persuasive copy for advertisements and marketing materials.
- Content Marketing Specialist vs. SEO Specialist: The Content Marketing Specialist creates content that is optimized for search engines, while the SEO Specialist focuses on improving a website's search engine rankings through various strategies, such as keyword research, on-page optimization, and link building.
- Content Marketing Specialist vs. Social Media Manager: The Content Marketing Specialist creates content for various platforms, including blogs, websites, and social media, while the Social Media Manager focuses on creating and curating content specifically for social media platforms to engage audiences and grow followings.
ASSUMPTION: These roles may overlap in some aspects, but each has its unique focus and requirements.
📝 Sample Projects
- Creating a series of blog posts on SEO best practices for a client in the e-commerce industry
- Developing a content strategy for a new website launch, including optimized website copy and a blog content calendar
- Writing and designing social media graphics and captions to promote a client's upcoming event
ASSUMPTION: These sample projects are intended to provide a sense of the types of tasks and responsibilities the Content Marketing Specialist may encounter in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the overall marketing strategy?
- What are the most significant challenges facing the company in the next year, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does the company foster a collaborative and innovative work environment?
ASSUMPTION: These questions are designed to help applicants better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your writing skills and relevant experience
- Prepare a portfolio of your best writing samples to showcase your abilities
- Follow up with the company one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
