π Core Information
πΉ Job Title: Content Operations Associate
πΉ Company: iHerb
πΉ Location: Shanghai, China
πΉ Job Type: On-site, Full-time
πΉ Category: Retail, eCommerce
πΉ Date Posted: May 7, 2025
πΉ Experience Level: Entry-level to 2 years (0-2 years)
πΉ Remote Status: On-site (Remote work not available)
π Job Overview
Key aspects of this role include:
1. Coordinating web content and email operation projects to ensure content and promotions remain timely and up-to-date.
2. Collaborating with various departments and handling special projects as assigned.
3. Working with teams in the US market.
4. Improving internal efficiency by proactively developing new processes for optimized workflow.
5. Becoming an expert in functionality and features of internal tools and backend logic.
ASSUMPTION: This role requires strong communication skills, attention to detail, and the ability to manage multiple tasks simultaneously. It is ideal for candidates who thrive in a fast-paced, collaborative environment.
π Key Responsibilities
β
Content Coordination: Manage web content such as banners and site content, ensuring all projects are done properly before the deadline.
β
Process Improvement: Improve internal efficiency by proactively developing new processes for optimized workflow.
β
Tool Expertise: Become an expert in functionality and features of internal tools and backend logic.
β
Cross-functional Collaboration: Work with Developers, Customer Experience, and other teams to identify, troubleshoot, and resolve problems quickly using sound judgment, poise, and diplomacy.
β
US Market Collaboration: Work with teams in the US market to ensure content and promotions align with regional needs.
ASSUMPTION: This role involves a significant amount of cross-functional collaboration and problem-solving. Candidates should be comfortable working in a dynamic, fast-paced environment and have strong communication skills.
π― Required Qualifications
Education:
- Bachelor's Degree in Marketing or a combination of education and equivalent work experience.
Experience:
- Generally requires a minimum of one (1) to three (3) years' related experience.
Required Skills:
- Fluent in written and oral English
- Strong oral and written communication skills
- Attention to detail and accuracy
- Ability to manage multiple tasks simultaneously
- Team Player
Preferred Skills:
- Basic knowledge of ESP (a plus)
- Basic knowledge of Shopify (preferred)
- Basic knowledge of Javascript (preferred)
π° Compensation & Benefits
Salary Range: The salary range for this role is not provided. Based on industry standards for a Content Operations Associate with 1-3 years of experience in the eCommerce and retail sectors in Shanghai, China, the estimated salary range is Β₯150,000 - Β₯250,000 per year.
Benefits:
- Comprehensive health, dental, and vision insurance
- Retirement savings plan with company match
- Generous paid time off (vacation, sick, and holidays)
- Employee discounts on iHerb products
- Professional development opportunities and tuition reimbursement
- Wellness programs and gym membership reimbursement
Working Hours: 40 hours per week, with flexibility for occasional overtime as needed.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience. iHerb offers a competitive benefits package to attract and retain top talent.
π Applicant Insights
π Company Context
Industry: iHerb operates in the retail and eCommerce sectors, specializing in health and wellness products.
Company Size: iHerb is a mid-sized company with 1,001-5,000 employees globally.
Founded: iHerb was founded in 1996 and is headquartered in Irvine, California, USA, with additional offices in Shanghai, China, and other locations worldwide.
Company Description: iHerb is on a mission to make health and wellness accessible to all. Since its founding, iHerb has been dedicated to offering Earthβs best-curated selection of health and wellness products, at the best possible value, delivered with the most convenient experience. iHerb believes that health and wellness should be a universal right made possible through compassion and collective action.
Company Specialties:
- Vitamins
- Sports Nutrition
- Natural Supplements and Remedies
- Natural Foods
- Environment Friendly Goods
- Dry Foods
- eCommerce
Company Website:
www.iherb.com
π Role Analysis
Career Level: This role is an entry-level to mid-level position, suitable for candidates with 0-2 years of related experience.
Reporting Structure: The Content Operations Associate will report directly to the Content Operations Manager or a similar role within the organization.
Work Arrangement: This role is on-site, with the possibility of occasional remote work for specific tasks or projects, as determined by the manager.
Growth Opportunities:
- With strong performance, there may be opportunities for advancement to roles such as Content Operations Manager, Senior Content Operations Specialist, or similar positions within the organization.
- iHerb offers professional development opportunities and tuition reimbursement to support employee growth and career advancement.
ASSUMPTION: This role provides an excellent entry point into the eCommerce and retail sectors, with opportunities for growth and advancement based on individual performance and organizational needs.
π Location & Work Environment
Office Type: iHerb's Shanghai office is a modern, collaborative workspace with an open floor plan, designed to foster creativity and productivity.
Office Location(s):
- Kingboard Square, Building 4, 6th Floor, 269 Tongxie Rd, Changning District, Shanghai, 200335, CN
Geographic Context:
- Shanghai is a major global city and the largest city in China, with a population of over 24 million people.
- The city is known for its rich history, vibrant culture, and modern infrastructure, offering a wide range of entertainment, dining, and recreational opportunities.
- Shanghai has a humid subtropical monsoon climate, with mild winters and hot, humid summers.
Work Schedule:
- The standard workweek is Monday to Friday, with core hours from 9:00 AM to 6:00 PM.
- iHerb offers flexible work arrangements, including part-time and job-sharing opportunities, as well as remote work for specific roles or projects.
ASSUMPTION: iHerb's Shanghai office provides a dynamic, multicultural work environment that encourages collaboration and innovation. The city's vibrant culture and extensive amenities offer numerous opportunities for employees to explore and enjoy in their leisure time.
πΌ Interview & Application Insights
Typical Process:
1. Online application submission through the provided link.
2. Phone or video screening with the Talent Acquisition Partner or local HR representative.
3. In-depth behavioral and situational interviews with the hiring manager and/or team members.
4. Final round interviews, which may include case studies or presentations, depending on the role.
Key Assessment Areas:
- Problem-solving skills and ability to work under pressure
- Communication and interpersonal skills
- Cultural fit and alignment with iHerb's shared values
- Technical skills relevant to the role, such as knowledge of internal tools and backend logic
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
- Research iHerb's mission, values, and company culture to demonstrate your fit and enthusiasm for the position.
- Prepare for behavioral and situational interview questions by reflecting on your past experiences and how they have prepared you for this role.
ATS Keywords: Content Operations, Web Content, Email Operations, Project Management, Cross-functional Collaboration, Problem-solving, ESP, Shopify, Javascript, eCommerce, Retail, Health and Wellness, Customer Experience
ASSUMPTION: iHerb's interview process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization. By understanding the key assessment areas and preparing accordingly, applicants can increase their chances of success in the interview process.
π οΈ Tools & Technologies
- Internal tools and backend logic (specific tools not mentioned in the job description)
- ESP (Email Service Provider) knowledge (a plus)
- Shopify knowledge (preferred)
- Javascript knowledge (preferred)
ASSUMPTION: iHerb uses a variety of internal tools and backend logic to manage web content and email operations. Candidates should be comfortable learning and utilizing these tools to perform their job effectively.
π Cultural Fit Considerations
Company Values:
- Focus on the Customer
- Empower Our People
- Be Entrepreneurial & Pivot Quickly
- Embrace Diversity & Inclusion
- Strive for Simplicity
Work Style:
- iHerb values a collaborative, innovative, and customer-centric work environment.
- Employees are expected to be proactive, adaptable, and solutions-oriented in their approach to work.
- iHerb encourages open communication, continuous learning, and a growth mindset.
Self-Assessment Questions:
1. How do your personal values align with iHerb's shared values?
2. Can you provide an example of a time when you demonstrated iHerb's work style, such as being proactive, adaptable, or solutions-oriented?
3. How do you approach working in a diverse, multicultural team environment?
ASSUMPTION: iHerb's company culture is built on a strong foundation of shared values and a commitment to empowering its people. Candidates should be able to demonstrate their alignment with iHerb's values and work style to ensure a successful cultural fit.
β οΈ Potential Challenges
1. Language Barrier: While English is the primary language of communication at iHerb, candidates should be prepared to work in a multicultural environment and may encounter language barriers with colleagues or customers.
2. Fast-paced Environment: iHerb operates in a fast-paced, dynamic industry, and candidates should be comfortable working under pressure and managing multiple tasks simultaneously.
3. Cross-functional Collaboration: This role requires frequent collaboration with various departments, and candidates should be comfortable working with diverse teams and navigating different priorities and work styles.
4. Work-life Balance: While iHerb offers flexible work arrangements, candidates should be prepared to work overtime as needed to meet project deadlines and maintain high-quality standards.
ASSUMPTION: iHerb's work environment can present unique challenges, and candidates should be prepared to navigate these obstacles to succeed in their role.
π Similar Roles Comparison
1. Content Coordinator vs. Content Operations Associate: While both roles involve managing web content, the Content Coordinator role may focus more on content creation and strategy, whereas the Content Operations Associate role emphasizes project management and process optimization.
2. eCommerce vs. Retail: iHerb's Content Operations Associate role is specific to the eCommerce sector, while retail roles may involve more in-store operations and customer-facing responsibilities.
3. Career Path Comparison: The Content Operations Associate role can serve as a stepping stone to mid-level or senior roles within the eCommerce and retail sectors, such as Content Operations Manager or eCommerce Manager.
ASSUMPTION: iHerb's Content Operations Associate role offers a unique blend of project management, cross-functional collaboration, and process improvement, making it an attractive opportunity for candidates seeking to develop these skills in the eCommerce and retail sectors.
π Sample Projects
1. Website Redesign: Lead a project to redesign iHerb's website, improving user experience, navigation, and overall aesthetics while maintaining SEO performance.
2. Email Marketing Campaign: Develop and execute an email marketing campaign to promote a new product line, targeting specific customer segments and measuring campaign success through key performance indicators (KPIs).
3. Content Audit: Conduct a comprehensive audit of iHerb's web content, identifying areas for improvement, updating outdated information, and ensuring consistent branding and messaging across all platforms.
ASSUMPTION: iHerb's Content Operations Associate role offers a wide range of project opportunities, allowing candidates to gain diverse experience and contribute to the company's overall success.
β Key Questions to Ask During Interview
1. Role Responsibilities: Can you provide more details about the day-to-day responsibilities of the Content Operations Associate role and how it fits within the broader content operations team?
2. Team Structure: How is the content operations team structured, and who will I be working closely with in this role?
3. Project Priorities: What are the most pressing projects or initiatives that the Content Operations Associate will be expected to tackle in the first 30-60-90 days?
4. Growth Opportunities: How does iHerb support the professional development and career advancement of its employees, particularly in the content operations team?
5. Company Culture: How would you describe iHerb's company culture, and what aspects of it do you find most appealing or challenging?
ASSUMPTION: iHerb's interview process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization. By asking thoughtful questions, candidates can gain valuable insights into the role, team dynamics, and company culture.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through the provided link:
https://job-boards.greenhouse.io/iherb/jobs/6567656003
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
3. Prepare for phone or video screening interviews by researching iHerb's mission, values, and company culture.
4. Practice common interview questions and develop responses that demonstrate your fit for the role and alignment with iHerb's shared values.
5. Follow up with the hiring manager or HR representative after your interview to express your interest in the role and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
Disclaimer: iHerb does not accept unsolicited 3rd party ("Agency") candidates. If you are an Agency, please send any requests to be considered as a supplier in our Vendor Management System to
staffingvendors@iherb.com. Do not contact iHerb employees directly. If requested to work on a role, any Agency candidates would be presented through the internal recruiting organization.